Lucire’s holding page prior to launch

Of course I remember there was a holding page prior to Lucire launching on October 20, 1997 at 7 a.m. EST, or midnight NZDT on October 21, 1997. I just didn’t remember what it exactly looked like, till I discovered it at the Internet Archive:     There was no semicolon in JY&A Media, not […]

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More evidence that contextual advertising is better than creepy, programmatic behavioural ads

Cory Doctorow posted a link to his collection of links at Pluralistic for August 5, 2020. The first one’s heading piqued my interest: ‘Contextual ads can save media’. It’s worth having a read, especially about the BS behind behavioural advertising (i.e. surveillance advertising) and the ‘real-time bidding’ that so many ad networks have been trying […]

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