Jack Yan
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The Persuader

My personal blog, started in 2006. No paid posts.



21.03.2020

The FT covers lawsuit alleging Facebook knew about inflated metrics

I’ll be interested to read the judgement, should it get to that point: Facebook is being sued over allegedly inflating its audience numbers, and COO Sheryl Sandberg and financial officer David Wehner are also named.
   The plaintiff alleges that Facebook has known this for years. The suit dates from 2018 but there are new filings from the lawsuit.
   I’ve blogged on related topics for the majority of the previous decade, and in 2014 I said that Facebook had a bot ‘epidemic’.
   Finally another publication has caught on this, namely the Financial Times. The FT notes something that I did on this blog in 2017: ‘In some cases, the number cited for potential audience size in certain US states and demographics was actually larger than the population size as recorded in census figures, it claimed.’ Its own 2019 investigation found discrepancies in the Facebook Ads’ Manager tool.
   The complaint also says that Facebook had not removed fake and duplicate accounts. Lately I’ve found some obvious fake accounts, and reported them, only for Facebook to tell me that there’s nothing wrong with them. On Instagram, I have hundreds, possibly thousands, of accounts that I reported but remain current. Based on my user experience, the plaintiff is absolutely correct.
   Facebook only solves problems it puts its mind to, and all seem to be bolstering its bottom line. This is something it could have solved, and since it’s plagued the site for the good part of a decade, and it continues to, then you have to conclude that there’s no desire to. And of course there isn’t: the more fakes there are, the more page owners have to pay to reach real people.
   Over a decade ago, I know that it cost a small business a decent chunk of money to get an independent audit (from memory, we were looking at around NZ$6,000). Facebook doesn’t have this excuse, and that tells me it doesn’t want you to know how its ads actually perform.
   As I said many times: if a regular person like me can find a maximum of 277 fakes or bots in a single night, then how many are there? I’m surprised that not more of the mainstream media are talking about this, given that in 2018 Facebook posted an income of US$22,100 million on US$55,800 million of revenue, 98·5 per cent of which came from advertising. Is this one of the biggest cons out there? Here’s hoping the lawsuit will reveal something. Few seem to care about Facebook’s lies and erosion of their privacy, but maybe they might start caring when they realize they’ve been fleeced.


Filed under: business, internet, marketing, technology, USA—Jack Yan @ 08.38

17.03.2020

Twelve things I do to keep balanced while working from home

When I was 13, my father became self-employed after being made redundant at his work. By choice, my mother did the same when I was in my early 20s. They both loved the lifestyle and I imagine it was inevitable I would do the same in my career, beginning at a time when I was still studying.
   As some who self-isolate because of the coronavirus pandemic say that their mental health is affected, I thought I’d share how I’ve been based at home for over three decades.

1. For those working, make sure it’s not just one project. There’s nothing more wearing that having just one thing to work on the entire day. I always have a few projects on the go, and make sure I switch between them. The second project should be a lighter one or be of less importance. Even if it’s not work, make sure it’s something that gives you a bit of variety.

2. Make sure you have a decent work set-up. I find it important to have a monitor where I can read things clearly. Also I set mine on a mode that restricts blue light. If you’re working at home, it’s not a bad idea to have comfortable settings on a screen. If your monitor doesn’t have a native mode to restrict blue light, there’s always F.lux, which is an excellent tool to make screens more comfortable.
   If you’re used to standard keyboards and mice, that’s great, but for me, I have to ensure my keyboard is either at around 400 mm in width or less, and my mouse has to be larger than the standard size since I have big hands. Ergonomics are important.

3. Find that spot. Find a comfortable space to base yourself with plenty of natural light and ventilation. At-home pet cats and dogs do it, take their lead.

4. Stretch. Again, the cats and dogs do it. Get out of that chair every now and then and make sure you don’t get too stiff working from your desk. Exercise if you wish to.

