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The Persuader
My personal blog, started in 2006. No paid or guest posts, no link sales.
Posts tagged ‘2000s’
27.02.2023
Of course some of us expected Microsoft Bing and ChatGPT to be rubbish—and we knew ChatGPT would make stuff up. Because Bing makes stuff up.
If you have a normal, functioning web crawler (or spider), there’s no way you would ever wind up with pages that have never existed. Nothing about this is normal.
The latest contributions from Microsoft’s Wayback Machine for site:lucire.com are these. On my phone, I noticed it had ranked in third place, after two framesets from the early 2000s, a page we had for Plucker for the Palm Pilot! That gives you an idea of how old Bing’s index must be.
On the desktop, meanwhile, a site:lucire.com search now includes sites that aren’t lucire.com. I guess if your index is that small now, you need to pad it out not just with repetition, but other domains. One is related to us—it’s our Dailymotion channel—but the other is totally random with no connection whatsoever. Bit like ChatGPT.

My friend Robin Capper has discovered the same, when enquiring with the new Bing about himself. It claimed to have sourced from his Linkedin—but fed him back facts that are nowhere to be found. Here’s his blog post. I like how he put artificial intelligence in quotes, since there’s nothing intelligent about this. It’s a simple text processor, but it sure gets a lot of things wrong.
Tags: 2000s, 2023, AI, Bing, blogosphere, bugs, Microsoft, retro, search engine, technology Posted in business, internet, New Zealand, technology, typography, USA | No Comments »
11.02.2023
This may be wise, or it may not be. I thought netizens would want to know if a page was ancient, and since Google keeps putting really old stuff that hasn’t been linked for nearly 20 years into the top 10 for a site:lucire.com search, I may as well let readers know what they’re going to click on by telling them in the meta descriptions of some of our 2000–5 pages.
I guess Bing led the way, showing that you should turn search engines into Wayback Machines, and Google has recently followed suit, putting these old framesets and pages up instead of the current indices that it used to show. Who knows what’s going on with these folks? Maybe they love nostalgia?

I know I’ve complained, too, when search engines offer up novelty over relevance, but here these pages aren’t even that relevant. Certainly not the ones you’d expect to see in the top 10 if search engines spidered like they used to (and Mojeek and Brave clearly still do).
Tags: 2000s, 2023, Google, search engine, technology, USA Posted in internet, technology, USA | No Comments »
30.01.2023
I had a chuckle at Marissa Mayer saying that Google results are worse because the web is worse.
As I’ve shown with a site:lucire.com search, which is a good one since our site pre-dates Google (just), Google is less capable of providing the relevant pages for a typical search.
I know how web spiders work in theory, and there’s no way that 2002 framesets are coming up in a 2023 crawl. We haven’t linked to those pages for a long, long time. But Google is throwing those into the top 10.
And we can extend this argument: Google, through its advertising, incentivized the creation of the very crap polluting the web.
Mayer said, ‘I think because there’s a lot of economic incentive for misinformation, for clicks, for purchases.
‘There’s a lot more fraud on the web today than there was 20 years ago.’
What’s the bet that these fraudulent pages are carrying Google ads?
As Don Marti, who knows a lot more about this than I do, said to me: ‘It’s all about moving traffic and ads away from sites that people want, and that advertisers want to sponsor, to places where Google gets a bigger % of the ad money (even if they’re on the sketchy side)’.
I think all this was foreseeable, and one could prove negligence on Google’s part. I still remember a time when established publishers like me wouldn’t join Google’s ad programmes because they were seen as an advertising service for second-rate (or worse) sites. They would appear on places like Blogger, which Google wound up buying.
Then the buggers wound up monopolizing the area, and things got worse for digital publishers as the ad rates got lower and lower—and, as Don notes, the money can find its way to the bottom feeders.
So Google does have a problem, and it is also the cause of a problem. Maybe breaking it up will solve some of them, and I’m glad the US Department of Justice is finally courageous enough to do something about it.
A spot-on insight from Brenda Wallace earlier today on Mastodon.
An irrelevant side note: it turns out the previous post was the 1,234th on this blog.
Tags: 2000s, 2023, Blogger, deception, disinformation, Don Marti, Google, interview, media, misinformation, monopoly, publishing, technology Posted in culture, internet, media, publishing, technology, USA | No Comments »
26.01.2023
This was never supposed to become a search engine blog, but like the Facebook “malware scanner” (or was that scammer?) and Google lying about its Ads Preferences Manager, I was forced to investigate when no one in the media (or, for that matter, the wider internet) did.
And over the years, those posts really helped people and exposed some wrongdoings.
Hence the latest obsession, about Bing, because no one seems to have noticed how Microsoft’s search engine is behaving as though someone at Redmond is unplugging servers left, right and centre.
Someone on Reddit suggested I try Kagi, which is a paid search engine—but from what I can tell, it’s a meta-search (the person who told me about it confirmed this, as did an earlier review).
I’ve seen meta-searches for decades, and admittedly Kagi is the prettiest of them all, but because it’s pulling from Bing and Google, it suffers from the limitations of both, especially the former.
We already have seen how Bing basically favours antiquity over currency, at least where Lucire is concerned, so Kagi’s results contain, in their top 10, pages that have not been updated (or linked) since the mid-2000s. When the Google-sourced results are factored in, it looks a bit better (since there are pages from the 2010s and 2020s), but they still aren’t the most relevant (since it seems Google has been faltering somewhat on site: searches, too).
Here’s a screen shot from Kagi. Results 1, 6 and 7 are current; result 3 is from the early 2010s; results 2, 4, 5 and 8 are framesets from the 2000s; result 9 is from 2014 and hasn’t been linked since then; the remainder are stories which can still be found through spidering but date from between 2011 and 2016.

