Archive for the ‘Sweden’ category

To Scotland with love


Danjaq LLC/United Artists

Time for another podcast, this time with a Scottish theme. I touch upon how fortunate we are here in Aotearoa to be able to go to the ballet or expos, and, of course, on the US elections (thanks to those who checked out my last podcast entry, which had a record 31 plays—sure beats the single digits!). That leads on to a discussion about A. G. Barr, Richard Madden, and Sir Sean Connery, who never said, ‘The name’s Bond, James Bond.’

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Medinge Group at Dutch Design Week: the contribution from Aotearoa New Zealand


My partner Amanda and I are part of Medinge’s presence at Dutch Design Week this year.
   Since Medinge couldn’t celebrate our 20th anniversary due to COVID-19, some of our Dutch members, helped by many others, took the opportunity to get us into the event, which is virtual this year.
   We had done a lot of work on Generation Co earlier in 2020, thanks to a load of Zoom meetings and emails. This takes things even further, but builds on it.
   The programme can be found here, and is titled ‘Putting the Planet First: a New Orientation’.
   The description: ‘Instead of thinking about the 3Ps—your challenge is to adopt a new perspective. Always put Planet first. Then people. Then profit.’
   After signing up for free, you can head into our virtual rooms.
   From the page: ‘Only 21/10/2020, 10:00–13:00 lectures and livestreams from members of the Medinge Think Tank: a group of brand experts and visionaries from around the world whose purpose is to influence business to become more humane and conscious in order to help humanity progress and prosper. With international speakers who have worked on these rights and bring in the perspective from indigenous people who co-exist with the rivers.’
   On Tuesday the 21st at 10 a.m. CET is Amanda’s presentation on the Whanganui River, which was given the rights of a legal person in legislation enacted in March 2017.
   Amanda worked at the Office of Treaty Settlements at the time, so this is really her talk. I just set the laptop on the table, with a microphone generously lent to me by my friend Brenda Wallace. Then I edited it in video-editing software with all the skill of an amateur.
   But that’s the year of COVID-19 for you.
   The way the talk came about was in discussion in 2019 with my colleagues at Medinge Group. The concept of legal rights on natural resources and indigenous rights came up, as did the case of the Whanganui River, which is known beyond our shores.
   They had no idea Amanda worked on it, and proudly I mentioned her role.
   From then on she was part of the programme, and it all came together last Friday.
   In the talk, you’ll see me on a much lower chair than her, propped up by a bag of rice that slowly sags as the recording wears on.
   There’s only so much furniture at her Dad’s studio but it was the most comfortable place we could think of for the filming.
   More important are the contents of her talk, which I thoroughly recommend. She worked really hard on the responses over a few weeks to make sure it was thoroughly rigorous.
   It’s followed by a talk from my good friend and colleague Sudhir John Horo. Pop over, it’s going to be a really eventful day in virtual Eindhoven.

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Posted in branding, business, culture, design, leadership, marketing, New Zealand, politics, social responsibility, Sweden, Wellington | No Comments »

More things that don’t work: Google knowledge panels, and typing in te reo Māori in Facebook


A guide to emojis for 2020.

At least Twitter works. Google, as usual, doesn’t.
   I had a check to see how Lucire was performing in a Google search yesterday and noticed there was a Wikipedia box to the right, and a message saying that if it was about us, I could ‘claim’ the box. I clicked on the link, and as Google knows my email address is associated with Lucire through its search console, it verified me. ‘Congratulations, you’ve been verified’, according to the Google website, and I could ‘Add or change info’, with a ‘Review info’ box that I could click on.

   Actually, it’s just a coloured rectangle. Clicking on it does nothing.
   Maybe it’s my privacy settings, so I used my fresh, unblocked, Google-can-plant-what-it-likes Chromium browser. I log in as me on Google. And here’s what I get.

   Another variant is the below:

   ‘This account doesn’t have permission to publish on Google Search.’ Um, it does. You just told me I did.
   The box remains claimed but there’s not a damned thing I can do.