5. If you relax to white noise or find it comforting, there are places that can help. One friend of mine loves his podcasts, and others might like music, but I enjoy having the sound of web video. And if it’s interesting, you can always stop to watch it. One site I recently recommended is Thought Maybe, which has plenty of useful documentaries, including Adam Curtis’s ones. These give an insight into how parts of the world work, and you might even get some theories on just what landed us in this situation in 2020.
   When Aotearoa had two network TV channels, I dreamed of a time when I could have overseas stations accessible at my fingertips. That reality is now here with plenty of news channels online. If that’s too much doom and gloom, I’m sure there are others that you can tune into to have running in the background. Radio.net has a lot of genres of music.

6. Find that hobby. No point waiting till you retire. Was there something you always wanted to learn about but thought you’d never have time? I recommend Skillshare, which has lots of online courses on different subjects. You learn at your pace so you can delve into the course whenever you want, say once a day as a treat.

7. I do some social media but generally I limit myself. Because social media are antisocial, and they’re designed to suck up your time to make their owners rich (they look at how much attention they capture and sell that to advertisers), there’s no point doing something draining if you’ve got some good stuff to do in (1). However, they might be cathartic if you want to have some human contact or express your feelings. Personally, I prefer to blog, which was my catharsis in the mid-2000s, and which I find just as good today. It’s a pity the old Vox isn’t around these days as there’s much to be said for a long-form blogging network.
   Sarb Johal started the #StayatHomeEnts hashtag on Twitter where Tweeters have been putting up some advice on what we each do to keep entertained. I just had a scroll down and they’re really good!

8. Many of us have this technology to chat to others, let’s use it. We’re luckier in 2020 that there’s Facetime, Skype, Google Hangouts, etc. I had thought that if we didn’t have social media, we’d be finding this an ideal opportunity to connect with others around the planet and learning about other cultures. I remember in the early days of the web how fascinating it was to chat to people in chatrooms from places I had never visited. I realize these days there are some weirdos out there, who have spoiled the experience for the great majority. But I’m sure there are some safe places, and if they’re not around, see what friends are in the same boat and form your own virtual networks. Importantly, don’t restrict yourselves to your own country.

9. Don’t veg: do something creative. For those of us with a creative bent, draw, write, photograph, play a musical instrument—something to de-stress. I can’t get through a day without doing one creative thing.

10. Anything in the house that you said you’d always do? Now’s your chance to do it, and hopefully you’ve got your tools and equipment at home already.

11. If you’re in a relationship, don’t get on top of each other—have your own spaces. Having said that, seeing my partner helps as I used to go into town a few times a week for meetings; because I see her each day, that need to meet up with colleagues to get out of your own headspace isn’t as strong.

12. Take plenty of breaks. You’d probably have to anyway, in order to cook (since you’re not heading out to a café) so structure in times to do this. It soon becomes second nature. Don’t plough through till well after your lunchtime or dinnertime: get a healthy routine. Remember that self-isolation means you can still go for walks, just not into crowded places or with someone. When we self-isolated in January over an unrelated bug, my partner and I headed to a local park that wasn’t busy during the day and we were the only ones there.

   Normally I would have a small amount of meetings during the week but as I get older, they’re actually fewer in number, so I can cope with not having them.
   Do you have any extra tips? Put them in the comments and let’s see if we can build on this together.


Filed under: culture, interests, internet, New Zealand, technology, TV—Jack Yan @ 23.08