Since it’s a meta-search, I decided to peer into Google and its top 10 do not look good, either. As I don’t tend to use Google, and the recent tests were about grabbing the number of search results, or analysing their currency, I hadn’t drilled down on a site:lucire.com search for a while.
Let’s see how they look today.


Surprisingly bad. Results 1 and 2 are current; results 3, 4 and 5 are framesets from the early 2000s that have not been linked since then; result 6 is from 2005 and has not been linked since then; result 7 is a 2011 story; result 8 is a 2022 story; result 9 is a 2016 story; and result 10 is a 2011 story.
In other words, the Google top 10 has changed probably due to their algorithm, but I wouldn’t call these relevant to what searchers seek. I could understand the old about.shtml staying in the top 10 despite its antiquity, but some of these top-level pages are really old. Framesets? Seriously?
Result 11 is repeated, which is also odd, while results 14 and 15 are tag pages from the Wordpress part of the site. The 15th is for Whangarei, not exactly the fashion centre of the world.
Google’s fall could explain why these blog posts have suffered traffic-wise as its search results are seriously irrelevant; there’s no connection to the pages’ popularity, either. It’s really beginning to feel like the Wayback Machine there, too.
Mojeek still makes more sense, since the search there requires a term, i.e. site:lucire.com lucire, so naturally it gives you pages containing the word Lucire more.

