Google advertising doesn’t understand that opting out means opting out

Yesterday, I wrote about Google’s Ads Preferences Manager. I mentioned that I had opted out before, but had found myself having to repeat the exercise. I did, however, stop short at levelling blame at Google for another privacy gaffe, despite its behaviour with Web History, Buzz, Reader, Notes, etc., just in case I had fiddled […]

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Check that your Google ad opt-out has been honoured

I have opted out of Google’s Doubleclick (and others’) advertising cookies many times. In theory, you only need to do it once, but I have been to Google’s opt-out page many times to find that the company has set another new cookie on my system.    I fiddle around with my cookies a lot, so […]

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How do you pretend you are surfing abroad?

Some years ago, you could set your browser to use a proxy server and surf the web as though you were in another country. This was a handy tool for us, as we often need to check that the ads being shown on our sites were suitable—you never know what ad networks might try to […]

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Fax and text spam: bad marketing moves

Above I’d mention the war, but Honda was founded after the surrender. I despise fax-spam, and under my reading of the Telecommunications Act, these come under nuisance calls. But regardless of the legality, it seems rather hypocritical for Honda to have sent me one for its Insight hybrid car.    Think about it: a lot […]

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Chrysler is Detroit-thug tough

Chrysler, Eminem: Imported from Detroit (2011) To take a leaf from Adland, where this is hosted, Chrysler’s message is: buy this ugly car or Eminem will beat you up.    To be fair, the cinematographer has picked some good angles for the 200 so it doesn’t look like a rehashed Sebring. Shooting it at night […]

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My holiday as a car anorak

Since New Year’s Eve and New Year’s Day are about the only two days I actually take off, I spent some time adding entries on Autocade, a site that doesn’t seem like “work” to me. It’s my hobby.    The randomizer, which my friend Peter Jobes installed for me on the site’s home page, came […]

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Is your favourite 1980s’ celeb here?

From the ‘Whatever happened to …’ and the ‘My God, is (s)he still alive?’ files comes this promotional video for the (Norwegian) TV2 show Gylne Tider, with a bunch of celebrities lip-synching ‘Let It Be’ (including, appropriately, Fab Morvan of Milli Vanilli).    Sir Roger Moore kicks it off, but right after, you’ll catch (inter […]

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Putting a full site feed on a Facebook fan page is not a good idea

Even though more young women are spending time on Facebook at the exclusion of other sites, last night I decided to stop connecting the Lucire RSS feed in to its Facebook fan page.    We began the fan page very late, having relied on using a Facebook group. And even then, these were promoted half-heartedly. […]

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The big and the small of it

Spotted on the Lucire website today, an advertisement for Consumer magazine.    It’s a Flash animation, suggesting that not all car insurance policies are perfect. The opening frame shows a car with oversized coins for wheels, and the wheels shrink to a more standard size at the end of the animation.    The copy reads, […]

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Retro moment: the first American Ford Granada

Above: The US Ford Granada in a contemporary advertisement, as posted at americangranada.com.   Not the European car, but the American one of the same name: the Ford Granada was marketed as a US alternative to a Mercedes-Benz. Not as overstyled as, say, the Ford Maverick, this was an extremely heavy car, and Ford’s marketing […]

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