From a marketing perspective, the coronation was out of sync

Market orientation suggests that you should base your marketing on what the client wants. In basic terms, put yourself in the customer’s shoes. There are plenty of studies that back this up, beginning roughly when the 1970s became the 1980s. So if the British people are going through a cost-of-living crisis, then it would pay […]

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Google now might show blank pages high up in a site: search

Google is still getting things wrong when it comes to showing the results from this site. More PHP pages are showing (up from 1!), but looking through the top 10, it might as well still be 2013, showing pages that haven’t been linked for a decade or more. And its latest problem seems to be […]

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The summer of ’01: Connecticut

I relayed this to one of my editors after recalling an old colleague we used to work with. He was kind enough to put me up once, pre-9-11, when I was on the US east coast. I was meant to stay with him for a few days and work on some stories together. I envisaged […]

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