[Cross-posted] I spotted the Australian Travel & Leisure when in Sydney and I’ve noticed now the word Australia has become the words Australia & New Zealand very quietly. And being an American Express card member here (wank factor time: Platinum) I am going to be getting these babies free for the next year.
The funny thing is, being a big (American) T&L fan, I can’t bring myself to like the localized edition as much. Maybe my travel habits are more American—I have been checking out some places long before they were fashionable among my peers here. The other issue is that the best articles are re-runs from the original. I like the mixture in the American Travel & Leisure, the tips, the awards, the top 500—stuff like that.
I feel like a tosser writing this because what is localized and brought to you by John Fairfax in Aussie T&L is actually really good, and I am on good terms with many folks at Fairfax on both sides of the Tasman. However, I’ll still be supplementing my freebie Aussie editions with the American ones.
The big winner is American Express Publishing in the States and all the advertisers as I have been suckered into twice as many ads. Posted by Jack Yan, 12:11
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