What an honour it was to appear as one of the first batch of people in the Human Rights’ Commission’s Give Nothing to Racism campaign. Taika Waititi, New Zealander of the Year (and a Lucire feature interviewee from way back) introduced the campaign with a hilarious video, and it was an honour to be considered alongside my old classmate Karl Urban, and other famous people such as Sonny Bill Williams, Sam Neill, Neil Finn, Lucy Lawless, and Hollie Smith. Somewhere along the line the Commission decided it would get some non-celebs like me.
The idea is that racism propagates through each of us. Laughing along with a joke. Letting casual racism in social media comments carry on. Excusing racist behaviour. Or simply accepting it as “the way it isâ€. There’s no place for it in 2017, certainly not in this country, and for those who seek to indulge in it (I’m looking at certain people in politics and the media in particular), you’re simply covering up the fact you’ve very little of substance to offer. I #givenothingtoracism.
Archive for the ‘Wellington’ category
Give nothing to racism
18.06.2017Tags: 2017, advertising, Aotearoa, celebrity, Clemenger BBDO, human rights, marketing, New Zealand, New Zealand Human Rights’ Commission, public service, racism, Wellington, Whanganui-a-Tara
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There’s still a place for blogging—in fact, it might be needed more than ever
23.04.2017My friend Richard MacManus commemorated the 14th anniversary of ReadWrite, an online publication he founded as a blog (then called ReadWriteWeb) in 2003, by examining blogging and how the open web has suffered with the rise of Facebook and others.
It’s worth a read, and earlier tonight I fed in the following comment.
I remember those days well, although my progress was probably the opposite of yours, and, in my circles, blogging began very selfishly. Lucire began as a publication, laid out the old-school way with HTML, and one of the first sites in the fashion sector to add a blog was a very crappy one where it was about an ill-informed and somewhat amoral editor’s point of view. For years I refused to blog, preferring to continue publishing an online magazine.
Come 2002, and we at the Medinge Group [as it then was; we’ve since dropped the definite article] were planning a book called Beyond Branding. One of the thoughts was that we needed one of these newfangled blogs to promote the book, and to add to it for our readers. I was one (the only?) dissenter at the June 2003 meeting, saying that, as far as my contacts were concerned, blogging was for tossers. (Obviously, I didn’t know you back in those days, and didn’t frequent ReadWriteWeb.) [Hugh MacLeod might agree with me though.] By August 2003 it had been set up, and I designed the template for it to match the rest of the book’s artwork. How wrong I was in June. The blog began (and finished, in 2006) with posts in the altruistic, passionate spirit of RWW, and before long (I think it was September 2003), I joined my friends and colleagues.
An excerpt from the Beyond Branding Blog index page.In 2006, I went off and did my own blog, and even though there were hundreds of thousands (millions?) of blogs by now, decent bloggers were still few. I say this because within the first few weeks, a major German newspaper was already quoting my blog, and I got my first al-Jazeera English gig as a result of my blogging a few years later. It was the province of the passionate writer, and the good ones still got noticed.
I still have faith in the blogosphere simply because social media, as you say, have different motives and shared links are fleeting. Want to find a decent post you made on Facebook five years ago? Good luck. Social media might be good for instant gratification—your friends will like stuff you write—but so what? Where are the analysis and the passion? I agree with everything you say here, Richard: the current media aren’t the same, and there’s still a place for long-form blogging. The fact I am commenting (after two others) shows there is. It’s a better place to exchange thoughts, and at least here we’re spared Facebook pushing malware on to people (no, not phishing: Facebook itself).
Eleven years on, and I’m still blogging at my own space. I even manage a collective blogging site for a friend, called Blogcozy. My Tumblr began in 2007 and it’s still going. We should be going away from the big sites, because there’s one more danger that I should point out.
Google, Facebook et al are the establishment now, and, as such, they prop up others in the establishment. Google News was once meritorious, now it favours big media names ahead of independents. This dangerously drowns out those independent voices, and credible writers and viewpoints can get lost. The only exception I can think of is The Intercept, which gets noticed on a wide scale.
Take this argument further and is there still the same encouragement for innovators to give it a go, as we did in the early 2000s, when we realize that our work might never be seen, or if it is to be seen, we need deep pockets to get it seen?
