Originally published on my friend and international branding guru Stanley Moss’s blogs, What Is a Brand? and Endless Road, as he requested this piece. Jaguar Land Rover announced some time back that it didn’t see Land Rover as a brand any more. It would rather we think of Defender and Discovery as brands, […]
Looking at the stats, I can predict that Autocade will comfortably serve its 17 millionth page view in the first week of October 2019. The growth in page numbers has slowed compared to the first few years, though it is continuing. At the time of writing, it’s at 3,884 model pages, with the new […]
Read More… from New Land Rover Defender takes Autocade to 17 million page views
As I made links for the last post, I noticed there were a lot of comments on AROnline about the replacement for the Roewe 750, the Chinese car that is based on the old Rover 75. The replacement will be on the Opel Insignia platform, owned by GM. It’s been followed by a lot […]
Read More… from Johnny Foreigner might be better at running a car company in Shanghai