Lucire unplugs from OnlyKlans, and we find more Wikiality

  I guess whomever wrote this in Wikipedia is being helpful, but the second pronunciation shown is not how you pronounce Lucire. It may be how you pronounce lucire, the quaint Romanian word, in Romanian, but it’s not the pronunciation of the magazine’s name. Maybe the Lucire Romania crew adopted this pronunciation when dealing with […]

Read More… from Lucire unplugs from OnlyKlans, and we find more Wikiality



States of play for Facebook, Linkedin and OnlyKlans

Over a decade ago, I watched as Facebook intentionally broke organic reach and Lucire’s plummeted 90 per cent overnight. It was clear what Zuckerberg’s grift was: to get us to pay to boost posts. But there was already, back then, plenty of reasons you shouldn’t: it was buggy as heck. Fast forward to 2014 and […]

Read More… from States of play for Facebook, Linkedin and OnlyKlans



We’re past the sort of digital marketing that some seek: the mid-’20s are about integrated marcom again

When I first started working, there was a profession called corporate identity. It wasn’t called branding. I noticed the vernacular change in the 1990s, more so in the early 2000s when even Wally Olins started using it more to describe what Wolff Olins did. You just have to follow the market. We’re at a point […]

Read More… from We’re past the sort of digital marketing that some seek: the mid-’20s are about integrated marcom again



Twitter tries hard to collapse itself

Things at OnlyKlans are worse than I thought. Sheldon Chang posted the following on Mastodon:     If you can’t see his post, he writes: This is hilarious. It appears that Twitter is DDOSing itself. The Twitter home feed’s been down for most of this morning. Even though nothing loads, the Twitter website never stops […]

Read More… from Twitter tries hard to collapse itself



The sun sets even more on Twitter

Some folks don’t seem to be happy that Twitter is now a walled garden, where you have to be logged in to see Tweets. This is a good thing, isn’t it? Tweets will vanish from the search engines, and Elon Musk’s desire to build a right-wing disinformation network to further his own beliefs (and those […]

Read More… from The sun sets even more on Twitter



The tech’s been captured by the bad actors and we haven’t caught up

Dr Sean Munger’s blog post today about an east Asian model’s face being used by scammers is excellent, and his final paragraph is spot on. I won’t spoil it, as it’s worth your time getting there, but I will provide his Mastodon post on it.     I responded to Sean with: ‘I must have […]

Read More… from The tech’s been captured by the bad actors and we haven’t caught up



BMW iX takes Autocade to 4,700 models

We’ve hit 4,700 models on Autocade, and unfortunately the model that sees in the milestone is, to my eyes, visually challenging. Still, there’s a part of me that’s quite curious about the interior and how it drives. Goes to show that there’s no planning in making the BMW iX our 4,700th. I also want to […]

Read More… from BMW iX takes Autocade to 4,700 models



Latest podcast; and both Twitter and Facebook appear to be down on IFTTT

I had recorded an earlier podcast but deemed it too controversial; instead, here’s something I uploaded to Anchor last week on the day Paul O’Grady passed away. It’s a little tribute to him (and Lily Veronica Mae Savage). There’s a little bit about a racist builder, and I conclude with the Business Book Awards. No, […]

Read More… from Latest podcast; and both Twitter and Facebook appear to be down on IFTTT



There is no point to posting on Twitter

The demise of Twitter continues. Today I saw, while heading back to Tawa from Papakōwhai, the aftermath of a seven-vehicle accident (three cars, four commercial vehicles) on the opposite side of State Highway 1. I posted this on Mastodon, and, made an exception and did a fresh message on OnlyKlans, I mean, Twitter. You know, […]

Read More… from There is no point to posting on Twitter



Nostalgia is not a business strategy

Paris Marx makes a very good case about Elon Musk wanting to relive the good ol’ days when he was doing start-ups at the beginning of the millennium. It’s why things at Twitter are as bad as they are: Musk’s nostalgia. It’s well worth a read if you’re interested in what’s going on at OnlyKlans, […]

Read More… from Nostalgia is not a business strategy