Getting to each 1,000th model on Autocade—so far

The Tofaş Doğan, the 1,000th model entered into Autocade in 2009.   A very quick look at how long it took us to get each 1,000 models on Autocade.   0: March 8, 2008 1,000: December 21, 2009 (1 year, 9 months for first 1,000—Tofaş Doğan was the 1,000th) 2,000: December 30, 2012 (3 years […]

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The designer’s quest for timelessness

In the editorial to one of our print publications—not yet at liberty to say which—I show a 2004 cover of Lucire featuring Jennifer Siebel inset in the text. It got me thinking how, when I first designed the cover, with Jon Moe’s photograph, I was aiming for a classical timelessness. Now nearly 20 years on—in […]

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These seem very fashionable right now

  I keep saying that 2022 was a lot like 1973 stylistically, so now that it’s 1974 I find myself strangely compelled by these Audi 50 press shots. You might know this car better as the Volkswagen Polo, which it later became, though with a lower specification initially. It lasted longer than the original Audi. […]

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A Mastodon New Year’s Honours’ commentary

As commentaries on the New Year’s Honours go, this is a good one about fellow Scots old boy and Tawa guy Sir Ashley Bloomfield.     Engagement on Mastodon is pretty good these days, and there’s no real point to Twitter any more. I still have Dlvr.it content go there since they still haven’t offered […]

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Better a Tesla Model 3 than another truck

  I know Tesla gets a lot of flak on social media. Some by me. But I still remember the plucky firm in the 2000s, Martin Eberhard and his stated commitment to transparency, and Lucire’s recognition of the firm by calling the Tesla Roadster its Car to Be Seen in. And while the Roadster didn’t […]

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Refreshing the less oft-seen pages on Lucire’s website

A decade separates these two incarnations of Lucire’s shopping home page. Some Facebook gadgets were added during the 2010s and the magazine cover was updated, but it was woefully out of date and needed to be refreshed.   It’s very unusual for us to go into the less-frequented pages in Lucire and adapt them to […]

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Switching Lucire’s home page over to the new template

Lucire’s online edition home page: out with the old (top), in with the new (above).   I switched over Lucire’s home page to the new template today. I’m going to miss the old one, since it had the effect of a bled page, something that’s de rigueur for a fashion magazine.    As outlined in […]

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The colourless world

This is a development proposed for my old street in Rongotai. Since I’ve moved away I haven’t a say in what happens there. I can only make some general remarks. And this post is not written from the Luddite position.    It’s the price of progress that as cities grow, we need more housing, and […]

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When fashion magazine websites begin looking the same

Above: Vogue Korea’s website follows the æsthetic of a big lead image and smaller subsidiary ones. This started as a blog entry but took a tangent about 500 words in, and it was better as an op–ed in Lucire. Some of the themes will be familiar to regular readers, especially about Big Tech, but here […]

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Branding ourselves in the 2020s: a revamp for JY&A Consulting’s website, jya.co

Last night, I uploaded a revised website for JY&A Consulting (jya.co), which I wrote and coded. Amanda came up with a lot of the good ideas for it—it was important to get her feedback precisely because she isn’t in the industry, and I could then include people who might be looking to start a new […]

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