Above: I must report and block dozens of Instagram accounts a day, not unlike getting over the 200-a-day mark on Facebook in 2014.
For the last few days, I made my Twitter private. It was the only time in 11 years of being on the service where I felt I needed that level of privacy; I only made things public again when I realized that I couldnât actually contact people who werenât already following me.
However, it was relatively blissful. Accounts with automated following scripts were blocked as I had to approve them manually. I had far fewer notifications. And I only heard directly back from people I liked.
It actually reminded me of the âold daysâ. Itâs why Mastodon appeals: since there were only a million people on there at the end of last year, it felt like Twitter of old (even if it has already descended far enough for actor Wil Wheaton to get abused, compelling him to leave).
The quieter few days also got me thinking: I had far more business success prior to social media. I was blogging at Beyond Branding, and that was a pretty good outlet. I emailed friends and corresponded like pen pals. Those werenât fleeting friendships where the other party could just âlikeâ what you said. If I really think about it, social media have done very little in terms of my business.
Iâm not saying that social media donât have a purposeâa viral Tweet that might get quoted in the press could be useful, I supposeâbut I really didnât need them to be happy in my work and my everyday life.
Since giving up updating my Facebook wall in 2017, I havenât missed telling everyone about what Iâm up to, because I figured that the people who needed to know would know. Twitter remained a useful outlet because there are some people on there whose interactions I truly value, but as you can surmise from what I said above, the number of notifications didnât matter to me. I donât need the same dopamine hit that others do when someone likes or re-Tweets something of theirs.
Interestingly, during this time, I logged into Whatsapp, an app I load once every three months or so since I have a few friends on it. I saw a video sent to me by Stefan Engeseth:
When I look at my Instagram stats, theyâre back to around 2015 levels, and with these current trends, my usage will drop even further as we head into 2019.
And I really donât mind. The video shows just why social media arenât what theyâre cracked up to be, and why they arenât ultimately healthy for us.
I can add the following, that many of you who read this blog know: Facebook is full of bots, with false claims about their audience, and engages in actual distribution of questionable invasive software, charges Iâve levelled at the company for many years, long before the world even heard of Christopher Wylie. Twitter is also full of bots but actually disapproves of services that help them identify them; they have double standards when it comes to what you can and canât say; and, perhaps most sadly, those people who have viewpoints that are contrary to the mainstream or the majority are shat on by disorganized gangs of Tweeters. Thatâs not liberty. Instagram is also full of botsâlike when I was on Facebook, when I reported dozens to hundreds of bots a dayâand there seems to be no end to them; it also lies when it talks about how its advertising works. Given all of these problems, why would I provide these services with my precious time?
I engage with these social media in more and more limited fashion and I wouldnât be surprised if Iâm completely away from these big tech names in due course.
Itâs not as though young people are active on them, so the idea that they are services where you can get the next generation of customers is bogus. If you say youâre on Facebook, you might be considered an old-timer now. I asked a Year 11 student here on work experience what he used. Facebook wasnât one of them. He said most of his friends Snapchatted, while he was in to Reddit. He didnât like Facebook because it wasnât real, and we have a generation who can spot the BS and the conceit behind it.
It does make the need for services such as Duck Duck Go even greater, for us to get unbiased information not filtered by Googleâs love of big corporations, in its quest to rid the web of its once meritorious nature. Google is all about being evil.
As we near the 2020s, a decade which we hope will be more caring and just than the ones before, itâs my hope that we can restore merit to the system and that we find more ethical alternatives to the big names. I canât see as great a need to show off fake lives on social media when itâs much more gratifying, for me at least, to return to what I did at the beginning of the century and let the work speak for itself.
This post was originally going to be about Facebook lying. It still is, just not in the way originally conceived.
Those who follow this blog know that, on Instagram, I get alcohol advertising. Alcohol is one of the categories you can restrict on Facebook. Instagram claims that it relies on your Facebook ad preferences to control what advertising you see. That is a lie, and itâs still a lie even as of today (with an ad for Johnnie Walker in my feed). I turned off alcohol advertising in Facebook ages ago, and itâs made no difference to what I see on Instagram.
What it doesnât tell you is that Instagram keeps its own set of advertising interests, which can be found at www.instagram.com/accounts/access_tool/ads_interests, but itâs only accessible on the web version, which no one ever really checks out. When I last checked on August 18, you could still see a snippet of these interests, and they are completely different to those that I have on Facebook (where I go in to delete my interests regularly, something which, I might add, I should actually not have to do since I opted out of interest-based advertising on Facebook, which means that Facebook should have no need to collect preferences, but I digress). You cannot edit your Instagram ad preferences. They are, like the Facebook ones, completely laughable and bear no resemblance to my real interests. Advertisers: caveat venditor.
