Now isn’t that interesting? After posting about Semrush on their Reddit, where their error is laid bare for all to see, I have now had a blissful 48 hours where there were no new disinformation posts about yours truly pop up on Google searches.
So much for Semrush claiming that it could not remove a keyword.
Or they’ve “improved” their predictions so that my name’s fallen off their systems.
Either way, I won’t be signing up to find out.
But I will keep requesting hosts remove disinformation pages till most of them are gone. Another eight went out last night, plus one enquiry to a host who didn’t have a clear AUP.
The pattern is familiar enough. Just like when I busted Google for lying about its Ads Preferences Manager, and had the NAI confirm it, I believe they fixed their tracking so that opt out meant opt out, rather than ‘opt out till you reach a Google property after which we opt you back in again without your consent’.
Just like when I tipped off Louise Matsakis at Wired about Facebook’s “malware scanner” being planted on user computers, and after her article went live, Facebook ceased pushing this highly questionable software on to people.
I might not be a technologist but it seems I am right far more than they are when it comes to their shenanigans.
And, with this latest incident, I’m certainly better at SEO than a lot of the so-called SEO experts out there, too. At least I can discern what the truth is.
Also interesting: New Zealand has given birth to some world-class tech firms. Think FNZ and Xero for two. Maybe they are too specialized, or they aren’t in the public consciousness as much, but you don’t hear about them enshittifying, and there’s no news about their bosses being corrupt. National differences? Less sociopathic and fascist? The fact that the guys who created them came out of a good high school year?
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