14.03.2020

Don’t rely on an algorithm to choose your brand ambassadors

Here’s a cautionary tale found by Lucire travel editor Stanley Moss. His words: ‘Photographer Dmitry Kostyukov recently experienced a rich dialogue with an algorithm belonging to a Scandinavian swimwear company. He’d been auto-mistaken for a Y chromosome, and digitally invited to become a brand ambassador. Dmitry accepted, and received the sample suit of his choice, an influencer name and instructions on how to photograph himself wearing the product. This exposes one facet of what advertising has become, commodified advocacy. Following is the text of his statement about the project, filled with reminders of what today constitutes the new paradigm of product promotion. Caveat emptor.
   In other words, don’t leave your marketing in the hands of a program. I haven’t followed up with Bright Swimwear, but I hope they’ll run with it, not just to show that they are ‘progressive’, but to admit that there are limits to how algorithms can handle your brand. (They haven’t yet.)
   If the world desires more humanistic branding, and people don’t want to feel like just a number, then brands should be more personal. Automation is all right when you need to reach a mass audience with the same message, but cultivating personal relationships with your brand ambassadors would be a must if you desire authenticity. Otherwise, you just don’t know the values of those promoting your brand.
   Fortunately, I took it in good humour just as Dmitry did and ran the story in Lucire, and you can reach your own conclusions about the wisdom of algorithms in marketing, particularly in brand ambassadorship.


Filed under: business, humour, internet, marketing, Sweden, technology—Jack Yan @ 23.23


The British approach to coronavirus: by Grabthar’s hammer, what a savings


Still from AFP video

I’d far rather have the action taken by our government than the UK’s when it comes to flattening the curve on coronavirus, and the British response reminds me of this 2018 post.
   Just because the chief scientific adviser there has a knighthood and talks posh isn’t a reason to trust him, his judgement or even his “expertise” if science says otherwise.
   When my father went into hospital in September 2019, the doctors’ lack of treatment—because they determined he was ‘dying’ and that that was sufficient reason to deny him the essentials of life and that it would be a ‘miracle’ if he regained consciousness, whereas my partner and I determined he was ‘dehydrated’ (we were right)—I was forced to ask the palliative nurse about this so-called ‘policy’. Dad did, after all, wake up after we demanded he be given saline and sustenance within hours, leading me to wonder just why a team of doctors were so obsessed with killing him.
   ‘Who’s next?’ I asked.
   She looked at me quizzically.
   ‘Who’s next? Is it the differently abled? Homosexuals? Jews? I’m sorry, but the parallels are all too evident to me.’
   During this time, a Dr Mark Jones in the UK came into my Twittersphere and we exchanged a number of Tweets.
   Mark essentially said that this was an unwritten UK government policy, and showed me numerous examples of elder neglect and abuse in his country. Maybe I should say ‘our country’ since it’s the only one I have a current passport for, having got too busy to renew my Kiwi one (not that it would have much use at present).
   The reasons were financial. The fewer OAPs there were, the less they’d have to pay out in pensions.
   Therefore, it was no surprise that Dad’s treatment at a British-run rest home compared less favourably than Te Hopai, where he wound up, although in Bupa’s defence they have taken our complaints seriously, apologized, and have invited us to see the improvements.
   The less generous might have branded Mark a conspiracy theorist but Sir Patrick Vallance, the UK’s chief scientific adviser, seems to advance a position directly compatible with Mark’s observations.
   From what I can make out, he’s quite happy for the UK to get infected with coronavirus with the expectation that 60 per cent of the Union will develop immunity—although from all my reading of this approach, a proportion of older people who contract it will die. It appears a callous approach to just let a disease come—the UK isn’t closing its borders or banning mass gatherings, but instead is welcoming its microbic visitor with crumpets and tea. Yes, they are advising those who feel sick to self-isolate, and that is sensible, but it’s the rest that makes little sense.
   Prime Minister Alexander Boris de Pfeffel Johnson preempts this as he said without emotion, ‘Many more families are going to lose loved ones before their time.’
   Even Jeremy Hunt appeared to break ranks with the government in one interview.
   The likely result will be a thinning out of British OAPs.
   When I first told my partner this, she was shocked, but I advanced my own conspiracy theory: ‘If you begin with the premise that Dominic Cummings is out to destroy Britain—its institutions, and now its people—then all of this fits his agenda.’
   The new Chancellor of the Exchequer, Rishi Sunak, after Sajid Javid found himself in a position where even he couldn’t go along with what was being peddled by 10 Downing Street, making you wonder just what horrors await, will doubtless be thrilled at the savings to the UK pension fund.