As of now, Instagram no longer lists ad interests for me, though those alcohol ads still show up.
So, Instagram lies about Facebook ad preferences affecting your Instagram advertising, because they donât.
And as late as August 18, because Instagram kept its own set of preferences, it was lying about its reliance on Facebook ad preferences.
And today, Instagram might still be lying because while it doesnât show your preferences on Instagram any more, Facebook ad preferences still have no effect on Instagram advertising. As far as I can tell, even though the Instagram ad preference page is blank, it still relies on a separate set of preferences that is now secret and, as before, not editable.
But we are talking Big Tech in Silicon Valley. Google lies, Facebook lies. You just have to remember that this is par for the course and there is no need to believe anything they say. Even in a year when Facebook is under fire, they continue to give ammo to its critics. This makes me very happy now that there is a bodyâthe EUâthat has the cohones to issue fines, something that its own countryâs authorities are either too weak or too corrupt to do.
It appears my friend Justin was spot on: I probably was part of a test group trialling longer Instagram videos since April.
Today, Instagram announced that people could upload 10-minute videos, and an hour for those with big followings. This news article (hat tip to Cachalot Sang on Twitter) says thereâll be a new app called IGTV, although Iâve always just uploaded mine via regular Instagram. I havenât cracked nine minutes yet, but Iâve uploaded videos in the high eights. Regular Instagram seemed to balk at doing anything too large. Also bear in mindâarguably from someone who has had more experience of this than anyone in Instagram-landâthat these uploads take ages and can sometimes fail.
Donât be disappointed if your views are low, since Instagram only counts full views. I have videos still saying they have had zero views, yet I have likes and, in some cases, comments. Not everyoneâs going to sit back and watch these in full.
I had noticed that in the last week, my videos, all of which are over a minute, have successfully uploadedâup from the one in two ratio that I experienced when Instagram first gave me the ability to upload videos longer than one minute in April. No wonder, if the official announcement was made today: they probably began allowing all the big ones through.
As the one user (that I know of) who has publicly been uploading videos of over a minute for nearly two months, welcome to the club. I hope youâll enjoy it.
I see the media (led by the Murdoch Press) have been reporting that Instagram plans to let people upload videos of an hour long. Itâs a ârumourâ at the moment, apparently.
As those of you who follow this blog know, Iâve been able to upload videos exceeding one minute since April, and one theory that Justin Bgoni, whoâs the bursar at my Alma Mater, St Markâs Church School, advanced when I mentioned it to him was that I must be part of a trial.
That makes perfect sense and it shouldnât be a surprise that someone with a great financial mind like Justinâs would conclude this. He says: weâre in New Zealand, itâs a small country, and there are probably 10,000 people who have been given the capability in advance. Soon, he theorized weeks ago, Instagram will roll it out to the general public. I think heâs right.
Iâve so far fielded two questions from strangers on how I do this, and I tell them the truth: Iâve just been able to, and I was as surprised as anyone else.
I donât claim to have âspecial super powerâ like this user doesâand when I visited his Instagram, he doesnât have a single video over a minute, so goodness knows what heâs talking about. (Having said that, I do like a lot of his uploads.) If youâre uploading 10 one-minute videos into a single post, that doesnât count: almost anyone can do that, and it doesnât take special powers, just patience.
There is a limit for me, however. Iâve attempted four times to upload a 9âČ3âł video to Instagram, and have failed each time, so we can conclude that thatâs too long. However, I have managed 8âČ37âł as of today, so the present maximum length on Instagram must be between the two times.
I havenât discovered too much more since I last posted on this topic, other than enjoying the freedom of having the greater length. (Instagramâs probably noted that, which is why the rumours have begun surfacing.) Engagement is still rather low on the long videos, for starters. Instagram only (rightly) counts full views, so there are videos with likes but 0 views recorded.
Itâs nice, once again, to be ahead of the ball when it comes to these technologies, just as I have been with Google and Facebook. The exception here is that itâs been a positive feature rather than the usual negative ones, though I realize that since itâs Instagram, it comes with a load of Facebook-linked privacy issues. Just today it fired through another alcohol ad despite my having turned them off in my settings, again underlining Facebookâs blatant dishonesty.
