Posts tagged ‘Audi’


Americans like big numbers

24.11.2018

Scott Milne and I had a little fun over ‘American English’ recently on Twitter (and hopefully US friends will see this in the humour in which it was intended). He wrote:

   I responded that Americans like big numbers. It’s a big country, and everything must sound more impressive, even yuge. Therefore:


Rest of world: Audi 100
USA: Audi 5000


Rest of world: 2019 Range Rover Evoque
USA: 2020 Range Rover Evoque

‘Black Friday’
Western world: Friday 13th
USA: Friday 23rd (it was this year, anyway)

1,000,000,000
Originally in English: ‘one thousand million’
USA: ‘one billion’

1,000,000,000,000
Originally in English: ‘one billion’
USA: ‘one trillion’

   I realize Americans mean something different when they say ‘Black Friday’ (and it doesn’t mean we need to adopt a change in definition, though judging by the last two we probably will), and I realize how their model years work (and they have nothing to do with calendar years).

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Posted in culture, internet, New Zealand, USA | No Comments »


Autocade hits 1,500-model milestone

08.05.2011

Thanks most recently to the work of Keith Adams, who added numerous important models into Autocade, we now have reached 1,500 models. The 1,500th is a bit mainstream, but after all the odd cars we’ve put in over the last three years, it’s nice to have something almost everyone knows.

Image:Audi_TTS.jpgAudi TT (8J). 2006 to date (prod. unknown). 3-door coupé, 2-door convertible. F/F, F/A, 1798, 1984 cm³ petrol, 1968 cm³ diesel (4 cyl. DOHC), 2480 cm³ (5 cyl. DOHC), 3189 cm³ (V6 DOHC). More muscular, grown-up TT, longer and wider than predecessor, and on PQ35 platform. Aluminium in front bodypanels, and steel in rear, to help weight distribution. Excellent handling and roadholding. Diesel from 2008. V6 to 2010; TTS’s turbocharged four had more power and replaced the V6 in some markets earlier. TT RS from 2009, with 340 PS.

   But I couldn’t let this post go without mentioning a few oddities. And since this blog started as a branding one, maybe these are good examples of what not to do if you want to build your model lines.
   Each of the following cars, added this year into Autocade, had the listed nameplate for one year, or an even shorter period. There are many more at the site, but these four came to mind first.
   If you want to confuse your customers, and flush marketing dollars down the toilet, then renaming after a year is the way to go.

Image:1975_Buick_Apollo.jpgBuick Apollo (X-car). 1975 (prod. unknown). 4-door sedan. F/R, 231 in³ (V6 OHV), 250 in³ (6 cyl. OHV), 260, 350 in³ (V8 OHV). Last use of short-lived Apollo name for Buick’s Chevrolet Nova (1975–9) twin. Same platform as before, but restyled; two-doors now called Skylark, which four-door would be called after this model year. Better outward vision; Chevrolet Camaro (1970–81) suspension helped handling and ride. Buick V6 used instead of Chevy unit, which meant the Apollo was more durable, but average reliability only.

Image:Pontiac_J2000.jpgPontiac J2000 (J-car). 1982 (prod. unknown). 4-door sedan, 5-door wagon, 2- and 3-door coupé. F/F, 1835, 1999 cm³ (4 cyl. OHV). Pontiac version of GM’s world J-car project, most closely related to Chevrolet Cavalier (1982–94). Similar body styles and comments, but with more dramatic front end. Labelled J2000 only for one year, when it was replaced by the 2000, an identical car with engine changes.

Image:2006_Lincoln_Zephyr.jpgLincoln Zephyr (CD378). 2006 (prod. unknown). 4-door sedan. F/F, 2967 cm³ (V6 DOHC). Single-year entry for revived Lincoln Zephyr name, before car renamed to MKZ for 2007 (even the renaming was botched, with Lincoln staff calling it ‘Mark Z’ before saying the letters). Basically a glorified Mazda Atenza, on that car’s platform, and too similar to Ford Fusion and Mercury Milan duo. Good equipment levels but best thought of as a Mercury with all the trimmings and the 3·0-litre Duratec V6.

