The crunch time media face is nothing new

  Talking Points Memo showed the amounts programmatic advertising brought in to them over the last eight years. (The above graphic is from their card preview on Mastodon.) I’ve never been convinced of programmatic since no one in the ad business could ever explain it in plain language. I say just figure out what’s on […]

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A history of dealing with ad networks

Written in the feedback form to one ad network as we attempt to find someone to complement our work with H12 Media. Sums up a lot about the murky world of online advertising. It’s to a ‘Google Publishing Partner’, and we know Big Tech lies, but I’m keeping an open mind with this provider. Italics […]

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You never know where your interests will take you

A seven-year-old needs to figure this out: what would the Ford Escort Popular Plus be priced at if were assembled in Aotearoa?   Amanda and I were chatting about prodigies. Some young people are amazing, doing uni classes at intermediate or high-school age, or playing piano like Mozart, and while not all of us have […]

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Introducing Autocade in print

  There’s a lot to report now that the news is public: Autocade is more than the online encyclopædia, it’s also a print yearbook. I’m happy to say it has been launched, after ironing out some tech issues, and there has been good interest in the new publication. You can read a bit more about […]

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Refreshing the body type on the Lucire site

EB Garamond 12 on the Lucire website.   Not exactly earth-shattering news, but we’ve changed the body type on the Lucire website from Bembo to EB Garamond 12. The cut of Bembo that we had didn’t feature macronized vowels—a big omission here in Aotearoa—though most recently it was a Latvian name, Elīna Arāja, which it […]

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The designer’s quest for timelessness

In the editorial to one of our print publications—not yet at liberty to say which—I show a 2004 cover of Lucire featuring Jennifer Siebel inset in the text. It got me thinking how, when I first designed the cover, with Jon Moe’s photograph, I was aiming for a classical timelessness. Now nearly 20 years on—in […]

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More than a single print brand

[Cross-posted from Lucire]   Lucire will get a sister title in print. As the only magazine from New Zealand that’s licensed internationally—as far as I know—we could do one of two things: not pursue new titles because no one else does this work in this country, or expand our horizons further because no one else […]

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I have business for the photo bots, but they don’t want it

We received a few more automated notices from Copytrack last month, and as usual we were able to show them the licences. However, this one involved one of our editors, and I had to waste her time looking for documentation from a decade ago. There are some other legal issues relating to their methods, which […]

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Testing Mojeek, Google and Bing on a site: search again: November ’23 update

It has been a long time since I looked at how the three main occidental search engines—Mojeek, Google and Bing—were performing with a site: search and whether they could pick up dynamic pages. As I did in April, I’m trying it with site:lucire.com, which has both static and dynamic content. Mojeek is fairly consistent, but […]

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This weekend’s milestones at Lucire and Autocade

Autocade’s 4,800th model: the Toyota Urban Cruiser Hyryder.   Stuff that has happened: Lucire has turned 26. Not a huge celebration given we did the quarter-century last year. Looking back, we did it quite well. When we had our 20th and 21st, we intended to mark them through those years, but never really did. It […]

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