PS.: Thank you, Tomas Pueyo (the man in the screen), for reacting the way you did to Prof John Edmunds’ position that the UK has given up on containing the virus and that people will die. You have spoken, silently, for many of us.—JY





Filed under: media, politics, TV, UK—Jack Yan @ 09.29

13.03.2020

Roger Nichols performs the original Hart to Hart theme

In 2013, I wrote a small note on my Tumblog about Roger Nichols’ theme to the TV series Hart to Hart. The music was played as the opening and closing themes in the pilot, and as an incidental theme to many episodes later, but few remember it. I’ve even seen websites proclaim that the Mark Snow theme that most of us know was the ‘original’, not unlike how The Love Boat attempts to exorcise the two pilot films starring Ted Hamilton and Quinn Redeker as the captains.
   The tune was later commercially released by the Carpenters as ‘Now’, among the final songs recorded by Karen Carpenter. However, that was with a different set of lyrics, and the original by Leslie Bricusse has never been heard. I suggested in 2013 that the closest might have been Mariya Takeuchi’s recording in Japanese, though that has since vanished from YouTube.
   However, there is now a post on YouTube at almost the original tempo, performed by Nichols himself, but the Bricusse lyrics remain unheard. You’d think that there’d be a fan somewhere who has the inside story.


Filed under: culture, interests, TV, USA—Jack Yan @ 06.56

12.03.2020

Coronavirus: the weakening of globalization, and the lessons to learn

A generation ago, I don’t think many would have thought that globalization could be brought to its knees by a virus. They may have identified crazy politicians using nationalism as a tool, but probably considered that would not happen in developed economies and democracies sophisticated enough to withstand such assaults.
   This course correction might be poetic to the pessimist. Those who emptied their own nations’ factories in favour of cheaper Chinese manufacture perhaps relied on appalling conditions for their working poor; and if China were incapable of improving their lot—and you can argue just why that is—then with hindsight it does not seem to be a surprise that a virus would make its leap into humankind from Wuhan, itself not the shiny metropolis that we might associate with the country’s bigger cities. Those same corporations, with their collective might, now find themselves victim to an over-reliance on Chinese manufacture at the expense of their own, with their primary, and perhaps only, country of manufacture no longer producing anything for them as the government orders a lock-down.
   I argued months ago that failing to declare the coronavirus as a matter of international concern a week before the lunar New Year was foolhardy at best; perhaps I should have added deadly at worst. Here is the period of the greatest mobilization of humans on the planet, and we are to believe this is a domestic matter? If capitalist greed was the motive for downplaying the crisis, as it could have been within China when Dr Li Wenliang began ringing alarm bells on December 30, 2019 and was subsequently silenced, then again we are reaping the consequences of our inhumanity: our desire to place, if I may use the hackneyed expression, profits above people. And even if it wasn’t capitalism but down to his upsetting the social order—the police statement he was forced to sign said as much—the motive was still inhuman. It was the state, as an institution, above people and their welfare.
   We arrive at a point in 2020 where one of Ronald Reagan’s quotes might come true, even if he was talking about extraterrestrials. At the UN in 1987, President Reagan said, ‘Perhaps we need some outside universal threat to make us recognize this common bond. I occasionally think how quickly our differences worldwide would vanish if we were facing an alien threat from outside this world.’
   This might not be alien, but it is a universal threat, it is certainly indiscriminate and it affects people of all creeds and colours equally.
   Our approaches so far do not feel coordinated globally, with nations resorting to closing borders, which prima facie is sensible as a containment measure. You would hope that intelligence is being shared behind the scenes on combatting the virus. I’m not schooled enough to offer a valuable opinion here so I defer to those who are. But I’m not really seeing our differences vanish, even though we are being reminded at a global level of the common bond that Reagan spoke of. This is a big wake-up call.
