Posts tagged ‘China’


What we need from leaders in the new decade: creativity leads the list

22.06.2010

My friend and colleague at the Medinge Group, Ava Hakim, passed on a few papers from her day job at IBM. The first is the latest edition of a biennial global CEO survey, while the second asks the next generation of leaders—Generation Y. The aim: to find out what these groups think about the challenges and goals for CEOs.
   Unsurprisingly, both studies (involving thousands of respondents) had commonalities, though Generation Y placed global awareness and sustainability more highly on their list.
   Creativity, however, is ranked as the most valuable leadership trait. What society doesn’t need, they tell us, is the same-again thinking if we are to make progress in the 2010s. The old top values of ‘operational excellence’ or ‘engineering big deals’ no longer come up top in this new decade.
   Or, as I heard from one gentleman yesterday, we can’t afford to have the sort of ‘experience’ certain people tout, for they do not have 25 years’ experience—they just have one year’s experience, over and over again, 25 times.
   You know I’m going to say it, so I might as well: this sounds like the sort of ‘experience’ some of my political opponents have had, day in, day out. Groundhog Day comes to mind.
   Indeed, the studies indicate that we have a far more complex world, and same-again thinking isn’t going to cut it.
   In the first study (emphasis in original):

Creativity is the most important leadership quality, according to CEOs. Standouts practice and encourage experimentation and innovation throughout their organizations. Creative leaders expect to make deeper business model changes to realize their strategies. To succeed, they take more calculated risks, find new ideas, and keep innovating in how they lead and communicate.

The most successful organizations co-create products and services with customers, and integrate customers into core processes. They are adopting new channels to engage and stay in tune with customers. By drawing more insight from the available data, successful CEOs make customer intimacy their number-one priority.

Later:

Facing a world becoming dramatically more complex, it is interesting that CEOs selected creativity as the most important leadership attribute. Creative leaders invite disruptive innovation, encourage others to drop outdated approaches and take balanced risks. They are open-minded and inventive in expanding their management and communication styles, particularly to engage with a new generation of employees, partners and customers.

And:

Creative leaders consider previously unheard-of ways to drastically change the enterprise for the better, setting the stage for innovation that helps them engage more effectively with today’s customers, partners and employees.

The study also highlights an increase in globalization, especially in developing markets, leading to greater complexity. It also says the most successful leaders are prepared to change the business models under which they operate.
   In fact, the world we now live in demands that our leaders are globally aware, and see the need to compete in a global market-place.
   The implications for this city are that Wellington can no longer afford to see itself as merely the capital of New Zealand or the geographic centre. It is one of many cities that must compete for attention and resources at a global level—which means creating world-class centres of excellence for our industries. Creating such clusters can even help them stay domestically owned.
   The study indicates that the style of leadership is going to be, necessarily, internationalist—which means we can’t afford to have leaders who are monocultural, and fake multiculturalism. This, like any aspect of a brand, must be embodied for real. It doesn’t mean giving up what ‘being a New Zealander’ is; it does, however, mean that we have to be able to communicate with other nations and cultures, seeking advantages for ourselves.
   Innovation is a driver both in terms of internal processes and as a core competence—so leaders had better be prepared to do this. And being closer and more transparent with customers—or in the case of a city, citizens—is something practised by the most successful leaders, says the study. It reminds me of the topics in the first book I contributed to, Beyond Branding—where integrity and transparency were at the core.
   When it comes to the Generation Y study, the results were similar. This table summarizes the two quite well, and notes how the two groups differ:

   I don’t want to be giving the impression that the second study is less important, but realize that some of you are sorely tempted to see me wrap up this post.
   I will say, quickly, that the lessons are clear: the next generation expects leaders to be globally minded and sustainable.
   Chinese respondents in the second study, in fact, valued global thinking ahead of creativity. This perhaps highlights where the People’s Republic, above the other Chinese territories, is heading: looking outwardly first and delivering what customers in export markets want.
   As creativity is naturally a trait among Wellington businesses, it’s nice to know that many are already prepared for the challenges of the 2010s. And some of our most successful names would not have got to where they are without global thinking, even if some have been acquired by overseas companies: 42 Below, Weta, and Silverstripe come to mind.
   However, I can’t see these traits being reflected in politics—and that’s something I hope we can change in the local body elections, for starters.