Result 1 is our home page (makes infinite sense!); result 2 a current top-level contents’ page; result 5 is the main page from Lucire TV; while the rest are stories that have the word Lucire contained in them more than what is typical for our site.
It looks like the US search engines are faltering while Mojeek is getting better. What an interesting development. I didn’t have worsening Google search on my 2023 bingo card.
Incidentally, for this website, Google still places my mayoral election pages from 2013 in its top 10; while Mojeek links the home page, the blog, a mixture of posts from 2009, 2020, 2021 and 2022, a transcript of a 2008 speech, and a tag page from 2010. Bing has pages from 2003 and 2012, but also some current top-level pages and, amazingly, three blog posts that are likely to be relevant (two of them critical about Bing from 2022 and 2023, and a 2021 post about Vodafone). In other words, Google has done the worst, in my opinion. Bing only has 10 pages so it has the smallest index but what it showed was surprisingly good! That leaves Mojeek, again, as delivering the best balance of relevance and index size.
Tags: 2000s, 2020s, 2023, Bing, Google, history, Lucire, Microsoft, Mojeek, publishing, search engines Posted in internet, publishing, technology, UK, USA | No Comments »
03.01.2023
I rewatched Princess of Chaos, the TV drama centred around my friend, Bevan Chuang. I’m proud to have stood by her at the time, because, well, that’s what you do for your friends.
I’m not here to revisit any of the happenings that the TV movie deals with—Bevan says it brings her closure so that is that—but to examine one scene where her character laments being Asian and being ‘invisible’. How hard we work yet we aren’t seen. The model minority. Expected to be meek and silent and put up with stuff.
Who in our community hasn’t felt this?
While the younger generations of the majority are far, far better than their forebears, the expectation of invisibility was something that’s been a double-edged sword when I look back over my life.
The expectation of invisibility was never going to sit well with me.
I revelled in being different, and I had a family who was supportive and wise enough to guide me through being different in our new home of Aotearoa New Zealand.
My father frequently said, when speaking of the banana Chinese—those who proclaim themselves yellow on the outside and white on the inside—that they can behave as white as they want, but there’ll always be people who’ll see the yellow skin and treat them differently. And in some cases, unfairly.
He had reason to believe this. My mother was underpaid by the Wellington Hospital Board for a considerable time despite her England and Wales nursing qualification. A lot of correspondence ensued—I still remember Dad typing formal letters on his Underwood 18, of which we probably still have carbons. Dad felt pressured—maybe even bullied to use today’s parlance—by a dickhead manager at his workplace.
Fortunately, even in the 1970s, good, decent, right-thinking Kiwis outnumbered the difficult ones, though the difficult ones could get away with a lot, lot more, from slant-eye gestures to telling us to go back to where we came from openly. I mean, February 6 was called New Zealand Day! Go back another generation to a great-uncle who came in the 1950s, and he recalls white kids literally throwing stones at Chinese immigrants.
So there was no way I would become a banana, and give up my culture in a quest to integrate. The parents of some of my contemporaries reasoned differently, as they had been in the country for longer, and hoped to spare their children the physical harm they endured. They discouraged their children from speaking their own language, in the hope they could achieve more.
As a St Mark’s pupil, I was at the perfect school when it came to being around international classmates, and teachers who rewarded academic excellence regardless of one’s colour. All of this bolstered my belief that being different was a good thing. I wasn’t invisible at my school. I did really well. I was dux.
It was a shock when I headed to Rongotai College as most of the white boys were all about conforming. The teachers did their best, but so much of my class, at least, wanted to replicate what they thought was normal society in the classroom, and a guy like me—Chinese, individualistic, with a sense of self—was never going to fit in. It was a no-brainer to go to Scots College when a half-scholarship was offered, and I was around the sort of supportive school environment that I had known in my primary and intermediate years, with none of the other boys keen to pigeonhole you. Everyone could be themselves. Thank goodness.
But there were always appearances from the conformist attitudes in society. As I headed to university and announced I would do law and commerce, there was an automatic assumption that the latter degree would be in accounting. I would not be visible doing accounting, in a back room doing sums. For years (indeed, until very recently) the local branch of the Fairfax Press had Asian employees but that was where they were, not in the newsroom. We wouldn’t want to offend its readers, would we?
My choice of these degrees was probably driven, subconsciously, by the desire to be visible and to give society a middle finger. I wasn’t going to be invisible. I was going to pursue the interests that I had, and to heck with societal expectations based along racial lines. I had seen my contemporaries at college do their best to conform: either put your head down or play sport. There was no other role. If you had your head up and didn’t play sport at Rongotai, there was something wrong with you. Maybe you were a ‘faggot’ or ‘poofter’ or some other slur that was bandied about, I dare say by boys who had uncertainties about their own sexuality and believed homophobia helped them.
I loved design. I loved cars. Nothing was going to change that. So I pursued a design career whilst doing my degrees. I could see how law, marketing and management would play a role in what I wanted to do in life. When I launched Lucire, it was “against type” on so many fronts. I was doing it online, that was new. I was Chinese, and a cis het guy. And it was a very public role: as publisher I would attend fashion shows, doing my job. In the early days, I would be the only Chinese person amongst the press.
And I courted colleagues in the press, because I was offering something new. That was also intentional: to blaze a trail for anyone like me, a Chinese New Zealander in the creative field who dared to do something different. I wasn’t the first, of course: Raybon Kan comes to mind (as a fellow St Mark’s dux) with his television reviews in 1990 that showed up almost all who had gone before with his undeniable wit; and Lynda Chanwai-Earle whose poetry was getting very noticed around this time. Clearly we needed more of us in these ranks if we were going to make any impact and have people rethink just who we were and just what we were capable of. And it wasn’t in the accounts’ department, or being a market gardener, serving you at a grocery store or takeaway, as noble as those professions also are. I have family in all those professions. But I was out on a quest to break the conformity that Aotearoa clung to—and that drove everything from typeface design to taking Lucire into print around the world and running for mayor of Wellington. It might not have been the primary motive, but it was always there, lingering.
This career shaped me, made me less boring as an individual, and probably taught me what to value in a partner, too. And thank goodness I found someone who also isn’t a conformist.
When we first met, Amanda did ask me why I had so many friends from the LGBTQIA+ community. I hadn’t really realized it, but on reflection, the answer was pretty simple: they, too, had to fight conformist attitudes, to find their happy places. No wonder I got along with so many. All my friends had stood out one way or another, whether because of their interests, their sexuality, how they liked to be identified, their race, their way of thinking, or something else. These are the people who shape the world, advance it, and make it interesting. They—we—weren’t going to be pigeonholed.