Maybe we need to encourage people to go away from these walled gardens, to find ways to promote the passionate voices again. Maybe a future search engine—or a current one that sees the light—could have a search specifically for these so we’re not reliant on the same old voices and the same old sites. And I’m sure there are other ways besides. For I see little point in posting on places that lack ‘charisma’, as you put it. They just don’t excite me as much as discovering a blog I really like, and sticking with it. With Facebook’s personal sharing down 25 and 29 per cent in 2015 and 2016 respectively, there is a shift away from uninspiring, privacy-destroying places. Hopefully we can catch them at more compelling and interesting blogs and make them feel at home.
I have also, belatedly, added Richard’s personal blog to the blogroll on this page.
Tags: 2000s, 2003, 2017, Aotearoa, Blogcozy, blogosphere, Google, history, innovation, JY&A Media, Lucire, media, New Zealand, publishing, Richard MacManus, social media, social networking, the Medinge Group, Wellington
Posted in business, internet, media, New Zealand, publishing, technology, Wellington | 2 Comments »
Avon walling
21.01.2017A week ago, Avon found an inventive way to get its brand noticed in peak-hour traffic.
I could make this about how people don’t know how to drive these days, or about the media fascination with Asian drivers when the reality does not bear this out, but let’s make it all about Avon—since they are the ones who have actually inspired a full blog post today. To think, it could have just been on my Instagram and Tumblr and I would have let it go, since the following video is over a week old.
To be fair, as well as posting on my own platforms, I thought it would only be fair to alert Avon about it on its Facebook. In this age of transparency, it’s not good to talk behind someone’s back. I would have used the website advertised on the side of this Mazda (avon.co.nz), but the below is all I get. (You can try it yourself here.) I told Avon about this, too. They need to know one of their people is a dangerous, inconsiderate, and selfish driver who is ignorant of basic New Zealand road rules, namely how a give-way sign works and how to change lanes. And if I were in their shoes, I’d want to know that the URL emblazoned in large letters on the side of my fleet of cars is wrong.
It was ignored for a while, now my post is deleted.
Immediately I had these five thoughts.
1. Its brand isn’t that great. When you’re starting from a poor position, the best thing to do is try to work harder. As a network marketer, Avon can’t afford to have an office that doesn’t deal with complaints. I might even be a customer. In any case, I’m part of the audience—and these days, we can affect a brand as much as the official channels. For instance, this post.
2. In the 2000s and 2010s, social media are seen as channels through which we can communicate with organizations. Going against this affects your brand. (There’s a great piece in the Journal of Digital and Social Media Marketing, vol. 3, no. 1 that I penned. Avon would do well to read this and integrate social media marketing into its operations.)
3. If you’re an Avon rep and you know that the Australia–New Zealand operation ignores people, then what support do you think you can count on? My post will have been seen by many people, and a follow-up one today—informing them it’s poor form to delete comments—will be seen by more. It discourages more than customers—its distributors surely will think twice. (I’m also looking at you, Kaspersky. Another firm to avoid.)
4. Advertising your website in large letters and have it not work is a major no-no—it contributes to the image I (and no doubt others) have on Avon as, well, a bit amateur.
5. This is a US firm. If you’re an exporter, isn’t now a really good time to show that you care about your overseas operations? Nation brands impact on corporate ones. Now I’m beginning to wonder if Avon might not be that interested in overseas sales any more. Their new president, with his stated views on free trade, has said in his inauguration speech that they need to ‘buy American’ and ‘hire American.’ Let’s delete stuff from foreigners!
The question I have now is: wouldn’t it have been easier to apologize for its representative’s inability to drive safely, and thank me for telling them their website is dead so they can get it fixed? The video contains the registration number, so Avon could have had a word to their rep.
This is all Marketing 101, yet Avon seems to have failed to grasp the basics. I guess the folks who flunked marketing at university found jobs after all.
Tags: 2017, Aotearoa, Australia, branding, customer service, Facebook, internet, marketing, New Zealand, social media, social networking, USA, website, Wellington, Whanganui-a-Tara
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Where did all the manual transmissions go?
08.05.2016
Above: The gear selector in the BMW i3, as tested in Lucire. See here for the full road test.
When I was searching for a car to buy after my previous one was written off in an accident, one no-brainer was that it had to be a manual. It can’t be that hard, right? After all, when I bought my earlier Renault Mégane in 2004, about 70 per cent of the market was manual.
It turns out that in 11 years, things changed a lot in New Zealand. Somewhere along the line we became the United States or Japan, places where you get the impression people are afraid of manual gearboxes. We also changed our laws so that someone who is licensed to drive an automatic is permitted to drive a manual, so unlike the UK, manuals no longer became the default option for someone who wanted the freedom to drive both.