Long-time readers will remember my pointing out many years ago how the Google Dashboard isn’t accurate, especially when it comes to arithmetic. Nothing has changed.
   Google says I have one task. Well, I can’t, since I’ve never used it. Click through: I have none, and Google returns a ‘Get started’ page. Google says I have two albums. Again, impossible. Click through: I have none. It says I belong to one group. Click through: zero. I’m honestly astonished at how bad they are. If you can’t do maths, you probably shouldn’t be working with computers.

Finally, I see Facebook has forced a lot of people to change to its new template. I actually don’t care what the UI looks like, as I’m not there sufficiently to care. And I bet that if you were Māori, you’d want to have the old template back, since you can’t type macronized vowels. The macron just winds up on the baseline on any Chromium browser.

   One friend tried to replicate this on Windows and couldn’t, so this might not be a universal issue.
   The font being called by the stylesheet is Segoe UI Historic. I have it installed, and it’s not something I’ve ever edited. I will point that that, according to Character Map, no macronized vowels are visible in the relevant Unicode range, though I haven’t opened it in Fontlab to confirm. If the browser has to substitute, that’s fine. But what font (indeed, which of the Segoe fonts) has macrons on the baseline? It appears to be Microsoft’s Segoe, so if it’s not a Facebook linked font (the code inspector suggests it isn’t), then we can point the finger at Microsoft for a buggy font on a standard Windows 10 computer. Either way, someone in a Big Tech outfit goofed.

I had bookmarked this on my cellphone but because it’s my cellphone, it takes a long time to get it on this blog. I have to remember to grab the phone, then look up the post. But it’s your regular reminder that Facebook usually does nothing, despite saying it actively takes down hateful content. As I noted on The Panel in late August, eight copies (I believe in part) of the Christchurch massacre still exited on the platform as of March 15, 2020. The lies are laid bare once more.

   As a company, they also take their sweet time in removing bots. Here’s Instagram in a message to me on August 27 (it’s not the only 2018 report they responded to that week):

Same old, same old.

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Posted in culture, internet, New Zealand, publishing, Sweden, technology, Wellington | 1 Comment »

Crunching the COVID-19 numbers for June 15


I hadn’t done one of these for a long time: take the number of COVID-19 cases and divide them by tests done. For most countries, the percentage is trending down, though there has been little movement in Sweden. I hadn’t included Brazil, Russia and India before, but as they are in the top part of the table, I’ve included them for the first time for context. That does leave the C of the BRIC countries out, but as China does not disclose its testing numbers, I can’t work out a figure for them. Given the news, it is no surprise that Brazil has the worst percentage I have seen since I began crunching these numbers: more than half of the tests done result in a positive. The source is Worldometers.

Brazil 867,882 of 1,604,784 = 54·08%
Sweden 51,614 of 325,000 = 15·88%
France 157,220 of 1,384,633 = 11·35%
KSA 127,541 of 1,106,398 = 10·99%
USA 2,162,261 of 24,795,407 = 8·72%
Singapore 40,818 of 488,695 = 8·35%
Switzerland 31,131 of 461,128 = 6·75%
Spain 291,008 of 4,826,516 = 6·03%
India 333,255 of 5,774,133 = 5·77%
Italy 236,989 of 4,620,718 = 5·13%
UK 295,889 of 6,772,602 = 4·37%
Germany 187,671 of 4,694,147 = 4·00%
Russia 537,210 of 15,161,152 = 3·54%
South Korea 12,121 of 1,105,719 = 1·10%
Taiwan 445 of 74,409 = 0·60%
New Zealand 1,504 of 311,121 = 0·48%
Australia 7,335 of 1,830,665 = 0·40%
Hong Kong 1,113 of 275,293 = 0·40%

   It shows that COVID-19 is far from over, something that we here in New Zealand need to be reminded of as we begin to rebuild. Still, nearby Fiji is also COVID-19-free, so perhaps we can begin having some travel with them?

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Posted in China, India, New Zealand, Sweden | No Comments »

Live from Level 3


Finally, a podcast (or is it a blogcast, since it’s on my blog?) where I’m not “reacting” to something that Olivia St Redfern has put on her Leisure Lounge series. Here are some musings about where we’re at, now we are at Level 3.