Yet here I am, still using one of their services despite having mostly de-Facebooked (and de-Googled years before that). Like millions of others, Iâm still a sucker because I continue to use a service they own.
Speaking of the Murdoch Press and Google, we (at work) actually deal with the former when it comes to advertising. Let that sink in for a moment: I trust Murdochs more than I trust Google when it comes to our usersâ privacy. Thatâs saying something.
As you saw in the previous postâs postscripts, it is possible to upload videos of longer than one minute to Instagram, but Instagram may or may not let the public see them. If you want people to see your videos for sure, then keep them to the standard minute. But if you want to chance it, so far my experience is 50â50, and there’s no correlation with length. Like all things Facebook, there is no consistency, and you are at the whim of the technology and its questionable database integrity. Here are the ones that have worked, the first at 2âČ50âł, the second at 4âČ, the third at 3âČ51âł, and the fourth at 7âČ03âł (this had to be uploaded twice as Facebook hid the first attempt).
PS., April 28, 12.37 a.m.: A few more tries and the odds of a video lasting longer than one minute being visible to other Instagram users are definitely 1:2. The latest is this, at 7âČ53âł.
Don’t be surprised if these record zero views on Instagram. I believe their stats only count full views, and no one’s going to sit watching a video there for that long unless it’s particularly compelling.
P.PS., May 4: I attempted a 9âČ03âł video. No joy. Instagram will allow the upload but the actual process takes an incredibly long time. The progress bar goes back a few times. Eventually it says there is an error. In theory, I think it’s possible, but right now I haven’t managed to exceed 7âČ53âł.
Since Facebook bought Instagram, itâs been getting buggier, of course.
Iâve complained about Instagram uploading a series of posts in a totally different order to what I had (which, on ANZAC Day, made it difficult for anyone to follow the story I was trying to tell on my account when the order is 2, 1, 5, 4, 3, 6, 7).
Video (2) was an interesting one, because Instagram allowed me to post something that was 2 minutes, 6 seconds long, which it had never done before (or since).
I thought it odd at the time but given that it was twice as long as normal, I didnât complain. It allowed me to show more of the Air Force band performing ‘Au e ihuâ (Soldierâs Hymn).
I did complain about one particular video featuring our national anthem which Instagram would say was loading, then on checking again, it would vanish. I made three attempts over a two-hour period before it âstuckâ (video no. 3 in the sequence above). I had to wonder if Instagram was picking up the music and flagging it as a copyright violation: after all, YouTube flags static as copyright violations (hat tip to Retrorechercher).
Above: Instagram says these two are loading, but the one featuring our national anthem (the top one) kept vanishing. It never made it on to my account without three attempts.
This morning, on checking the stats, I noticed that no one had viewed the longer video, and, after asking some friends on Twitter, learned that Instagram blocked anyone from seeing it. Itâs like shadow-banning on Twitter: you can see your own stuff, but no one else can. Try it for yourselfâhere’s the link Instagram claims it’s at.
Look at the eighth post down. On my account (top), I can see it. When logged in as someone else (above), I can’t. Instagram’s version of shadow-banning?
I can still play it straight from Instagram on the web and on my phone.
You can give the MP4 a shot here (and note the URL, which is an Instagram one, and the duration). The thumbnail is here.
However, I canât embed the video the normal way, and any link that it lets me share results in a 404. It all feels very familiar, because this is the sort of bug that Facebook used to cook up, e.g. on days when you couldnât post, like, comment or share, or tag yourself in a photograph.
I might save the two-minute-long video separately in case thereâs a way you can tell that it was edited inside Instagram.
To sum up: Instagram will not load content in the same order you do (we already know this); it will permit much longer videos that exceed one minute, but if they let it through, no one will ever see it except you. We also know that Facebook will pump through any advertising on to Instagram, even in categories you have expressly asked not to be shown.
There you have it, Instagram in 2018.
PS., April 25, 1.19 a.m. GMT: I’ve just tried a 2 minute 50 second video, and it appears it is visible. For how long, I don’t know. Check it out here, or, if the embed’s visible below, have a look.
P.PS., 1.59 a.m. GMT:Looks like four minutes is fine, too. While the first one is still invisible, it does appear Instagram has lifted the one-minute limit, and that’s not something I can find documented anywhere. Still, I’m grateful, because it makes far more sense to show two- to four-minute vids.
P.P.PS., 8.54 a.m. GMT: Just tried one at seven minutes, and it’s hidden. Seems Instagram is very inconsistent on what it shows and what it doesn’t. Link is here (it won’t work) and the MP4 is here.
