Nice try, Marissa Mayer, but no conversion

I had a chuckle at Marissa Mayer saying that Google results are worse because the web is worse. As I’ve shown with a site:lucire.com search, which is a good one since our site pre-dates Google (just), Google is less capable of providing the relevant pages for a typical search. I know how web spiders work […]

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A format so old, it’s new and radical

Above: I spy Natasha Lyonne and a Plymouth Barracuda. So the car is part of her screen identity? So it should be, it’s television. I might have to watch this.   Two very fascinating responses come up in Wired’s interview with director Rian Johnson on the Netflix release of his film Glass Onion. I’m not […]

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One award, one interview—positive publicity for May–June 2022

  On to more positive things. Earlier this year, Luxlife got in touch with us, to say Lucire had been shortlisted for their awards. It was later confirmed that we had become their ‘Most Pioneering Online Fashion Magazine 2022’, which I was very happy about—especially as we started 25 years ago. The judges did know […]

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Chatting at a pro level on Leonard Kim’s Grow Your Influence Tree

Shared on my social media on the day, but I had been waiting for an opportunity to note this on my blog.    It was an honour last week to guest on Leonard Kim’s Grow Your Influence Tree, his internet talk show on VoiceAmerica. Leonard knows plenty about marketing and branding, so I thought it […]

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Autocade reaches 22 million, while Rachel Hunter appears in Lucire

As I begin this blog post, Autocade has just crossed the 22 million page-view barrier, at 22,000,040. I had estimated we would get there on Sunday, and as it’s just ticked over here in New Zealand, I was right.    We have 4,379 models in the database, with the Bestune B70, in its third generation, […]

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Peter Hanenberger’s unintended post mortem of Holden

The 2009 Chevrolet Caprice SS, sold in the Middle East but made in Australia. I came across a 2017 interview with former Holden chairman Peter Hanenberger, who was in charge when the company had its last number-one sales’ position in Australia. His words are prescient and everything he said then still applies today.    He […]

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Give me a break

From an Automotive News interview with Yves Bonnefort, CEO of DS.    Um, that’s called a station wagon or estate car, mate. You may also like A couple of days before it became official: thoughts on PSA and FCA linking up GM’s Holden to abandon C and D car segments, delivering them on a silver […]

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A quick read from Prof Stephen Hawking in Wired UK

The late Prof Stephen Hawking’s interview with Condé Nast’s Wired UK is excellent, and a quick read. For those following me on the duopoly of Facebook and Google, here’s what the professor had to say: I worry about the control that big corporations have over information. The danger is we get into the situation that […]

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Getting inspiration from Douglas Rushkoff

John Nowak/CNN I’ve had a 52 Insights interview with Douglas Rushkoff open in a Firefox tab for nearly half a year. It’s a fascinating piece, and I consider Douglas to be spot on with a lot of his viewpoints. I’ve revisited it from time to time and enjoyed what Douglas has had to say.   […]

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Finishing off 2011 with the most fun radio interview I have ever done

Photo by Xavier Collin/Snapstar Live Friday morning’s interview with Sonia Sly on Kiwi Summer was the most fun I have ever had on radio.    Radio New Zealand National was the most fair and balanced medium I dealt with when running for Mayor of Wellington in 2010, and I was glad that Sonia thought of […]

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