I had the sense that New Zealand had become 80 per cent automatic, based on scanning car sales’ periodicals and websites. A quick scan of Auto Trader NZ last week, where there were 27,925 cars for sale, gave this break-down:
Automatic: 21,380 (76·6%)
CVT: 546 (2·0%)
Manual: 3,036 (10·9%)
Tiptronic: 2,963 (10·6%)
In fact, a traditional manual, one with gears you change with a clutch, comprises considerably less than 20 per cent.
One friend, like me, specifically sought a manual in 2015, and asked me to scan through websites. In the greater Wellington region, cars matching his other criteria on engine size and price numbered a grand total of two, one in Eastbourne and the other in Upper Hutt. He eventually had to go outside his criteria to buy a manual.
I visited one dealership in Lower Hutt where one of the senior salespeople told me that was what the market demanded, so they followed suit, as he tried to sell me an automatic, Turkish-made car. This claim was, based on my own research, bollocks.
Granted, this research was of a sample of my 2,300 Facebook friends, but of those who responded, it appeared to be evenly divided. Some of the comments were along the lines of, ‘I wanted a manual, but I had no choice, so I bought an automatic.’
If I didn’t have a second car (since sold to a friend who also preferred manuals), I could have found myself looking at doing the same—just because I needed wheels in a hurry. Or I could have bought a car that did not meet all my needs, one that was “near enough”. But if you are spending a five-figure sum, and you intend to hold on to the car for the next decade, is this such a wise thing to do? A car is an investment for me, not a fashion item.
That earlier Renault took me four months to find in a market that wasn’t so heavily biased against manuals in the mid-2000s, and this time out, I wound up searching for eight. Most people don’t have that luxury.
The most evident explanation for the overwhelming numbers of automatics is that so many used cars are sourced from Japan, but it’s really not what all people want.
I’ve nothing against the half of the population who prefer automatics, but they are just not my sort of thing. These days, the most advanced automatics are more economical than manuals, but generally, you still get a few more mpg from a car you shift yourself. I enjoy driving, and automatics blunt that enjoyment for me, but I’m sure others don’t mind them as much.
In future blog posts I’ll touch on this subject again, and I’ll be penning a story for Classic Car Weekly in the UK on the whole saga of buying a new car. Who knew that, despite being armed with money, it would be such an uphill task to find someone to give it to?
It also suggests that if someone wishes to specialize in manuals, they would be tapping in to a large, unserved chunk of the New Zealand market.
Tags: 2015, 2016, Aotearoa, car, cars, Japan, market-place, New Zealand, retail, trend, Wellington, Whanganui-a-Tara
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Organizing this planet in the 21st century
03.04.2016As he has done so many other times since we encountered each other in 2001, Simon Anholt has articulated my thoughts on governance and politics much better than I can through his ventures. I think this puts a very good context on why I ran my mayoral campaigns the way I did, and for that matter, a good deal of my own businesses. The ideas here are in line with what we believe at Medinge Group, too—more on that in an upcoming post. We live in a connected, globalized planet—and the sooner our leaders wake up to this fact, and the positive potential it brings, the better.
How can we better organize ourselves as seven thousand million people? My belief has been: if we can start at a city level, we can bring about change.
Head to Simon’s website at good.country to find out more.
Tags: 2016, animation, Aotearoa, global economy, globalism, globalization, Good Country, mayoralty, New Zealand, politics, Simon Anholt, the Medinge Group, Wellington, Whanganui-a-Tara, YouTube
Posted in culture, globalization, internet, politics, Wellington | No Comments »
RIP Martin Crowe
03.03.2016Martin Crowe was not only our greatest batsman, but a gentleman and all-round decent bloke. I remember him as a honourable, nice guy, and soulmate to Lorraine, and it was a privilege to spend time with them both back in 2013. Back then, we had thought the worst was behind him; I am deeply sorry to learn that that was not the case. RIP Martin, your legend will live on.
Tags: 2013, 2016, Aotearoa, legend, New Zealand, sport
Posted in culture, leadership, New Zealand, Wellington | 1 Comment »
My first day with Windows 10
17.11.2015I never expected that the Windows 10 download would ever begin. I had registered for it, but the Windows 10 notification window kept coming up with various excuses, talking about my drivers being out of date, then claiming that because of the automatic log-in, the download would not start. Clicking ‘Tell me more’ never did a thing: that took you to Microsoft’s home page. This went on for months.
