After warnings were ignored, we now arrive in the new tech mainstream

If you look back at all the tech companies I’ve called out, deep down I did so as a warning. If they show this contempt for the user, then it’s symptomatic of greater problems. Everything from Google switching your ad preferences’ opt-outs back to opt-ins and the stonewalling when it came to deleted blogs, to […]

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Finally, progress with Wix and their fraudulent client

I don’t know if it was the timing of my previous post—or whether this, too, fell into the category of, ‘If you want something done, ask a woman to do it.’ Today I received an email from Elisa at Wix Support announcing that Emerald Sky’s fraudulent post no longer featured my name. Once again, just […]

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Wrapping up the year of disinformation?

I thought Emerald Sky Group had removed its disinformation post, falsely claiming to be working with me and having my endorsement. It’s a blatant attempt to trade off my reputation, even though I’ve spotted articles where their lads are bragging about how good they are. Well, you can’t be that good if you need to […]

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Twenty twenty-four, the year of “AI slop”

The tricky thing in 2024 was, obviously, disinformation. More disinformation articles went up about yours truly than anything legitimate like press releases or media interviews. In other words, there was more “AI slop” going online—something mirrored in other parts of the web. As Cybarbie on Mastodon noted: ‘The surveillance people screwed themselves really, since we […]

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Emerald Sky: incapable of doing the hard work without trading off someone else’s good name

  There are still some disinformation articles out there that Semrush caused, and one that was more recent—after Semrush’s admission that my name was actually never trending—is from a mob called Emerald Sky Group (emeraldskygroup.com). I’ve advised them on email and in the comments to a sycophantic post about them that what they have written […]

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Keep your corner of the ’net clean

There is a lot of disinformation when it comes to politics—and now you know why it was important for me to get rid of the disinformation about me. No, it’s not because anything written about me could have affected an election. But it is about a medium that takes effort to stay clean and usable, […]

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How to deal with the shrinking, independent, human web

I alluded to this earlier this year when we redid JY&A’s links’ directory, but Joan Westenberg confirms it with some real stats. Once upon a time, the web seemed limitless, but now ‘we’re trapped in digital zoos built by tech giants. Google. Facebook. Amazon. Apple. Microsoft. They’ve carved up the web into their private empires, […]

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Google doesn’t have to be terrible—it just chooses to be

Do Google results have to be so terrible? No, because here’s GMX, who licenses Google results, and their top 10 results for site:lucire.com. There are some framesets (which regular Google loves), but more of the pages in the top 10 are top-level and current.     One note: turns out some of the framesets were […]

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Semrush’s continued dishonesty, and potentially one fewer outlet to expose them

Is this why Search Engine Land refused to run our release about Semrush? Because now, Semrush is their parent company, and they would have known that the deal was happening when they received the release. We also now know that I was right about what was going on—and the biggest names in the search engine […]

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Google results are old

That Google seems to get older and older. Here are the top 10 for site:lucire.com as of October 10, 2024.     The home page isn’t there, and maybe that’s OK. But what is there is the index.html file to the 2000 folder, which was put there to catch any programming errors (e.g. forgetting to […]

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