With fellow nonconformist Stefan Engeseth in Stockholm, 2010
Tags: 1970s, 1980s, 1990s, 2000s, 2010, 2016, Amanda Satterthwaite, Aotearoa, Chinese, friends, LGBT community, life, Lucire, New Zealand, prejudice, racism, Rongotai, Scots College, St Mark’s Church School, Victoria University of Wellington, Wellington, Whanganui-a-Tara Posted in cars, culture, design, interests, leadership, marketing, media, New Zealand, politics, publishing, Sweden, TV, Wellington | 2 Comments »
09.10.2022
Immediately after blogging about Bing being able to pick up an article from 2022, Microsoft’s collapsing search engine has reverted back to being the Wayback Machine. There was just over a week of it living in the 2020s, but it seems it’s too much for them.
It’s back to, well, Bing Vista, for want of a better term. Of the 50 results (out of a claimed 120!) that it’s capable of returning for site:lucire.com, here is how it breaks down based on the publication year of the article. Since my last test, Bing has eliminated the 2018 and 2019 results (one page per year). We wouldn’t want to think it could deliver anything from the last decade, would we?
Bing
Contents’ pages ★★
1997
1998
1999
2000
2001 ★★★★★
2002
2003 ★★★★
2004 ★★★★
2005 ★★
2006 ★
2007 ★★★★★★★
2008 ★★
2009 ★★
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
There were 29 unique results, which means 21 were repeats—42 per cent! Bing says it had 120 results but really only had 29. To fill up the 50 it had to show 21 results multiple times!
Let’s see how Google fared for the first 50 results.
Google
Contents’ pages ★★★★★★★★★★
1997
1998
1999
2000
2001
2002 ★★
2003
2004 ★★
2005 ★
2006
2007 ★
2008
2009 ★
2010 ★★
2011 ★★★
2012 ★★
2013 ★★
2014 ★★★
2015 ★★
2016 ★★
2017 ★★
2018 ★★
2019 ★★★
2020 ★★★
2021 ★★
2022 ★★★★★
Google has moved again since we began looking at things. In an earlier test tonight, Google had two repeat results, which was a surprise. But I wasn’t able to replicate it when I did the one for the blog post.
No such issues at Mojeek, where every entry is unique. They really are more capable of delivering search engine results for site searches that are superior to the other two’s.
Mojeek
Contents’ pages ★★★★★★★★
1997
1998
1999
2000
2001
2002
2003
2004 ★
2005
2006
2007
2008
2009 ★
2010 ★★
2011 ★★
2012 ★★★
2013 ★★★★★
2014 ★★★
2015 ★★★★★
2016
2017
2018
2019 ★★★★
2020 ★★
2021 ★★★★★★★★★
2022 ★★★★★★
An improvement on our September 21 test, where Mojeek has managed to capture more 2020s pages as part of its top 50.
I won’t run the other search engines through this—I just wanted two points of comparison to highlight how ridiculous Bing remains, with the resultant effect on web traffic. It means Duck Duck Go, Qwant, Ecosia, Yahoo and others, which are also Bing, are just as compromised.
I might lay off them for a while as we know it’s crap and things aren’t going to change. Microsoft has firmly entrenched itself as a bunch of liars, like their other Big Tech counterparts.
Tags: 2000s, 2022, Bing, bugs, Duck Duck Go, Google, history, Microsoft, Mojeek, search engines, technology Posted in internet, technology, USA | No Comments »
25.09.2022
‘Chinese Language Week’ has rolled around again, and if you look on Twitter, there are plenty of Chinese New Zealanders (myself included) and our allies miffed about this. And we get the usual trolls come by.
First up, it’s not Chinese Language Week. It’s Mandarin Language Week. I have no problem with the promotion of Mandarin as long as that’s what it’s called. But to promote it as being representative of all Chinese people here is ridiculous and encouraging randoms to come up to us with ‘ni hao’ is tiresome. Thirty-six per cent of us might be OK with it, sure. But not the rest. (To Stuff’s credit, probably because it doesn’t promote a Chinese person as a force in politics, and because it now actually has reporters of colour, this is a great opinion piece from a fellow Chinese New Zealander.)
To me, Mandarin is unintelligible with maybe the exception of five per cent of it. When I watch Mandarin TV, I can catch ‘呢個’. If I’m immersed in it, it might creep up to 10 per cent after a fortnight, but that’s with the context of seeing the situation in which it’s used. It is—and I’ve used this analogy before—like speaking Danish to an Italian. Some Italians will get it because they’ve figured out the connections going back to proto-European, but others’ eyes will just glaze over.
If you’re someone who claims that we appreciate a Mandarin greeting, try saying ‘Καλημέρα’ to a Norwegian. Yeah, you’d look multilingual but we’d just think you were confused—at best.
This is a country that supposedly apologized for the racist Poll Tax, but, as my friend Bevan points out:
And Richard said around the same time:
Some initiatives have taken place, which is awesome:
But it’s clear that we need to organize something to counter a hegemonic desire to wipe out our culture and language. This is why so many Chinese get what Māori go through.
The first Chinese New Zealanders came from the south, and were Cantonese speakers, likely with another language or dialect from their villages. Cantonese was the principal Chinese tongue spoken here, so if there’s to be any government funding to preserve culture, and honour those who had to pay the Poll Tax, then that’s where efforts should go—along with the other languages spoken by the early Chinese settlers.
The trolls have been interesting, because they’re copying and pasting from the same one-page leaflet that their propaganda department gave them when websites opened up to comments 20 years ago.
In the 2000s, I criticized BYD for copying pretty much an entire car on this blog, when it was run on Blogger. BYD even retouched Toyota’s publicity photos—it was that obvious. The car colour even stayed the same.