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Posted in China, New Zealand, Wellington, branding, business, culture, leadership, marketing, media, politics, social responsibility | 1 Comment »


Volvo Cars, a unit of Zhejiang Geely Holding Group Co.

31.03.2010

I haven’t missed the sale of Volvo to Geely, but it wasn’t as momentous as the rebirth of Saab. We knew the deal was coming and the rest were formalities.
   The company has said there will be no Geelys badged as Volvos and vice versa. It recognizes the Volvo brand is too valuable to tinker with—something Ford did, too, even if it starved the company of smaller models that could have helped kept its market share strong in Sweden.
   Important for Geely is the innovative technology that Volvo possesses that could make the younger company a world-class player. It’s common knowledge that Volvo provided Ford with some of its better present platforms, and that as a centre of excellence, it worked on safety systems for all Ford units.
   Geely gets access to the lot, which improves its own product—while arguably helping Volvo realize economies of scale in the Red Chinese market. It only sells a seventh of what Audi does in the growing market, and Geely could instantly help improve that.
   The deal makes sense. One only needs to take a look at how quickly Geely has grown in China—without pirating others’ designs—to know that it’s not in the business of asset-stripping or ripping off its Swedish unit. Of the Chinese firms, it’s operated far more ethically than, say, BYD, with its too-close-to-Toyota designs.
   And will we see Geely outside China? You bet we will—but only when the cars are up to snuff. If Ford can build a Taurus on a Volvo S80 platform, then look out for world-class small- to mid-sized Geelys hitting international markets on future Volvo ones.

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Posted in China, Sweden, USA, branding, business, cars, design, marketing | No Comments »


Toyota’s recent “30-degree” scandal in China

16.03.2010

Sam Flemming in Advertising Age mentioned the scandal that Toyota has been embroiled in inside China, before a lot of the bad press it received in the occident over “unintended acceleration”.
   This involved a netizen, an owner of a Toyota Highlander Sport, filming that his SUV was unable to get up a 30-degree incline, something which “lesser” models such as the Korean-built Renault Koleos, and even the subcompact Chery QQ—one of the cheapest cars around in China—could manage.
   The following news item reveals more. It’s in Mandarin and dates from December 22, 2009.

   The news investigators show that even a Daewoo Lacetti (Buick Excelle in China) and a Chery van could manage the same slope, and confirm that the Highlander could not do it.
   They are not alone. Jitendra Patel filmed this with his 2009 Highlander earlier last year:

   As Sam says, this issue has brewed thanks to the Chinese internet which, while not as free as it is in most countries, still seems to create active consumers’ groups. People will rally as individuals if the cause is right—and consumers seem to be rediscovering their power, online.

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Posted in China, TV, business, cars, culture, internet, media | No Comments »


How could the Chinese republic celebrate its centenary?

21.02.2010

Next year marks the centenary of the founding of the Chinese republic. We got rid of our rather hopeless Ching Dynasty, and ushered in Asia’s first democracy.
   Both the Republic of China and the People’s Republic of China see 1911 as an important year, and Dr Sun Yat-sen as the founder of the nation (here is a page from the Zhongshan government on Dr Sun which—shock—even mentions democracy). As the father of the country, his legacy one of the few things nationalists and communists agree on, even though technically the two sides remain in conflict and are in a state of Civil War. The Republic began on October 10, 1911, a date which tends to be celebrated by many, though it was formally declared on January 1, 1912.
   So, what might 2011 bring in terms of perspective?
   Idealists might point to some possibilities:

