Semrush, LLMs (or “AIs”), and Google: a three-headed misinformation hydra?

It turns out that Semrush is likely responsible for the misinformation regarding my name. When Shahid Jafar first encountered the fake topic of a new Google algorithm named for me—and apparently created by me—he mentioned he had seen 8,000 references to it. I couldn’t, but it turns out—thanks to another blog post that has incorporated […]

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Read all about the SEO algorithm that I developed for Google

P.P.PS., May 31, 2024: Since this post keeps getting linked by people posting disinformation, and seemingly by those using LLMs and are illiterate themselves, let me make things very clear to those who can read: there is no such thing as a Jackyan algorithm. The whole point of the title was to take the mickey […]

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The curious case of Google’s SEO searchers

They may no longer be relevant, but most (all?) of our sites still have meta keyword tags. When we redevelop a site, we tend to take the header tags in full from the previous incarnation, so unlike the old joke about George Washington’s axe (‘This is the original. I’ve only had the handle and blade […]

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Google is warning us that they are pay-to-play

I’m afraid this says it all, and I mean it. We know Facebook is pay-to-play and Google is definitely heading in that direction. For some searches (try looking for a career coach), it arrived there a long time ago.     In case Mastodon embeds go awry in the future, here is what I wrote: […]

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Google can’t deal with YouTube code; and a farewell to Smugmug after 13 years

Once again, Google is full of bollocks. Its latest email to me says there’s a video on the Lucire website that’s ‘too tall’.     Here’s a screenshot of the offending video on the page it identified.     I checked the embed code, and the width is set to 300, the height to 169. […]

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Google search is worse by design—internal memo

You didn’t imagine it: Google’s search is worse, and that’s by design, according to a document produced in discovery.     Dr Jonny L. Saunders of UCLA shared one on their Mastodon earlier today. The internal Google email, from Jerry Dischler to Anil Sabharwal, dated May 3, 2019, expresses a concern over the company missing […]

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‘Google.com is blocked’—good riddance

This error message began creeping up this week:     google.com is blocked google.com refused to connect. ERR_BLOCKED_BY_RESPONSE   And appears with increasing frequency. Maybe Google is too poor to be able to serve everyone? I’ve noticed the search results worsen, as this blog’s covered. Is this the reason I can’t use it any more? […]

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Google News continues bias against independent media

This is by no means a new complaint, but if you want to give a non-sinister explanation, then the idea that Google is too poor to build its search capability has to be one of them. And that it’s been poor for the good part of a decade. More sinister is the idea that all […]

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Rod Hilton: ‘Google search is over’

Rod Hilton, on how terrible Google is getting. This isn’t down to the web being worse, as Marissa Mayer laughably claims. This is down to Google focusing on its surveillance capitalism-based ad business, which earns most of its revenues, over search. It hasn’t been a search-centred company for decades.     And I thought its […]

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We’re past the sort of digital marketing that some seek: the mid-’20s are about integrated marcom again

When I first started working, there was a profession called corporate identity. It wasn’t called branding. I noticed the vernacular change in the 1990s, more so in the early 2000s when even Wally Olins started using it more to describe what Wolff Olins did. You just have to follow the market. We’re at a point […]

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