Above: The Toyota Aygo and BYD’s later publicity photo for its F1, later called the F0 when produced. The trolls didn’t like getting called out.
Either CCP or BYD trolls came by. The attack line, if I recall correctly, was that I was a sycophant for the foreigners and anti-Chinese.
No, kids, it’s anti-Chinese to think that we can’t do better than copying a Toyota.
Nowadays even the mainland Chinese press will slam a car company for this level of copying. Zotye and others have had fingers pointed at them. BYD’s largely stopped doing it.
The trolls this time have been the same. The comments are so familiar, you’d think that it was coordinated. Dr Catherine Churchman pointed out that one of her trolls repeated another one verbatim.
All this points to is a lack of strength, and a lack of intelligence, on the part of the trolls, with uppity behaviour that actually doesn’t exist in real life. ‘I’m so offended over something I have no comprehension over.’
The fact remains that those advocating for Cantonese, Taishanese, Hakka, Hokkien, Teochew, and all manner of Chinese languages love our Mandarin-speaking whānau. In many cases, we feel a kinship with them. The trolls are probably not even based here, and have no idea of the cultural issues at stake. Or the fact they already have three TV networks speaking their language.
Is it so hard for them to accept the fact some of us choose to stand up to hegemony and insensitivity, and want to honour our forebears? Are they anti-Chinese?
For further reading, Nigel Murphy’s ‘A Brief History of the Chinese Language in New Zealand’ is instructive, if people really want to know and engage in something constructive. It’s on the Chinese Language Week website, who evidently see no irony in hosting it.
Tags: 2000s, 2022, Aotearoa, Beijing, China, Chinese, culture, hegemony, history, language, media, New Zealand, social media, Twitter Posted in China, culture, media, New Zealand, TV, Wellington | No Comments »
16.08.2022
I see WorldWideWebSize.com has wised up and figured out Bing was having them on about the number of results it had for their search terms.