But on a day when I upgraded a new office Mac to El Capitán (and migrated the old data on to it), and reinstalled Lubuntu on another PC which threw a wobbly after being asked to adopt the Cinnamon desktop (which took many hours), Windows 10 decided it was ready after all on my main Windows 7 machine, via Windows Update.
First signs were promising, with the 2½ Gbyte download coming in five minutes, although the computer stayed on ‘Preparing for the upgrade’ overnight. I had heard that the upgrade process would take an hour or so, not overnight, so something was wrong. Typically I had this trouble with one of the Macs on OS upgrades—one took 18 hours while another took 30 minutes once—but this was new territory for Windows.
One thing I will say for Windows is that when things go wrong, there is help. One piece of advice, which proved right, was to crash out of the process (using the process manager), and to start it all over again.
Windows just need a second stab at it, and recommenced the download. This time the ‘Preparing’ window flashed up and was gone, and the hard yards then began. It did wind up taking just over an hour. Getting it on a second attempt isn’t bad, considering I’ve had Mac OS upgrades fail far more times than that.
First impressions are pretty good though most Windows 7 initiés will tell you that things are a bit harder to find. Don’t believe a soul when they tell you it’s faster to boot up: it isn’t. I’m sure it takes an extra minute compared to 7. Doing some basic things in the File Manager takes more movements of the mouse, to open menus and to click, and the menus aren’t as streamlined once you open the panel to find the functions you used to see at a glance. Little annoying things included Windows 10 forgetting that I had set Cyberfox as my default browser—it really loves Edge, and admittedly, it is a nice, fast program—and the time zone changing without you noticing (I prefer GMT, but Windows kept altering it to NZDT). You have to dig a bit deeper into the menus to make these things stick, such as going through the default programs’ dialogue box, and turning off Windows’ ability to check the time. Having opted for UK English, Cortana refused to work—curiously, it claimed that the installed US English pack was an unsupported language, until I downloaded the same for UK English.
Cortana gives completely the wrong address for me. I wonder if the resident of 39A Aparima Avenue is getting identified as the home of a lot of Windows 10 users.
There’s not an awful lot that Cortana can tell you. Most enquiries wind up on Bing, and she’s only really good for the weather and exchange rates (as I have discovered so far). There are a few fun questions you can throw at her, asking if she’s better than Siri, or whether if she’s met Bill Gates, but generally, but we’re far from Knight Rider or replicant technology here. A New Zealand accent presents no problems. One thing she gets very wrong is my location, which is allegedly 39A Aparima Avenue in Miramar. I’m not sure how she arrived at that address, as I don’t live there and I don’t believe I know the person who does.
It’s not too unpleasant to look at although the mobile-specific features can get a bit annoying. The menus feel too large overall, because it’s all designed from a mobile-first standpoint, while the biggest gripe from me comes with the typography.
Microsoft has ruined ClearType here in its attempt to make something for mobile first, and most type looks very poor on screen. Fortunately, a Japanese website still hosts the MacType plug-in, which brings the font display closer to what we experience on Mac OS X. It even goes beyond what we were used to in Windows 7, which had been Microsoft’s best use of its ClearType technology to date.
After installing MacType, ITC Legacy Serif looks far more like it does in print.
You can alter the fonts through the Registry Editor, and I set about getting rid of Arial as always. Windows 10 doesn’t like you removing a system font, so the trick is to replace it with something else called Arial, then remove the original from HKLM\Software\Microsoft\Windows NT\CurrentVersion\Fonts.
Windows 10 removes your ability to change the icon and menu fonts, and they now have to be changed in the registry, too, at HKCU\Control Panel\Desktop\WindowMetrics, and very carefully.
After tinkering with those, the display began looking like what I was familiar with, otherwise there was a bit too much Segoe on screen.
There have so far been no program incompatibilities. As upgrades go, it hasn’t been too bad, and I haven’t been stuck here forever downloading updates. Apple still gets higher marks for its OS upgrade processes (when they work) but given how much data I have on my main Windows machine, and how different each PC is, Microsoft has done a good job. I’m glad the system waited till now, and delivered me a relatively bug-free transition. Software upgrading is one area where I don’t mind not being first.
Tags: 2015, bugs, ClearType, computing, design, errors, Japan, Microsoft, Microsoft Windows, New Zealand, software, typography, Wellington
Posted in design, technology, typography, USA, Wellington | No Comments »