The dystopian future has arrived, and it’s called Ryanair

This was too priceless to share only with my Tumblr readers. It’s an excerpt from a review of Ryanair, sent to my friend Nadine Isler, who has since published (with permission) on her site: Entering the cabin, I was greeted by a blindingly bright yellow ceiling that would be more at home on the back […]

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What this Google-sceptic thought of Plus

A friend wanted an invitation to Google Plus, and since I received mine a few days ago when someone shared a story with me, I thought it might work if I shared a story with her.    So, for half an hour today, I joined, with the view of sending her the invitation, and leaving […]

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Privacy Commissioner agrees with my 2009 thoughts: New Zealand Post breached your privacy

A Fairfax Press headline today: ‘“Large-scale breach” of privacy rules by NZ Post’. The Privacy Commissioner has found New Zealand Post breached privacy rules in a promotion in July 2009, which I thought would have been a juicy story back then.    The reporters write: The 2009 survey asked participants 57 multi-choice questions, ranging from […]

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Wellington Airport flip-flops again, but pennies drop more quickly in Queensland

Today, those of us on the anti-‘Wellywood’ sign page got some welcome news: that Wellington Airport would reconsider.    But, I had to point out, this is again déjà vu. Last time, the Airport flip-flopped as well, and said it would consult the public.    Given that the resource consent for ‘Wellywood’ was for nine […]

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With ‘Wellywood’, Wellington Airport misses the point about how to brand a city

I think this shows just how badly Wellington Airport CEO Steve Fitzgerald misses the point: Being niche and understated is cool positioning for a local audience, but to be relevant on the world tourism trail, we need to shout about why we are great.    Actually, not always. And even if we did have to […]

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Autocade hits 1,500-model milestone

Thanks most recently to the work of Keith Adams, who added numerous important models into Autocade, we now have reached 1,500 models. The 1,500th is a bit mainstream, but after all the odd cars we’ve put in over the last three years, it’s nice to have something almost everyone knows. Audi TT (8J). 2006 to […]

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Stefan Engeseth hits 1,000 posts on Detective Marketing blog

Martin Lindeskog Congratulations to my good friend Stefan Engeseth on reaching 1,000 posts on his blog today!    It’s even more of a milestone when you realize Stefan is not blogging in his native tongue. Add to that the fact that he suffers from dyslexia.    But we follow his blog because we admire several […]

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Zeiger confronts the U-bahn ads

A while back, in Desktop, I wrote about subvertising. This video, found via Rock Rodgers’ Tumblr, destroys the ads altogether, by means of a mirrored contraption that turns the projected images from a Berlin U-bahn station into rather nice art.    Of course it isn’t legal, but one has to hand it to these chaps […]

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Apple’s brand evangelism can have a negative effect, providing an opportunity for rivals

What a great post today from Eric Karjaluoto on his blog about Macs v. PCs.    He outlines his gripes on a number of fields and doesn’t believe Apple holds a great advantage any more.    I have to say I agree with him.    On his Facebook, I wrote the following. Well said, Eric.  […]

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Google advertising doesn’t understand that opting out means opting out

Yesterday, I wrote about Google’s Ads Preferences Manager. I mentioned that I had opted out before, but had found myself having to repeat the exercise. I did, however, stop short at levelling blame at Google for another privacy gaffe, despite its behaviour with Web History, Buzz, Reader, Notes, etc., just in case I had fiddled […]

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