When Bing says it has 300-odd results for the site:lucire.com yet doesn’t actually go beyond a limit of around 50 (where it has been stuck for many months), I was actually being generous. I never deducted the repeated results on the pages that it did show.
Here’s a case in point: an ego search for my own name. These are the first four pages. I realize I have the graphics a bit small, but you should be able to make out just how many pages have been repeated here. A regular search engine like Mojeek and Google show you different results on each page. Bing doesn’t.




More strange happenings: you’ll recall I noted that pages we haven’t linked to since the 2000s were up top in a site search on Bing for lucire.com. The very top one was lp.html, a frameset (yes, it’s that old). I did what I thought would be logical in such a circumstance: I pointed one of the frames to the current 2022 page (which is still regular HTML, but with Bootstrap).
Result in Bing: it’s vanished.
Did the same to news.html, not linked to since 2012.
Vanished.

The current news page is Wordpress, but Bing still manages to index the occasional Wordpress page on our site. The fact it’s PHP shouldn’t make a difference.
These pages are just too new for Bing, which is really Microsoft’s own Wayback Machine. And Duck Duck Go’s, and Qwant’s, and a whole manner of search engines’.
Meanwhile at Brave: it does have an independent spider but admits to using the Bing API for the image search, as does Mojeek. But what Brave doesn’t say is that it also taps in to Bing for site: searches, rendering them largely useless, too. Brave does a far better job than Bing in its regular search though, picking up lucire.com for Lucire as well as some major index pages.

On a regular search, Brave does rather well—it’s picked up the top pages.


Bing and Brave compared, using site:lucire.com. Brave isn’t as independent as you might think with site: and image searches. These screenshots were taken on Sunday.
Still well short of Mojeek in terms of its index—but then so is everyone aside from Google.
The saga continues, with still no one talking about Bing’s collapse (though I know of one journalist working away behind the scenes).
Tags: 2000s, 2005, 2012, 2022, Bing, Brave, history, Microsoft, search engines, technology, USA Posted in branding, business, internet, technology, USA | No Comments »
12.08.2022
With all the odd results coming up in site searches—it’s not restricted to Bing—I attended to some of the older pages on our websites.
Curiously, in a site:lucire.com search, even Google has our 2005 competition page up high, namely in fifth. There is only one link from our site internally to this page. I know of none externally. The idea about Backrub and “link juice” doesn’t ring true here as there is no way that page should be ranked so highly.


Top: Google has our 2005 competition page ranked very highly despite it being a redirect. Above: Internally, only one file refers to it, dating from the 2000s.
Not only that, it’s a page that refreshes to another on the site—so much for these being lowly ranked and that search engines don’t like them.
Nevertheless, as it’s not relevant or useful any more, I deleted it (though it remains in Google at the time of writing).
The ‘About’ page I’ve discussed before and it remains in fourth, despite not being linked from anywhere recent on our site. It was updated with text from our licensing website and now also follows the rest of the site—though we haven’t bothered making any new links to it. It’s really just for the search engines. (For nostalgia’s sake, it has a link to the 2004 page that the search engines love so much.)
We had so many frameset pages on the Lucire site that I updated a few of those, though—rightly or wrongly—I left the frames intact. Well, if they rank so highly, contrary to what the experts all say, then why not?
The one that had the most surgery, however, was jyanet.com/lucire, Lucire’s original URL in 1997. That still comes up in 23rd for me in Google (for the search Lucire), and 20th in Startpage. This hasn’t been linked to since 1998 by us, and I doubt very many outside of our company would. It was our home only for about six months after launch.
Given its enduring popularity, we’ve given it a Bootstrap template and it shares a stylesheet with the rest of the Lucire site, despite it being at another domain. It now contains links to other Lucire sites, which seems a fitting “gift” to the page as we celebrate our 25th anniversary.