  • that closer economic ties across the Taiwan Strait mean the eventual formation of a Chinese commonwealth, with both sides maintaining the political impasse;
  • a review of the ideas of the republic as espoused by Dr Sun, and the greater acceptance of the political structure he believed in, which included cooperation between nationalists and communists;
  • that both sides of the political argument agree there are more commonalities than differences between all Chinese peoples.
  •    I doubt we’ll see political unity while Beijing is still governed by the Communist Party, which sees little point in changing its own structure to accommodate territories it considers its own. We see a similar view, officially, within the Kuomintang, interpreted in its favour. The regular triumph of ideology over practicality and the prospect of a joint future growth of ‘China’ gets in the way; the idea of an economic union or commonwealth might be the easiest way forward.
       Never mind what you call it internally, it is a solution in which both sides can claim victory, preserve face, and avoid bloodshed. The fact that no armistice has been signed by both signs is actually an advantage—because it means this difference of opinion can be solved technically as an internal matter, not one between two sovereign states.
       This is not an idea that the diehards like, so let the name-calling begin in the comments.
       But remember in whatever debate we enter, we should think of this question: since we all dislike what the Ching Dynasty did to China, what is the best way to honour the memory of the founding father of the nation in 2011?

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    Posted in China, culture, politics | No Comments »


    The advertising career of Audrey Hepburn

    17.01.2010

    I can’t explain why I like the Steve McQueen Ford Puma ad and dislike this one with Audrey Hepburn, even though I think the world of both actors. In terms of tacky, I reckon this one takes the cake as a celebrity endorsement:

    Come to think of it, this is worse. I believe the original was Japanese (I saw stills of this campaign many years ago), but this is in Mandarin:

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    Posted in TV, marketing | 3 Comments »


    Google’s rethink on Red China: you can’t stop the Chinese people

    13.01.2010

    If I were Google, would I have entered Red China with the censored version of Google.cn, hiding things from the Chinese people for the sake of money? In February 2006, I blogged about this very issue and concluded, ‘No.’
       Obeying the law is one thing. Providing the people with slanted views to prop up governmental propaganda is another.
       It seems Google has gained a conscience, to the point where it is talking about shutting its office inside the Middle Kingdom, after lifting the self-imposed censorship it instituted in the mid-2000s when it entered. It also cites various international hacking attempts in an effort to gain the contents of Gmail accounts of people who have been talking about Chinese human rights. These have, the company claims, originated from Red China.
       Global Voices Online has a great piece summarizing the reactions inside the People’s Republic, which are supportive of Google and critical of the Politburo.
       I’ve always believed that the Chinese people cannot be silenced. Nor are we stupid. With such strong economic growth (albeit with fudged figures) and a natural entrepreneurial spirit, what does Beijing have to be afraid of?
       It’s not as though the occidental technocratic experiment has worked particularly well for productivity and personal wealth over the last 30 years, and the Chinese people aren’t going to see western culture in as bright a light as it once had.
       The days of walking out of an impoverished Red China on to the streets of the west are long gone, given how quickly the nation has caught up (and in some cases overtaken) the rest of the world. There’s not as huge a gap between the two. Economically, Beijing has nothing to lose face over any more.
       The only question left these days is human rights, one which Beijing gets squirmy about.
       There is an easy way to fix this: become idealistic, then live it. Red China is big and powerful enough to see this through, and the backbone of deontological, Confucian ideals surely have shown how such a large country can be governed without dissent getting out of hand.
       The expense of monitoring and censorship might be better used on raising the more difficult areas of the country out of poverty.
       It’s with these principles that a united Chinese Commonwealth might be a reality, one where freedoms are enjoyed by all. But let’s not get ahead of ourselves just yet.
       Take even the minutest step toward permitting freedoms, and I guarantee the opposition to Red Chinese trade and diplomatic relations will begin to fall. The fact this blog remains accessible inside the Bamboo Curtain is actually a positive sign: it means that some free thinking is allowed. Deals like Geely–Volvo might well become easier for the west to contemplate, once Beijing looks more like it wishes to be part of the international community.
       Such a community is not biased toward the west—and westerners themselves will argue that it is not. China’s influence—and I mean all of China and in countries where the Chinese diaspora is strong—is greater than Beijing will ever acknowledge.
       Until that attitude changes, Red Chinese industrial deals won’t have as easy a ride (relatively) as Ratan Tata and his acquisition of Jaguar and Land Rover.

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    Posted in China, India, business, cars, culture, internet, politics | 9 Comments »