Deciphering geo-targeting on OpenX; and why Mediaplex is a cheeky sod

Between a few of us here and my friend Pete in the UK, we’ve spent nearly two weeks trying to get OpenX to work. We’re finally getting ad-serving technology put in in-house, after years of relying on the US ad networks we primarily work with. It’s also walking the talk: since I have advocated that […]

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My strange Google Dashboard entries

Google Dashboard continues to show some strange entries, months after I cancelled all my blogs and Adsense accounts, and severed my ties with many other Google products.    I’d advise others to take a look at theirs and make sure they aren’t on services that they never signed up for. This went well beyond Google […]

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Getting Wellington out of debt—by growing the right businesses

In plain English, when a city is hundreds of millions of dollars in debt—depending on who you believe, the figure is between $200 million and $400 million—how do you get out of the hole?    1. You can sell the family jewels, and there’s water left. We tried this in the 1980s, and now so […]

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Autocade grows to 1,100 models: slowly but surely

Some weeks ago, as we neared this milestone, I planned to write a small blog post on reaching 1,100 cars at the Autocade site. And to show that these milestones are not rigged, we wound up with a fairly ghastly motor at that 1,100 mark. Nissan Cherry (E10/KPE10). 1970–4 (prod. unknown). 2- and 4-door sedan, […]

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Norman Macrae, RIP

I learned the sad news that Norman Macrae, CBE, 旭日章, passed away on June 11, just shy of his 87th birthday.    Norman was one of the great visionaries and forecasters of the 20th century, and served as deputy chief editor of The Economist till his retirement in 1988.    Among his forecasts was the […]

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It’s time to consider open source

Certain media are reporting the city’s [debt] in the $200 million–$300 million mark but our outside-council research reveals this is a very conservative estimate. It’s likely to be more.    Regardless of whether it’s $200 million or half an (American) billion (scary just saying it), any deficit that’s nine digits long can’t be good for […]

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Chatting to TV, radio and internet journalists for the mayoral campaign

There have been a few times in the history of this blog where I stepped away from writing regularly. At the end of 2006, I had a pretty good excuse: I was in France. This time, my reasons for stepping away for a few weeks do not include: (a) I was spending too much time […]

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On Wellywood, Murdoch and English accents

The good news today is that Wellington Airport is officially in two minds about what type of sign it will put up on the Miramar cutting, which means that the ‘Wellywood’ sign protest has had a victory of sorts.    I’m thrilled at the news because it shows people power—especially people like Anthony Lander who […]

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Didn’t take long to find Sonico’s limits

I seem to be on a lot of social networks (Facebook, Bebo, MySpace, Vkontakte), so I thought I’d look in to Sonico. I can see why it’s not as big as the others.    For a start, there seems to be insufficient globalization of its features. Try entering a Chinese film in to the favourite […]

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Google Docs doesn’t want bad news

This is a bit odd. I was asked to fill out a survey regarding Google Docs, which I promptly did. I didn’t give it very high marks, and after clicking submit, the response was ‘You have indicated that you do not use Google Docs.’    I beg your pardon?    I indicated that I had […]

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