I don’t know if Instagram does this on all phones, but when I make multi-photo posts, it often leaves behind a very interesting image. Sometimes, the result is very artistic, such as this one of a LotusâFord Cortina Mk II.
You can see the rear three-quarter shot just peer in through the centre. I’ve a few others on my Tumblr, but this is the best one. Sometimes technology accidentally makes decent art. I’m still claiming copyright given it’s derived directly from my work.
I’m getting a buzz seeing how little I update social media now. Around February 2016 I began updating Tumblr far less; I’ve gone from dozens of posts per month to four in December 2017 and seven in January 2018. (Here’s my Tumblr archive.) Facebook, as many of you know, is a thing of the past for me (as far as my personal wall is concerned), though that was helped along by Facebook itself. However, I’m still a pretty heavy Instagram user, and I continue to Tweetâthough with Twitter’s analytics telling you how much you’re up or down over the previous month, it might be a challenge to see if I can get that down by 100 per cent next. (It won’t happen any time soon, but if Twitter continues on its current path over its policies, it might come sooner rather than later.)
I’m wondering if the next badge of honour is how much you can de-socialize yourself, and for those of us with web presences (such as this blog), bringing traffic to your own spaces. Why? It’s all about credibility and authenticity. And I’m not sure if the fleeting nature of social media provides them, at least not for me.
Now in an age where so many are trying to be an “influencer”, then wouldn’t we expect the tide to turn against the shallow, fleeting posters in favour of something deeper and more considered? After all, marketing seeks authenticityâit has for a long time. What is authentic about a social media influencer who changes clothes multiple times a day out of obligation to sponsors? Even if they reach millions, did it really connect with audiences on a deeper level or did it simply seem forced?
I can understand how, initially, social media were real connectors, allowing people to connect one on one and have a conversation. It seemed logical that marketing would head that way, going from one-to-many, to something more personalized, then (as Stefan Engeseth has posited for a long time) to one where brand and audience were on the same side, trying to find shared values (let’s call it ‘oneness’). At a time social media looked like it would help things along. But has it really? Influencers are less interested in being on the same side than being on the other side, in an adaptation of the one-to-many model. It’s just that that model itself has become democratized, so a single person has the means of reaching millions without a traditional intermediary (e.g. the media). There’s nothing really wrong with that, as long as we see it for what it is: a communications’ channel. Nothing new there.
Some are doing it right in pursuing oneness with their audiences by posting just on a single topic, updating honestly about their everyday livesâmy good friend Summer Rayne Oakes comes to mind with her Homestead Brooklyn account, and has stayed on-message with what she stands for and her message for over a decade. Within the world of Instagram, this is a “deeper” level, sharing values in an effort to connect and be on the same side as her audience. However, she isn’t solely using Instagram; other media back her up. Hers is a fantastic example of how to market and influence in the context I’m describing, so there is still a point to these social media services. But for every Summer Rayne there are many, many who are gathering attention for no values that I can fathomâit has all been about the numbers of followers and looking attractive.
I haven’t a problem with their choiceâit is their space, after allâbut we shouldn’t pretend that these are media that have allowed more authentic conversations to take place. Marketers should know this. These messages aren’t customized or personalized. Algorithms will rank them so audiences get a positive hit that their own preferences are being validated, just like any internet medium that places us in bubbles. The authenticity is relative: because no party has come between the communicator and the audience, then it’s unfiltered, and in that respect it’s first-hand versus second-hand. But how many times was that message rehearsed? How many photos were taken before that one was selected? It’s “unreality”.
There are so many such social media presences now, and crowded media are not places where people can have a decent connection with audiences. Some with millions of usersâI’m thinking of young modelsâmight not even be reaching the target audience that companies expected of them. Is what they wear really going to be relevant to someone of the opposite sex browsing for eye candy? That isn’t a genuine conversation.
Don’t look to my Instagram for any clues, eitherâI use it for leisure and not for marketing. I don’t have the ambition of being a social media influencer: I’m happy with what I do have to get my viewpoints across.
And I don’t know what’s next. I see social media decentralizing and people taking charge of their privacy more, even if most people are happy to have the authorities snoop on their conversations. Mastodon has been pretty good so far, because it hasn’t attracted everyone. The few who are there are having respectful conversations, even if posts aren’t reaching the numbers they might on Twitter, and mutual respect can lead to authenticity. If, as a marketer, that’s not what you seek, that’s fine: there are plenty of accounts operating on audience numbers but not genuine conversationsâas long as you know what you’re getting into. But I believe marketing, and in particular branding, should form real relationships and dialogue. Not every life is the fantasy shown in social mediaâwe know that that’s not possible. One politician has coined the term ‘fake news’; and social media have “fake lives”, in amongst all the bots.