   Finally, so it’s not all US-market cars, though this company was owned by Chrysler when this model emerged for a short period in 1970:

Image:1970_Sunbeam_Vogue.jpgSunbeam Vogue (Arrow). 1970 (prod. unknown). 4-door saloon, 5-door estate. F/R, 1725 cm³ (4 cyl. OHV). Very short-lived Arrow variant as the last Singer model transferred to Sunbeam from April 1970. The situation lasted half a year, and Sunbeam resorted to selling the Imp, Stiletto, Rapier and Alpine instead. In some countries, Sunbeam Vogue was the export name for the Singer Vogue.

   Other cars of note added to the database that anoraks will enjoy include the Peugeot Roa, a 405 lookalike with Hillman Hunter running-gear, the Bizzarrini GT Strada 5300 (thanks to Keith), and one which might get BMW upset over the name, the Chang’an Benben Mini. Hop on over and if you think of a model you’d like to see, please give me a shout in the comments.

Autocade progress
March 2008: launch
July 2008: 500 (four months for first 500)
June 2009: 800
December 2009: 1,000 (17 months for second 500)
January 2011: 1,250
May 2011: 1,500 (17 months for third 500)

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Posted in branding, business, cars, interests, marketing, publishing, UK, USA | No Comments »


A fancier 1,200th car on Autocade

21.07.2010

Writing about cars calms me. So call me a freak. And maybe I’ve just needed to chill more in this last month as we head into the last few months of the mayoral campaign.
   It surprises me that Autocade has reached 1,200 models: 100 in the past month. And since I knew we were about to hit 1,200, then subconsciously I did want something flash to mark that number:

Image:1984_Audi_Sport_Quattro.jpg
Audi Sport Quattro. 1984 (prod. 224). 2-door coupé. F/A, 2133 cm³ (5 cyl. DOHC). Homologation special for Group B rallying, based on regular Audi Quattro but with 320 mm lopped from the wheelbase. Standard turbocharged engine producing 306 PS, though competition models tended to be up in the 450 PS-plus bracket. Carbon–Kevlar body, steeper windscreen rake (of Audi 80 (B2)) for greater visibility as demanded by rally drivers, wider tyres. ABS, four-piston caliper brakes. This all came at a price: 203,850DM when new.

I didn’t want a repeat of 1,100 when the Nissan Cherry was the landmark model. (There actually was a miscount, but I won’t go in to that.)
   And in the 1,100–1,200 cycle, I managed to find yet another likely error (about a Ford development code) in Wikipedia which I harped on about over at my Tumblog.
   As I said in the 1,100-car post, Autocade is not perfect and I find errors in my own work. However, I don’t intentionally put wrong information in, and the Wikipedia error with the Ford CE14 code is like saying, in car-nut terms, that Margaret Thatcher was a member of the Labour Party. This error has now propagated all over the internet so that, if Wikipedia editors were to check, they would find plenty of pages to support a mistake of which their site could have been the source.

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The trouserless journalist

18.07.2010

Audi A8

As some of you know, I was at Cape Kidnappers last week, visiting the Napier area for the first time. (I tried getting there last October, but this was as far as I got.)
   It was for the Audi A8 launch, and we at the office had a good laugh at this lovely and kind message that the company sent after the event:

The venue found some clothes in one of the rooms so if you are missing a pair of trousers and a jacket, we have them here.

   Maybe it’s my warped sense of humour at this place, but the first thing I said to the team was, ‘I’m pretty sure I was wearing trousers when I got back on the plane, so it wasn’t me.’
   The conversation descended from there.

This week’s humour spot: ‘Since Blogger/Google is USA based, they support the principles of “free speech” and of “innocence until proven guilty”. Even genuine spammers are permitted to speak here, until they cross the line and become disruptive.’
   As someone who has had legitimate comments deleted from the Google forums, and experienced that the actual stance is ‘guilty until proven innocence (sic)’, then this was another good laugh via the internet.

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Posted in cars, humour, internet, media, New Zealand | 4 Comments »