One of the last times we went out-of-house for typesetting

  A spot of nostalgia today: another little sheet dug up among all the old paperwork. After desktop publishing came out, the technology wasn’t good enough for everyone to have access to it, so some elements were still contracted out of house. This would have been one of the last times, done by one of […]

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One of the lucky ones

The last time I had a proper birthday party—where you invite your friends—was pre-COVID. And my group of friends was, and is, eclectic. Individuals from all walks of life, many of whom are being authentic to themselves. In many cases, they are people who have looked at restrictions placed on them by society or norms […]

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January 2025 site: tests on occidental search engines: Bing recovers

After running my latest round of search engine site: tests, I think we can safely say that Bing has recovered in terms of its index size, and it’s no longer down where Alltheweb was in 2002. It actually has tens of millions of results for Microsoft’s own domain, and not a few lakh. This is, […]

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The case for Brand Aotearoa

Originally published in Scoop   During our mid-year travels, I was surprised to learn that Aotearoa New Zealand doesn’t have the profile that we think it does. We’re not riding the wave of The Lord of the Rings: few abroad remember the connection two decades later. No one I encountered recalls 100% Pure, and if […]

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New Zealand’s 3G switch-off: you might be fine despite the warning messages

I had been concerned that I was getting messages from One NZ (formerly Vodafone) telling me to change my phone because 3G was being killed off. The Australian 3G switch-off made things more concerning, since there are Aussies with virtually new phones being cut off, and the one thing they have in common is that […]

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A bronze at Best

Front cover of booklet, Pīwari the Kaitiaki, with a bee illustration.

I’m proud to say I had a small part to play in Pīwari te Kaitiaki, which took out a bronze in the Social Good category at the Designers’ Institute of New Zealand’s Best Design Awards. My role was helping realize the translated version in te reo Māori, and it was an absolute joy to work […]

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A tribute to Helen Baxter, 1973–2024

[Originally published in Lucire] Not only did we lose Mandi Kingsbury last month, we lost a good friend of this magazine, and a dear personal friend, Helen Baxter, who tragically took her own life aged 51 on September 23. This is a reminder that physical changes to one’s health can manifest as depression, and to […]

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Where is brand Aotearoa?

Five New Zealand customs' officers seated on a boat.

One thing holding back exports from Aotearoa New Zealand is the absence of a true, authentic national brand. I said this even back in the days of the 100% Pure campaign, which was much lauded. I cynically asked: can we really claim this when France and Germany outspend us on the environment as a percentage […]

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Forty-eight hours without new disinformation—dare we hope for seventy-two?

Now isn’t that interesting? After posting about Semrush on their Reddit, where their error is laid bare for all to see, I have now had a blissful 48 hours where there were no new disinformation posts about yours truly pop up on Google searches. So much for Semrush claiming that it could not remove a […]

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Fake news fuelling riots? The warnings were there as bots industrialize disinformation

For anyone who has followed my battles with bot-written and bot-based junk this year, this should come as no surprise:     The UK riots were fuelled by the same kind of website, with the same raison d’être. This one was in Pakistan, where, sadly, some of the disinformation sites about me have come from. […]

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