Originally published in Scoop During our mid-year travels, I was surprised to learn that Aotearoa New Zealand doesn’t have the profile that we think it does. We’re not riding the wave of The Lord of the Rings: few abroad remember the connection two decades later. No one I encountered recalls 100% Pure, and if […]
Tag: Aotearoa
New Zealand’s 3G switch-off: you might be fine despite the warning messages
I had been concerned that I was getting messages from One NZ (formerly Vodafone) telling me to change my phone because 3G was being killed off. The Australian 3G switch-off made things more concerning, since there are Aussies with virtually new phones being cut off, and the one thing they have in common is that […]
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A bronze at Best
I’m proud to say I had a small part to play in Pīwari te Kaitiaki, which took out a bronze in the Social Good category at the Designers’ Institute of New Zealand’s Best Design Awards. My role was helping realize the translated version in te reo Māori, and it was an absolute joy to work […]
A tribute to Helen Baxter, 1973–2024
[Originally published in Lucire] Not only did we lose Mandi Kingsbury last month, we lost a good friend of this magazine, and a dear personal friend, Helen Baxter, who tragically took her own life aged 51 on September 23. This is a reminder that physical changes to one’s health can manifest as depression, and to […]
Where is brand Aotearoa?
One thing holding back exports from Aotearoa New Zealand is the absence of a true, authentic national brand. I said this even back in the days of the 100% Pure campaign, which was much lauded. I cynically asked: can we really claim this when France and Germany outspend us on the environment as a percentage […]
Forty-eight hours without new disinformation—dare we hope for seventy-two?
Now isn’t that interesting? After posting about Semrush on their Reddit, where their error is laid bare for all to see, I have now had a blissful 48 hours where there were no new disinformation posts about yours truly pop up on Google searches. So much for Semrush claiming that it could not remove a […]
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Fake news fuelling riots? The warnings were there as bots industrialize disinformation
For anyone who has followed my battles with bot-written and bot-based junk this year, this should come as no surprise: The UK riots were fuelled by the same kind of website, with the same raison d’être. This one was in Pakistan, where, sadly, some of the disinformation sites about me have come from. […]
Recycle time
Thirty-plus years of my files are being recycled. Only a last few years are left to go. I kept them, thinking they might be of some historical use—maybe future entrepreneurs might want to see the efforts I put in to get the country’s first digital font range known, or building up Lucire from nothing. As […]
The trouble with the two-horse-race narrative
Maybe what happened here over a decade ago doesn’t apply in the US today. But then maybe it does: the notion of the two-horse political race. When I stood, some media, notably the foreign-owned newspapers (as they were), were obsessed with it. Which made it tricky for the guy polling third (in real polls, not […]
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From The Lord of the Rings to Border Patrol: how Sweden sees us
My visits to Sweden have been few and far apart, since it is quite a distance to travel from New Zealand: summer 2002, autumn 2003, winter 2010, and summer 2024. There are many interesting observations one can make with so many years in between, seeing how society has changed with brief snapshots from each visit, […]
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