Posts tagged ‘typesetting’


When you let amateurs like Rees-Mogg write style guides

27.07.2019

I thought I could be archaic on a few things—I still use diphthongs in text in our publications (æsthetic, Cæsar), the trio of inst., ult. and prox. in written correspondence, and even fuel economy occasionally in mpg (Imperial) because I am useless at ℓ/100 km and too few countries use km/ℓ. However, even I had to cringe at Jacob Rees-Mogg’s style guide as revealed by ITV. This has now been circulated to his House of Commons staff. It is not satire.


   His first rule is ‘Organisations are SINGULAR’. (No, this isn’t licence to write ‘Organisations is singular.’) I don’t mind this as it’s one I adopt myself (admittedly inconsistently), but note the spelling of the first word. It’s French. The correct spelling is organizations, and the switch to the French in the Anglosphere appears to have happened postwar. Go to English books that are old enough, and you’ll find the z to be more commonplace. (Please don’t comment that z is ‘American’ before doing some research.)
   His sixth rule is ‘Double space after fullstops’. Now, the last word should be two words, but the rule itself has even been abandoned by the newspaper that Rees-Mogg’s father edited for so many years. Most compositors in Britain abandoned large spaces at the start of the 20th century, by my reckoning—my interpretation of the reading studies by Tinker et al is that the single space is sufficient, and web convention agrees. If we are to follow The Times in, say, 1969, we also need to insert spaces around certain other punctuation marks. If you find a copy from around that time, I can promise you it won’t be easy to read.
   What is apparent to me is that the rules have been typed up, at least, by an amateur, which accounts for the poor spacing and inconsistent capitalization, and generally it shows a disregard for professional style guides (again, we return to The Times). Sometimes, the acorn does fall far from the tree.
   I note that Imperial measurements are to be used again: none of this newfangled metric system nonsense. As I do some transactions in pounds sterling, I am going to refresh my memory on shillings, half-crowns and thruppenny bits in case currency decimalization is reversed. You never know, Johnson’s Britain may find the decimal system too Johnny Foreigner for its liking. ‘They cannot, and will not, change our sausage!’

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Posted in culture, politics, publishing, typography, UK | 1 Comment »


A three-decade time capsule hanging on my door

15.07.2018

There was an Epson bag hanging from the back of my bedroom door, hidden by larger bags. I opened it up to discover brochures from my visit to a computer fair in 1989 (imaginatively titled Computing ’89), and that the bag must have been untouched for decades.
   I’ve no reason to keep its contents (if you want it, message me before Thursday, as the recycling comes the morning after), but I wanted to make some scans of the exhibitors’ catalogue for nostalgia.
   Let’s start with the cover. It’s sponsored by Bits & Bytes. Kiwis over a certain age will remember this as the computer magazine in this country.

You can tell this is a product of the 1980s by the typesetting: someone couldn’t be bothered buying the condensed version of ITC Avant Garde Gothic, so they made do with electronically condensing Computers and Communications. In fact, they’re a bit light on condensed fonts, full stop, as they’ve done the same with the lines set in Futura.
   While the practice is still around, the typeface choices mark this one out as a product of its time.
   Inside is a fascinating article on the newfangled CD-ROM being a storage medium. Those cuts of Helvetica and Serifa are very 1980s, pre-desktop publishing. It should be noted that Dr Jerry McFaul remained with the USGS, where he had been since 1974, till his retirement. The fashions are interesting here, as is ITC Fenice letting us know that he’s speaking at the Terrace Regency Hotel, a hotel I have no recollection of whatsoever. I can only tell you that it must have been on the Terrace.
   The other tech speakers have a similar look to the visiting American scientist, all donning suits—something their counterparts in 2018 probably wouldn’t today. In fact, the suit seems to be a thing of the past for a lot of events, and I often feel I’m the oldster when I wear mine.
   The article itself makes a strong case for CD-ROM storage, being more space-saving and better for the environment: it’s interesting to know that the ‘depletion of the ozone layer’ was a concern then, though 30 years later we have been pretty appalling at doing anything about it.