   Examining the occidental media, there appears to be a greater outcry over President Donald Trump closing the US from flights from the EU Schengen zone than there was when China faced its travel ban, suggesting to me that barring your nation from people within a group of 420 million is a bigger deal than barring people from a group of 1,400 million. One lot seems more valued than the other lot.
   What I do believe is that we have made certain choices as a people, and that while the pure model of globalization raises standards of living for all, we, through our governments and institutions, haven’t allowed it to happen. We’ve not seen level playing fields as we were promised. We’ve seen playing fields dominated by bigger players, and for all those nations that are sucked into the prevailing mantra that arose in the 1980s, we’ve allowed our middle classes to shrink and the gap between rich and poor to grow. The one economic group that assures prosperity has been eroded.
   As it’s eroded then we’re looking at economies that favour the rich and their special interest groups over the poor, rather than investing in public infrastructure and education.
   No wonder many lack faith in their institutions, and their willing and continued pursuit of the monetarist order over humanistic agenda.
   Yet at the one-to-one level many differences disappear. It’s not helped by social media, those corrosive corporations that seek to separate through algorithms that encourage tribalism, but those that take the time to have a dialogue realize that we are in this together. Within these elaborate websites lies some hope.
   My entire working career to date has been mostly one where individuals and independent enterprises have formed contracts to do business, creating things that once didn’t exist through intellectual endeavour. We have done so outside elephantine multinationals, within which many imaginations have been stifled. We are people who can think outside the square—and all too often, the inhabitants of the square reject us anyway.
   When the world comes back online, I hope we have learned some lessons about the source of our troubles. We’ve willingly let certain institutions get too big at our expense; we’ve allowed a playing field slanted in their favour that encourages a race to the bottom by outsourcing to underpaid people; and as a result we’ve allowed unhygienic conditions to flourish because they’re “over there”, instead of holding corporations and nations to account. It will take us making choices with our eyes open about policies that champion individuals over big corporations; genuinely creating level playing fields where entrepreneurship can flourish at every level and benefit all; ensuring that we properly fund education and other long-term investments; and having strong foreign policies that can constructively call out injustices by suggesting a better way. We need to do this over the long term. The big corporations have mustered global power and so must individuals. Nationalism is not the answer to solving our problems: it is a reaction, a false glimpse into the past with rose-coloured glasses. It is no more a reflection of our past than a young northern lad pushing his bicycle uphill to Dvořák’s ‘New World Symphony’. Nostalgia is often inaccurate.
   Whether you are on the left or the right, whether you love Trump or Sanders, Ardern or Bridges, we’re simply lying to ourselves if we think the other political side is our enemy, when it’s in fact institutions, political or corporate, that have grown too distant to be concerned with anyone but those in power.
   Call me an idealist, but we could be on the verge of a humanistic revolution where we use these technological tools for the betterment of us all. Greta Thunberg has done so for her agenda, and we have a chance to, too: a global effort by individuals who see past our differences, because we have those common bonds that Reagan spoke of. Let’s debate the facts and get us on track, resisting both statism and corporatism at their extremes, since they’re sides of the same coin. What empowers us as individuals? In the system we have today, is there a party that can best deliver this? Who’ll keep the players honest? When we start asking these in the context of the pandemic, the answer won’t be as clear as left and right. And I’m not sure if the answer can even be found in major political parties who wish to deliver more of the same, plus or minus 10 per cent.
   Or we can wait for the coronavirus to disappear, carry on as we had been, keep dividing on social media to help line Mark Zuckerberg’s pockets, and allow another pandemic to venture forth. It can’t be business as usual.