If these media become known for shallow connections “by the numbers”, then even those doing it right, forming those genuine conversations, may be compelled to move on, or at least value the social media services less because of what their brands stand for. Email is a great medium still, and you can still have great conversations on it, but email marketing isn’t as “sexy” as it was in the mid-1990s, because there’s more spam than legit messages. It takes skill to use it well and to build up a proper, consented email list. Social media are getting to a point where some big-number accounts are associated with shallowness, and the companies themselves (e.g. Facebook and Twitter) have policies and conduct that have the potential to taint our own brands.
In 2018, as at any other time, doing something well takes hard work. There is no magic medium.
Mark Zuckerbergâs promise to fix Facebook in 2018 is, in my opinion, too little, too late.
However, since I ceased updating my Facebook profile last month, Iâve come across many people who tell me the only reason they stay on it is to keep in touch with family and friends, so Zuckerbergâs intention to refocus his site on that is the right thing to do. Heâs also right to admit that Facebook has made âerrors enforcing our policies and preventing misuse of our tools.â
Interestingly, Facebookâs stock has fallen since his announcement, wiping milliards off Zuckerbergâs own fortune. Investors are likely nervous that this refocusing will hurt brands who pay to advertise on the platform, who might now reconsider using it. Itâs a decidedly short-term outlook based on short-term memory, but thatâs Wall Street for you. Come to think of it, thatâs humanity for you.
But letâs look at this a bit more dispassionately. Despite my no longer updating Facebook, Iâm continuing to get a lot of friend requests. And those requests are coming from bots. Facebook hasnât fixed its bot problemâfar from it. This reached epidemic levels in 2014, and itâs continued in 2018âfour years and one US presidential election later. As discussed earlier on this blog, Facebook has been found to have lied about user numbers: it claims more people in certain demographics than there are people. If its stock was to fall, that should have done it. But nothing happened: investors are keen to maintain delusions if it helps their interests. But it needs to be fixed.
If Zuckerberg is sincere, Facebook also needs to fix its endless databasing issues and to come clean on its bogus malware warnings, forcing people to download âscannersâ that are hidden on their computers. This should have hit the tech media but no one seems to have the guts to report on it. Thatâs not a huge deal, I suppose, since it has meant tens of thousands have come to my blog instead, but again, that was a big red flag that, if reported, should have had investors worried. And that needs to be fixed.
Others Iâve discussed this with inform me that Facebook needs to do a far better job of removing porn, including kiddie porn, and if it werenât for a lot of pressure, it tends to leave bullying and sexist comments up as well.
All these things should have been sending signals to the investor community a long time ago, and as weâve discussed at Medinge Group for many years, companies would be more accurately valued if we examined their contribution to humanity, and measuring the ingredients of branding and relationships with people. Sooner or later, the truth will out, and finance will follow what brand already knew. Facebookâs record on this front, especially when you consider how we at Medinge value brands and a companyâs promise-keeping, has been astonishingly poor. People do not trust Facebook, and in my book: no trust means poor brand equity.
But the notion that businesses will suddenly desert Facebook is an interesting one to me, because, frankly, Facebook has been a lousy referrer of traffic, and has been for years. We have little financial incentive to remain on the site for some of our ventures.
Those of us with functioning memories will remember when Facebook killed the sharing from our fan pages by 90 per cent overnight some years ago. The aim was to get us to pay for sharing, and for many businesses, that worked.
But it meant users who wanted to hear from these brands no longer did, and I believe thatâs where the one of the first declines began.
People support brands for many reasons but Iâm willing to bet that their respective advertising budgets isnât one of them. They follow them for their values and what they represent. Or they follow them for their products and services. Those who couldnât afford to advertise, or opted to spend outside social media, lost a link with those users. And I believe users lost one of their reasons for remaining on Facebook, because their favourite brands were no longer showing up in their news feeds.
(Instagram, incidentally, has the opposite problem: thanks to Facebookâs suspect profiling, users are being bombarded with promotions from companies they are not fans of; Instagramâs claim that they rely on Facebookâs ad preferences, and Facebookâs claim that you can opt out of these, are also highly questionable. I get that people should be shown ads from companies they could become fans of; but why annoy them to this extent? Instagram also tracks the IP where you are surfing from, and ignores the geographical location you freely give either Instagram or Facebook for advertising purposes.)