   The second article in the catalogue of any note was on PCGlobe, supplied to the magazine on 5¼-inch diskette.
   Bits & Bytes would have run the catalogue as part of the main magazine, and did a larger run of these inner pages, back in the day when printing was less flexible.
   It’s a fascinating look back at how far we’ve come (on the tech) and how far we haven’t come (on the environment). Next year, we’ll be talking about 1989 as ‘30 years ago,’ yet we live in an age where we’re arguing over Kylie Jenner’s wealth. Progress?

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Posted in design, interests, media, New Zealand, publishing, technology, typography, USA, Wellington | No Comments »


History has already shown us the better way, so why ape an outmoded market leader?

05.02.2012

A friend had his Gmail hacked, and, much like an Atlantic article I read in the print edition a few months ago, the hackers deleted his entire mailbox. Google says these hacks only happen a few thousand times daily.
   I’m concerned for him because he has to deal with the Google forums, and we all know how unhelpful and obstructive they can be.
   I’ve never trusted Gmail, or any web-based email system, “on the cloud”. I’ve always kept POP3 archives and the worst thing that might happen is that some of the older CDs and DVDs might be less reliable. But this event actually brings to mind something else that has concerned me about my method: the email client.
   I’ve used Eudora since the 1990s. I started with v. 1.2, and for years, my standard client was 4.3. I happily paid for a licence to get the pro version, and used 4.3 till it no longer worked with the settings on our server. That meant I stayed with one email client from 1999 to 2008. I was then forced to upgrade to 7.1, and I have used that since.
   Qualcomm no longer makes Eudora, and for the last half-decade or so, there have been various “Eudorized” versions of Mozilla Thunderbird. That won’t fly with me, because my demand is actually very simple, but it is going completely unmet: I want an email program that has a vertically tiled inbox and outbox. For the majority of my working life, I have used this method as a to-do list of sorts, and I can see at a glance who I have to deal with.
   The sad thing is that the three-window interface has become a standard for email programs, but this does not work for me. I don’t want an email program that syncs with calendars or creates automatic Dropbox links. I just want one that works, where I can have filters and multiple accounts, and where I can have inbox and outbox side by side. This should be, I thought, a relatively simple request, especially as Eudora was, at one point, considerably more popular than it is today.

Eudora window
Above: Eudora 7.1, with an inbox on the left and an outbox on the right. Does anyone else make an email program that does this?

This is the story of many industries, where inferior norms become the standard. As I typed this, Preston Tucker came to mind: a pioneer who created a safe, fast and aerodynamic car with fuel injection, decades before Detroit could manage the same. But the big players won out and Tucker died a broken man. Americans, and indeed the rest of the world, made do with the same old junk till they were forced to innovate and use ideas that Tucker wanted to mainstream in the 1950s. Similarly, I laugh when people talk about the novelty of hybrids, when you consider how prevalent dual-fuel natural gas–petrol cars were in New Zealand 30 years ago.
   In the tech world, I happily used—and still use—WordPerfect. Why? It works. And it still works considerably better than its competition. Even a 20-year-old version will blow modern word processors away in terms of sheer functionality and ease of use, assuming you could install it. The latest versions are buggier because of the small user base and the absence of Unicode compatibility. But I persevere with it because, at the end of the day, these programs are tools, and I get my work done far more quickly with WordPerfect. I might be the one person on the planet who does not know how to use Word.
   I can’t get my head around Word. With WordPerfect, if I set margins and font, it stays that way till I tell it otherwise. Word and its later competitors have a habit of needing styles set, and try to be too clever for their own good. It might tab paragraphs automatically—even when you don’t want it to. It might change margins and fonts on me because it can. And Word’s footnote and endnote creation is still light years behind what WordPerfect could do in 1991.
   But Word is the standard because Microsoft gave it away in the 1990s. When OpenOffice and Libre Office came out, it aped the standard, right down to the crazy way it handled styles. Why? By all means, create versions which would ease the transition, but if you’re to adopt any method, why not start with the best? Word, for years, had WordPerfect transitional settings, to steal customers from the market leader. Before Word became a freebie, friends who I converted to WordPerfect were still thanking me profusely for making their lives easier. It would seem logical for these open-source programs to go with a better underlying technology.
   I have subbed with Word, and regularly do, because most of our team write using it. By the end of the piece I will have noticed the original writer adopt three styles, because Word has done it that way. My editing will have caused another three or more stylistic changes. It is a mess by the time I save it, with my only solace being that no member of the public ever sees it in that state.
   When I open a Word file in WordPerfect, which is what I have to do now with the DOCX format, I see all the superfluous code (through Reveal Codes—for Dreamweaver users, it’s not unlike HTML source) and it answers precisely why the program lacks any logic. Styles upon styles upon styles. Even Dreamweaver users who have ever had to deal with a Word-created HTML file post-Word 2000 know exactly what I mean. Word is an ineficient program, in every respect of the adjective.