Tags: 1997, 2000s, 2022, Google, JY&A Media, Lucire, publishing, search engine, search engines, Startpage, technology Posted in business, internet, New Zealand, publishing, technology, USA | No Comments »
09.08.2022
The Bing collapse did lead me to look at some of the ancient pages on the Lucire site that the search engines were still very fond of. For instance, the ‘About’ page was still appearing up top, which is bizarre since we haven’t made any links to it for years—it reflected our history in 2004.
Naturally, once I updated it, it promptly disappeared from Bing! Too new for Microsoft’s own Wayback Machine!
I was always told that you shouldn’t delete old pages, and that 301s were the best solution. I’m enough of a computing neophyte to not know how to implement 301s (.htaccess doesn’t work, at least not on our set-up) and page refreshes are often frowned upon, which is why so many old pages are still there.
However, you would naturally expect that a web spider following links would not rank anything that hasn’t been linked to for over a decade very highly. If the spider comes in, picks up the latest stuff from your home page, possibly the latest stuff from individual topic pages, it would figure out what all of these were linking to, and conclude that something from 2000 that was buried deep within the site was no longer current, or of only passing interest to surfers.
I realize I’ve had a go at search engines for burying relevant things in favour of novel things, but we’re talking pages here that aren’t even relevant. ‘About’ I’ll let them have, but a 2000 book reviews’ page? A subject index page from 2005 that hasn’t been linked to since 2005, and the pages that do are well outnumbered by newer ones? Because, the deletion of ‘About’ aside, here is what Bing thinks is the most important for site:lucire.com:

Google fares a little better. Our home page and current print edition ordering page are top, shopping is third, followed by the fashion contents’ page (makes sense). ‘About’ comes in fifth, for whatever reason, then a 2005 competition page that we should probably delete (it refreshes to another page from 2005—so much for refresh pages being bad for search engines).
Seventh is yet another ancient page from 2005, namely a frameset—which I’ve since updated so at least the main frame loads something current. The remainder are articles from 2011, 2022 and 2016. The next page comprises articles and tags, which seem to make sense.
Mojeek actually makes more sense than Google. Home page in first, the news page (the next most-updated) is second, followed by the travel contents’ page. Then there are two older print edition pages (2020 and 2012), followed by a bunch of articles (2013, 2014, 2013, 2013), and the directory page for Lucire TV. There’s nothing here that I find strange: everything is logically found by a spider going through the site, and maybe those four articles from the 2010s are relevant to the word Lucire (given that you can’t do site: searches on Mojeek without a keyword, so it repeats the word before the TLD)? The reference to the 2012 issue might be down to my having mentioned it recently during our 25th anniversary posts. But there are no refresh pages and no framesets.
Startpage, not Google, has a couple of frameset pages from 2000 and 2002 in their top 10 which again weren’t linked to, at least not purposefully (they were placed there to catch people trying to look at the directory index in the old days). There’s incredibly little “link juice” to these pages. However, ‘About’ (in 10th), and these two framesets aside, its Google-sourced results fare remarkably well. In order: home page, print edition ordering page, the two framesets, the news section, the shopping page (barely updated but I can see why it’s there), the community page, Lucire TV, the fashion contents, ‘About’.
Duck Duck Go is so compromised by Bing that it barely merits a mention here. Four pages from 2000 and 2005 that no current page links, a 404 page that we’ve never even had on our site (!), articles from 2021, 2018, 2007 and 2000 (in that order), and a PDF (!) from 2004. Fancy having a 404 that never even existed in the top 10!
If I had my way, it’d be home page, followed by the different sections’ contents’ pages, then the most popular article—though if a couple of articles go (or went) viral, then I’d expect them sooner.
Both Mojeek and Google do well here, with four of these pages each in their top 10s. But it’s Startpage’s unfiltered Google results that do best, hitting linked, relevant pages in seven results out of the top 10. Bing and its licensees miss the mark completely. If you must have a Google bias, then Startpage is the way to go; for our purposes, Mojeek remains the better option.
★★★★★★★☆☆☆ Startpage
★★★★☆☆☆☆☆☆ Mojeek
★★★★☆☆☆☆☆☆ Google
★★☆☆☆☆☆☆☆☆ Virtual Mirage
★☆☆☆☆☆☆☆☆☆ Baidu
★☆☆☆☆☆☆☆☆☆ Yandex
☆☆☆☆☆☆☆☆☆☆ Bing
☆☆☆☆☆☆☆☆☆☆ Qwant
☆☆☆☆☆☆☆☆☆☆ Swisscows
☆☆☆☆☆☆☆☆☆☆ Brave
☆☆☆☆☆☆☆☆☆☆ Duck Duck Go (would give –1 for the 404 if I could)
Tags: 2000s, 2010s, 2020s, 2022, Bing, Duck Duck Go, Google, JY&A Media, Lucire, Microsoft, Mojeek, publishing, search engines Posted in France, internet, New Zealand, publishing, technology, UK, USA | No Comments »
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