   Some of my friends, especially my Natcoll students from 1999–2000, will tell you that I love doing impressions. They say Rory Bremner’s are shit hot and that mine are halfway there. It’s a regret that I haven’t been able to spring any of these on you. Don’t worry, I haven’t done any here. But one of these days …

Perhaps the funniest Tweet about the safe delivery of the British PM and his fiancée’s son, for those of us who are Clint Eastwood fans:

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Posted in China, culture, France, globalization, Hong Kong, humour, New Zealand, politics, publishing, Sweden, UK, USA, Wellington | No Comments »

COVID-19 stats’ update, April 16


Don’t worry, I won’t make this too regular, but as I had done some more number-crunching of the available stats during the daytime, I thought I’d share them. I’ve noticed that some countries update their test numbers on a less regular basis, e.g. France, Singapore, Sweden and Switzerland, though Worldometers now has updated ones since my last COVID-19 post. France’s test figure hasn’t changed, so we can safely conclude that its infection rate as a percentage of tests done is lower than what’s cited below. The same applies to Singapore.
   New Zealand has dipped below 2 per cent, finally, but thanks to rounding it’s cited as 2·00 per cent below. These figures include what Dr Ashley Bloomfield announced an hour ago. Happily, the US has started to see a fall since I last did these figures—there’s one post I didn’t write even though I had the calculations ready (it was too late at night for me to compose something cogent). Goes to show how quickly the landscape changes.
   I had overestimated the number of tests Sweden had done: it turns out they haven’t increased in number at the same rate as the fortnight before, though my use of 75,000 in the previous table wasn’t far off. Despite my overestimation, their infection rate continues to rise.
   The UK has also risen but not at the same rate, though judging by Twitter there, some are questioning whether deaths in aged care facilities are being included.
   Germany should be happy with its rate going from the 9s into the 7s.

France 147,863 of 333,807 = 44·30%*
Spain 180,659 of 650,755 = 27·76%
UK 98,476 of 398,916 = 24·69%
USA 644,089 of 3,258,879 = 19·76%
Sweden 11,927 of 74,600 = 15·99%
Italy 165,155 of 1,117,404 = 14·78%
Switzerland 26,336 of 199,000 = 13·23%
Germany 134,753 of 1,728,357 = 7·80%
Singapore 3,699 of 72,680 = 5·09%*
KSA 5,862 of 150,000 = 3·91%
New Zealand 1,401 of 70,160 = 2·00%
South Korea 10,613 of 538,775 = 1·97%
Australia 6,462 of 377,024 = 1·71%
Hong Kong 1,017 of 116,273 = 0·87%
Taiwan 395 of 49,748 = 0·79%

* Test number has not been updated

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COVID-19 infections as a percentage of tests done: April 13 update


I can cite these COVID-19 calculations (infections as a proportion of tests done) with a bit more confidence than the last lot, where many countries’ testing figures had not updated. I see the Kingdom of Saudi Arabia has released its total test numbers now, and they show a pretty good result, too.
   Compared to my post of the 7th inst., there are improvements in France, Italy, Switzerland and Germany, while Spain has shown a marked and positive improvement (from 39·58 per cent to 28·25 per cent).
   The UK’s delay and its initial reliance on herd immunity, with sycophants up and down the country agreeing, is showing up now as its number grows slightly, from 20·4 per cent on the 7th to 23·88 per cent with the latest data.
   The US’s numbers are holding fairly steadily with an increase of 0·8 per cent since the 7th (to 19·78 per cent).
   Sweden’s total test figure is one of two inaccurate ones here, having remained unchanged since the last tables, which obviously cannot be right. I estimate they have done around 75,000 tests so far, which would bring the figure to 13·98 per cent, fairly close to the 7th’s, rather than the 19·16 per cent that the Worldometers’ table would have me calculate.
   Also statistically similar are Switzerland, South Korea, Australia and Hong Kong, though Hong Kong’s total test figure is also inaccurate (unchanged from the 7th). Singapore is showing a rise with the reports of community transmission. New Zealand is showing a small drop (2·71 to 2·15 per cent), though the percentage change here is less than what the US’s is.
   Taiwan continues to see its percentage decline with another 8,000 tests done and only an additional 17 infections since the 7th’s post.