WordPerfect window
Above: This is about as simple a document as you can get and the first I found with public information: one set only in Courier, 14 pt. WordPerfect shows that Word, on which the document was originally prepared, has still inserted Times New Roman font-change codes on every blank line—for no reason whatsoever. This is one of the reasons I dislike Microsoft Word. Had the document been prepared on WordPerfect, every incidence of the Times New Roman code would not have been present.

   I don’t know much about programming, but it seems, from every article I have read about these open suites, the new programs are playing the anti-Tucker game, mostly unconsciously, since the developers I have met are usually generous idealists. Let’s stick with this less productive, less logical method of word processing, because that is where the market is. But with fonts and more complex layouts now what people need, I would have thought that the methods employed by old computerized typesetting machines—which used codes similar to WordPerfect—would have been a more logical start for a word processing program.
   This isn’t an ad for WordPerfect. I simply ask for utility and logic. It doesn’t have to have WordPerfect code. It just needs to be a word processor that does what I tell it to do. Set font, stays in that font. Set margins, stays with those margins. Is this too big an ask? Wouldn’t this save time, which is the whole idea of technology? Why should we become slaves to software, when we created it to be our slave?
   Email clients, then, I find, follow much the same pattern. When I chose Eudora, I have a vague recollection that the New Zealand competitor, Pegasus, was structured in much the same way. The tiled inbox and outbox was a norm, and it worked. People rejoiced.
   Then, Microsoft decided it would adopt the present three-window standard in Outlook, and it gave away Outlook. I resisted it from the get-go: who wants to click just to see their outbox? Isn’t that an extra step? Why can’t I see my lists of emails at a glance? For someone who gets several hundred messages a day, I need to see more than ten. I would rather see 25 or more. And my outbox would have action items, things I had promised people I would do. So I stuck with Eudora.
   It’s not about being in Luddite position. It is going back to basics and saying: what would improve people’s workflow? Forcing them to click to see something or just showing it? (Twitter UI designers, take note.) Is the three-window convention the best way to use that on-screen real estate?
   It seems that Thunderbird, the open-source rival, again missed an opportunity by using an inferior convention as its base. By all means, ape Outlook, to ease a transition. But give the public—you are, after all, on the 11th version now—a chance to move the windows as we see fit. Computers are powerful enough now so it must be possible. It was in the 1990s.
   Let those who love the three-window convention stick with it, but let the rest of us move those windows to our heart’s content, and make life as easy as possible.
   The aim, therefore, is to gather as much success in the next decade before these programs become obsolete, by which time I should either have (a) hired extra folks to take care of these tasks exclusively or (b) pushed for these features in the open-source programmes.

Therefore, making leaps ahead is a good thing, but will people do it? This is always the gamble with predicting future needs: will we go so far that we still miss the boat? We fired but the missile landed in front of her bow.
   But I’m not even talking about creating something that doesn’t exist yet. I’m talking about existing methods, things that have been around for ages, waiting to be rediscovered. Resizing and detaching windows is a standard feature in so many programs. All it takes is being able to grab this stuff from history—a lesson that could well apply to organization memory as well. History has already told us, when the playing field was level, which methods were superior, and what people opted for when confronted with having to spend their own money on software. Before their giveaway periods, the choices were never Word or Outlook.
   The open-source movement, in my opinion, has a wonderful opportunity ahead of it for creating a new round of office efficiency.

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Posted in business, design, internet, leadership, technology, typography | 10 Comments »