What then surfaced in news feeds? Since Facebook became Digg, namely a repository of links (something I also said many years ago, long before the term âfake newsâ was coined), feeds became littered with news articles (real and bogus) and people began to be âbubbledâ, seeing things that supported their own world-views, because Facebookâs profiling sent those things to them. As T. S. Eliot once wrote, âNothing pleases people more than to go on thinking what they have always thought, and at the same time imagine that they are thinking something new and daring: it combines the advantage of security and the delight of adventure.â
This, as Facebook has discovered, was dangerous to democracy and entire groupsâpeople have died because of itâand thinking people questioned whether there was much value staying on the site.
From memory, and speaking for myself, Facebook probably had the balance of personal, brand and news right in 2010.
But I doubt that even if Facebook were to go back to something like the turn of the decade, it will entice me back. Itâs a thing of the past, something that might have been fun once, like Myspace. It didnât take long to wean me off that.
Even Zuckerberg notes that technology should decentralize and democratize, and that big tech has failed people on this front. I can foresee an attempt to decentralize Facebook, but with a caveat: theyâll want to continue gathering data on us as part of the deal. Itâll be an interesting gamble to take, unless it’s willing to give up its biggest asset: its claim to understanding individual profiles, even if many of its accounts aren’t human.
To me, the brand is tarnished. Every measure we have at Medinge Group suggests to me Facebook is a poor corporate citizen, and itâs going to take not just a turnaround in database stability or the enforcement of T&Cs, but a whole reconsideration of its raison dâĂȘtreto serve the masses. Honesty and transparency can save itâtwo things that I havenât seen Facebook exhibit much of in the 10-plus years I have used it.
The following status update was posted on my Facebook wall to some of my friends earlier tonight, though of course the links have been added here.
I realize thereâs some irony in posting this on Facebook.
Some of you will have noticed that I havenât been updating as frequently. Thatâs in line with global trends: personal sharing was down 25 per cent year on year between 2015 and 2016, and 29 per cent between 2016 and 2017. After 10 years on Facebook, sometimes I feel Iâve shared enough.
Even on my own blog, I havenât done as much in-depth on branding, because my theories and beliefs havenât markedly changed.
None of ours do too much. I may have changed a handful of minds through discussions Iâve had here, and on occasion youâve changed my mind. Iâve seen how some of you have terrible arguments, and how brilliant others are. But overall, has the past decade of exchanges really been worth that much? Some of you here are on the left of politics, and some of you on the right. I hope through dialogue you all wound up with a mutual understanding of one another. I have seen some of you come to a very healthy respect on this wall, and that was worth it. But I wonder if it is my job to be âhosting debatesâ. Those debates simply serve to underline that all my friends are decent people, and Iâve made good choices over the last decade on who gets to read this wall in full. None of it has changed what I thought of you, unless in those very rare examples youâve shown yourself to be totally incapable of rational thought (and youâve probably left in a huff anyway). It shows Iâm open-minded enough to have friends from all over the world of all political persuasions, faiths, beliefs, sexual orientations, gender identities, educational levels, and socioeconomic grouping, because none of that ultimately says whether you are a decent human being or not. At the end of the day, that is the only real measure.
If youâre reading this, then we know each other personally, and you know where this is heading. Youâll find me increasingly more at Mastodon, Hubzilla, Blogcozy, Instagram (I know, itâs owned by Facebook) and my own blog. We donât exactly need this forum to be messaging and debating. I will continue to frequent some groups and look after some pages, including my public page here on Facebook.
And of course Iâll continue writing, but not on a site that feeds malware to people (Facebook has bragged about this officially), tracks your preferences after opting out, tolerates sexual harassment,keeps kiddie porn and pornography online even after reports are filed, and has an absolutely appalling record of removing bots and spammers. These are all a matter of record.
If I mess up, I trust you, as my friends, to contact me through other means and to tell me Iâve been a dick. If you agree or disagree with viewpoints, there are blog comments or other means of voicing that, or, as some of you have done on Facebook (because you, too, have probably realized the futility of engaging in comments), you can send me a message. Heck, you could even pick up the phone. And if you want to congratulate me, well, that should be easy.
Of course itâs not a complete farewell. As long as this account stays openâand Facebook wonât let you manage pages without oneâthen the odd update will still wind up on this wall. I may feel strongly enough about something that it demands sharing. But, 10 years later, there are better places to be having conversations, especially as social media democratizes and users demand that they have control over their identities and how to use them.