11.03.2020

Z cars

I did say I’d blog when Autocade hit 4,100 models, which it did yesterday. Proof that the hundredth milestones aren’t planned: the model was the Changan Zhixiang (長安志翔 or 长安志翔, depending on which script system you prefer) of 2008, a.k.a. Changan Z-Shine. A less than stellar car with a disappointingly assembled interior, but it did have one thing many period mainland Chinese cars lacked: a self-developed engine.
   It shows the nation’s quick progress. The Zhixiang was Changan’s (back then, we’d have written Chang’an) first effort in the C-segment, after making microvans, then A-, then B-segment cars, with quick progress between each. The Changan Eado, the company’s current C-segment sedan, might still be rather derivative, but the pace of improvement is still impressive.
   After 1949 through to the late 1970s, Chinese cars in the PRC were few in number, with mass production not really considered. The first post-revolution cars had panels that were hand-beaten to the right shape in labour-intensive methods. Some of those cars borrowed heavily from western ones. Then came licensed manufacture (Jeep Cherokee, Peugeot 504, the Daihatsu Charade at Tianjin) as well as clones (Citroën Visa, SEAT Ibiza). By the 1990s some of these licensed vehicles had been adapted and facelifted locally. The PRC started the new century with a mixture of all of the above, but by the dawn of the 2010s, most Chinese press frowned upon clones and praised originality, and the next decade was spent measuring how quickly the local manufacturers were closing the gap with foreign cars. It’s even regarded that some models have surpassed the foreign competition and joint-venture partners’ offerings now. Style-wise, the Landwind Rongyao succeeds the company’s (and Ford affiliate’s) Range Rover Evoque clone, the X7, with a body designed by GFG Style (that’s Giorgetto and Fabrizio Giugiaro, the first production car credited to the father-and-son team’s new firm) and chassis tuned at MIRA. The Roewe RX5 Max is, in terms of quality, technology, and even dynamics, more than a match for the Honda CR-V—a sign of things to come, once we get past viral outbreaks. Styling-wise, it lacks the flair of the Rongyao, but everything else measures up.
   But the Zhixiang was over a decade before these. Changan did the right thing by having an original, contemporary body, and it was shedding Chinese manufacturers’ reliance on Mitsubishi’s and others’ engines. To think that was merely 12 years ago, the same year Autocade started.


Filed under: business, cars, China, design, interests—Jack Yan @ 09.37

10.03.2020

I prefer the 99 per cent who don’t rely on Google


Almost three screens of apps, none of which require Google.

I had a good discussion on Twitter today with Peter Lambrechtsen, and if you want to have a peek, it’s here. He’s a really decent guy who makes some good points. But it does annoy me that my partner, whose phone is a stock standard one, with all the Google and Vodafone spyware, cannot run Über, either, and that it wasted half an hour of her life yesterday. Between us we’ve lost 90 minutes because of programs in two days that don’t do what they say on the tin.
   I have several theories about this, and one of Peter’s suggestions was to get a new phone—which is actually quite reasonable given what he knows about it, though not realistic for everyone.
   Theory 1: the people who make these apps just have the latest gear, and to hell with anyone who owns a phone from 2017. (Silicon Valley is woke? Not with this attitude.)
   Theory 2: the apps just aren’t tested.
   Theory 3: the apps are developed by people who have little idea about how non-tech people use things.
   We got on to rooting phones and how some apps detect this, and won’t function as a result.
   I’d never have rooted mine if there wasn’t an easy manufacturer’s method of doing so, and if I could easily remove Google from it (services, search, Gmail, YouTube, Play, etc.). Nor would I have touched it had Meizu allowed us to install the Chinese operating system on to a western phone.
   I wager that over 99 per cent of Android apps do not need Google services—I run plenty without any problems—but there’s less than 1 per cent that do, including Zoomy and Snapchat. I live without both, and, in fact, as the 2020s begin, I find less and less utility from a cellphone. So much for these devices somehow taking over our lives. You get to a point where they just aren’t interesting.
   So why does the 1 per cent become so wedded to Google?
   You’d think that app developers would believe in consumer choice and could see the writing on the wall. A generation ago, Microsoft’s bundling of Internet Explorer got them into hot water. More recently, the EU fined Google for violating their monopoly laws. People are waking up to the fact that Google is wielding monopoly power and it’s bad for society. Why contribute to it, when the other 99 per cent don’t?
   If I build a website, I don’t say that you need to have used something else to browse it: there’s an agreed set of standards.
   And I bet it’s the same for Android development, which is why there are now superior Chinese app stores, filled with stuff that doesn’t need Google.
   We prefer open standards, thank you.
   While these tech players are at it, let us choose whether we want Google’s spyware on our phones—and if we don’t, let us banish it to hell without rooting them. (Next time, I’m just going to have to ask friends visiting China—whenever that will be—to get me my next phone, if I haven’t moved back to land lines by then. Just makes life easier.)


