Get your brand right and make it famous

There’s a lot of where advertising, marketing and tech have gone wrong on this blog, so what’s the right thing to do when you’re trying to sell your product? There’s the basic stuff we need to answer. We want people to buy our product, to solve a certain need, and they will do so because […]

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If you want a slice of the pie, then compete

A very interesting analysis on Crikey by Bernard Keane on the turmoil the occident finds itself in. In the opening paragraphs we find this zinger about what the right wing believes it was to protect the west from. Protecting from whom? Name your favourite other—the Soviet Union. Islam. China. Declining birth rates. Secularism. Immigrants. Globalism. […]

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Your preferences mean nothing to Google or Microsoft

I could just repeat my post from January 26. Let’s face it, Google is a notorious spammer, with a failing search engine, and an advertising business that’s a decent negligence lawsuit away from collapsing. It was 2011 when I showed everyone that your opt-out settings in Google Ads Preferences Manager were meaningless. Today, your email […]

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On OneDrive, Flickr, and FLOC

Yesterday, I worked remotely, and I don’t know what possessed me, but as OneDrive was activated on my laptop, I decided to save a word processing file there, planning to grab it from my desktop machine later in the day. Normally I would just leave the file where it was and transfer it across the […]

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The US, where big business (and others) can lie with impunity

One thing about not posting to NewTumbl is I’ve nowhere convenient to put quotations I’ve found. Maybe they have to go here as well. Back when I started this blog in 2006—15 years ago, since it was in January—I did make some very short posts, so it’s not out of keeping. (I realize the timestamp […]

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Twelve things I do to keep balanced while working from home

When I was 13, my father became self-employed after being made redundant at his work. By choice, my mother did the same when I was in my early 20s. They both loved the lifestyle and I imagine it was inevitable I would do the same in my career, beginning at a time when I was […]

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Human-centred peripherals should be the norm

I’ve had a go at software makers before over giving us solutions that are second-best, because second-best has become the convention. While I can think of an explanation for that, viz. Microsoft packaged Windows computers in the 1990s with Word and Outlook Express, it’s harder to explain why peripherals haven’t been human-centred.    I thought […]

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In my experience, the only browser that works with Jetstar’s website is Safari for Mac

I’ve found some forum entries about this, but they date back to the beginning of the decade. I alerted Jetstar to this in March, and the problem has worsened since then.    Basically, I can’t book online, and I don’t know why. Consequently, I booked one flight with Air New Zealand and only managed, after […]

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The path of least resistance: we humans aren’t discerning enough sometimes

I came across a thread at Tedium where Christopher Marlow mentions Pandora Mail as an email client that took Eudora as a starting-point, and moved the game forward (e.g. building in Unicode support).    As some of you know, I’ve been searching for an email client to use instead of Eudora (here’s something I wrote […]

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Mozy driver could have been behind 100–200 BSODs since the Windows 10 Creators fall update was installed

A post shared by Jack Yan 甄爵恩 (@jack.yan) on Jan 14, 2018 at 4:04 p.m. PST Two very helpful people—bwv848 at Bleeping Computer and Sumit Dhiman at Microsoft—have taken me through the steps to figure out what was going on with my Windows 10 desktop computer, on which I’ve had between 100 and 200 BSODs […]

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