France 132,591 of 333,807 = 39·72%
Spain 169,496 of 600,000 = 28·25%
UK 84,279 of 352,974 = 23·88%
USA 560,433 of 2,833,112 = 19·78%
Italy 156,363 of 1,010,193 = 15·48%
Sweden 10,483 of c. 75,000 = c. 13·98%*
Switzerland 25,449 of 193,800 = 13·13%
Germany 127,854 of 1,317,887 = 9·70%
KSA 4,462 of 115,585 = 3·86%
Singapore 2,532 of 72,680 = 3·48%
New Zealand 1,349 of 62,827 = 2·15%
South Korea 10,537 of 514,621 = 2·05%
Australia 6,359 of 362,136 = 1·76%
Hong Kong 1,010 of 96,709 = 1·04%*
Taiwan 393 of 47,215 = 0·83%

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Another COVID-19 table: total infections as a proportion of tests done


Peter Lambrechtsen rightly pointed out that COVID-19 per capita infection statistics aren’t as good as knowing the infection rate based on tests done, so at 2 a.m. I decided to crunch some numbers based on the stats I had on hand. These are many hours old now but hopefully still indicative of where things stand. Here you want a low percentage, and we are very fortunate to be sitting on 2·71 per cent. This site has tests per million as well, which I haven’t factored in. Taiwan and Hong Kong are looking even better on this measure; Australia isn’t looking too bad, either. The European and US numbers are sobering. Mainland China and the KSA haven’t released their testing numbers, only total infections.
   I don’t really want to go into fatality rates.

France 98,010 of 224,254 = 43·70%
Spain 140,510 of 355,000 = 39·58%
UK 51,608 of 252,958 = 20·40%
USA 369,179 of 1,941,052 = 19·02%
Italy 132,547 of 721,732 = 18·37%
Sweden 7,693 of 54,700 = 14·06%
Switzerland 22,242 of 167,429 = 13·28%
Germany 104,199 of 918,460 = 11·34%
New Zealand 1,160 of 42,826 = 2·71%
South Korea 10,331 of 461,233 = 2·24%
Singapore 1,375 of 65,000 = 2·12%
Australia 5,908 of 310,700 = 1·90%
Hong Kong 936 of 96,709 = 0·97%
Taiwan 376 of 39,011 = 0·96%

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One more COVID-19 post: graphing and animating the data


Russell Brown linked this COVID-19 trend page by Aatish Bhatia on his Twitter recently, and it’s another way to visualize the data. There are two axes: new confirmed cases (over the past week) on the y and total confirmed cases on the x. It’s very useful to see how countries are performing over time as it’s animated, and to get a handle on what trajectory you’re on.
   I’ve plotted us against some Asian countries and territories in the first graph and western countries in the second. South Korea is doing quite well and Taiwan is really bending its curve down. Try it yourself by clicking on either of the screenshot graphs below.

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Don’t rely on an algorithm to choose your brand ambassadors


Here’s a cautionary tale found by Lucire travel editor Stanley Moss. His words: ‘Photographer Dmitry Kostyukov recently experienced a rich dialogue with an algorithm belonging to a Scandinavian swimwear company. He’d been auto-mistaken for a Y chromosome, and digitally invited to become a brand ambassador. Dmitry accepted, and received the sample suit of his choice, an influencer name and instructions on how to photograph himself wearing the product. This exposes one facet of what advertising has become, commodified advocacy. Following is the text of his statement about the project, filled with reminders of what today constitutes the new paradigm of product promotion. Caveat emptor.
   In other words, don’t leave your marketing in the hands of a program. I haven’t followed up with Bright Swimwear, but I hope they’ll run with it, not just to show that they are ‘progressive’, but to admit that there are limits to how algorithms can handle your brand. (They haven’t yet.)
   If the world desires more humanistic branding, and people don’t want to feel like just a number, then brands should be more personal. Automation is all right when you need to reach a mass audience with the same message, but cultivating personal relationships with your brand ambassadors would be a must if you desire authenticity. Otherwise, you just don’t know the values of those promoting your brand.
   Fortunately, I took it in good humour just as Dmitry did and ran the story in Lucire, and you can reach your own conclusions about the wisdom of algorithms in marketing, particularly in brand ambassadorship.

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Posted in business, humour, internet, marketing, Sweden, technology | No Comments »