Filed under: China, internet, technology—Jack Yan @ 08.57


Reconnecting Facebook on IFTTT

A few days ago, Facebook became disconnected with my IFTTT applet, which takes the Tweets made on the Lucire account (which themselves are fed through another service) and reposts them to Lucire’s Facebook page, so that none of us have to visit either.
   IFTTT is good enough to send an email to tell you things are broken, but all their ‘Fix it’ links that you get taken to do not remedy the problem. You’ll just get IFTTT’s ‘There was an error during check process.’
   After an hour, which actually necessitated my visiting that horrid Facebook site to see if there was anything there (there isn’t), I found the solution. This is from my reply on Reddit to someone asking something similar, when they got stuck (it seems with both Twitter and Facebook). Italics added other than the one in the last sentence.

Head to https://ifttt.com/settings
Go to Linked accounts
Click on Link your account

This should show what you need to link, in my case, Facebook—I clicked on that, it took me to a verification page on Facebook, I allowed it. Twitter will be the same, and I think you’ll have to select Twitter as well.

Then head to https://ifttt.com/my_services
Select My Services
Choose Facebook pages
Go to Settings
Select Edit your account info

This will take you to https://ifttt.com/channels/facebook_pages/post_activation#_=_ and the page will ask: ‘Which Facebook page would you like to use with IFTTT?’ Select the one you want, then click Update.

For Twitter, I imagine you would have to go to the My Services page again and choose the Twitter account you want to connect, and tinker with the settings.

Then if you head back to your list of applets, run the check again, and it should work.

   I’ll leave this here for anyone else who might come across this problem. It may well be me, since this is the third time I’ve had to do it in the last few months, once because I tried to delete my Facebook account and this was holding me back.


Filed under: design, internet, technology—Jack Yan @ 08.06

07.03.2020

Autocade turns 12

Autocade turns 12 today, as it’s now March 8 here in New Zealand. From zero models to 4,093 (the Hyundai Avante XD is the latest); and as I write this sentence, it’s netted 18,683,611 page views. Just four years ago this month, it had only managed eight million.
   Just this week, I added two public notes of thanks to Carfolio, with whom we’ve done a bit of an information swap, on the site. Admittedly that swap has been in our favour. The first fruits of that were four Toyota models. It shows that we motorheads have been able to find each other and work on a spirit of cooperation, to make the web more informative and useful.
   It’s a far cry from those early days when the site got its first few models; it took four months to get to 500. The timing wasn’t great, considering the Global Financial Crisis was beginning to happen around us, and more people were being sucked in to Facebook. As a hobby, I carried on, because it was a satisfying use of my time.
   I’ll leave a stats’ breakdown when we get to 19 million views, and no doubt I’ll do another post when we get to 4,100 models.
   Stuart Cowley, who shot the first Autocade video with me fronting it, has a few more up his sleeve that he’ll edit in due course. I’m open to seeing what the future will bring for the brand.
   Having one independent web publication that’s survived 22 years and counting, and another that’s now 12, is perhaps quite rare these days.
   Since I began writing this post, Autocade has gained another 73 page views.
   I’m grateful for all the support out there—thank you for all your views, feedback, generosity, information, and your shared love of cars.


Filed under: business, cars, internet, media, publishing—Jack Yan @ 11.40

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