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The Persuader
My personal blog, started in 2006. No paid or guest posts, no link sales.
Posts tagged ‘LinkedIn’
03.01.2023
Hat tip to Stefan Engeseth on this one: an excellent podcast with author, historian and philosopher Yuval Noah Harari.
Among the topics he covers, as detailed in the summary in Linkedinās The Next Big Idea:
⢠AI is the first technology that can take power away from us
⢠if we are not careful, AI and bioengineering will be used to create the worst totalitarian regimes in history
⢠Be skeptical of technological determinism
We should be wary nowānot after these technologies have been fully realized.
I also checked into Business Ethics today, a site linked from the Jack Yan & Associates links’ section (which dates back to the 1990s). The lead item, syndicated from ProPublica, is entitled, āPorn, Privacy Fraud: What Lurks Inside Googleās Black Box Ad Empireā, subtitled, āGoogleās ad business hides nearly all publishers it works with and where billions of ad dollars flow. We uncovered a network containing manga piracy, porn, fraud and disinformation.ā
This should be no surprise to anyone who reads this blog; indeed, this should be no surprise to anyone who has had their eyes open and breathes. This opaque black box is full of abuse, funds disinformation, endangers democracy, and exposes personal data to dodgy parties. As I outlined earlier, someone in the legal profession with cojones and a ton of funding and time could demonstrate that Googleās entire business should be subject to a massive negligence lawsuit. The authors of the article present more evidence that Google is being up to no good.
An excerpt, without revealing too much:
Last year, a marketer working for a Fortune 500 company launched a multimillion-dollar ad campaign ā¦
Over the next few months, Google placed more than 1.3 trillion of the companyās ads on over 150,000 different websites and apps. The biggest recipient of ads ā more than 49 million ā was a website called PapayAds. The company was registered in Bulgaria less than two years ago and lists one employee, CEO Andrea De Donatis, on LinkedIn ā¦
It seems impossible that 49 million ads were legitimately placed and viewed on PapayAdsā site over the span of several months ⦠āI donāt have an explanation for this,ā he said, adding that he does not recall receiving payment for such a large volume of ads.
I doubt this is isolated, and the story elaborates on how the scheme worked. And when Google realized its ads were winding up on inappropriate websites, the action it took was to keep doing it.

On a more positive note, I found out about Radio.garden in December on Mastodon (thank goodness for all the posts there these days, a far cry from when I joined in 2017) and have since been tuning in to RTHK Radio 1 in Hong Kong. I had no idea they even gave NZ dollarāUS dollar exchange rates as part of their business news! The interface is wonderful: just rotate the planet and place the city of your choice within the circular pointer. It works equally well on a cellphone, though only in portrait mode there. Youād be amazed at what you can find, and I even listened to one of the pop stations in Jeddah.
My usual suspects are āfavouritedā: KCSM in San Mateo, Sveriges Radio P1, and RNZ National here. I might add Rix FM from Stockholm but I seem to have grown up a little since the days when its music was targeted to me.
Itās now been added to our company link list. Sadly, a few dead ones have had to be culled today. But I must say Radio.garden has been one of the best finds of 2022. Almost makes you want to surf to random sites again like we did in the 1990s.
Tags: 2022, 2023, advertising, AI, Doubleclick, ethics, fraud, Google, Hong Kong, Jack Yan & Associates, LinkedIn, online advertising, podcast, radio, Radio New Zealand, Stefan Engeseth, Stockholm, Sweden, technology, transparency Posted in business, culture, design, globalization, Hong Kong, internet, media, New Zealand, politics, Sweden, technology, USA | No Comments »
17.12.2021
My friend Sarah Jane Adams is undertaking research on leadership and asked for what people thought being a good leader meant. Here are 10 that I gave her on her Linkedin. They are in no order and are the first 10 things that popped into my head. Not saying I’ve managed to do all of them consistently, but I try.
Recognize every individual for who they are and what they bring to the table.
Acknowledge your own limitations.
Donāt assign someone something you arenāt prepared to do yourself if you were in their shoes.
Work with people who can think beyond themselves and who can look at the bigger picture.
Communicate clearly and succinctly. Jargon is for losers.
If you have a good team, being transparent with them is a good thing.
Do not put up with anyone who thinks they can hold you to ransom or to hold up your work. Replace the buggers.
Are you instilling love or fear? If itās the latter, you havenāt led.
Do what you love. Itās easier to lead when you do.
And donāt be a dick.
Tags: 2021, Aotearoa, business, leadership, LinkedIn, management, New Zealand Posted in business, leadership, New Zealand | No Comments »
29.02.2020
Itās true. I spent time on business development, answering emails, doing tech stuff on our sites, and generally kept on top of things. I often wonder if I would have become an active Facebooker or Tweeter had they been invented and come into my orbit in, say, 2002. We all may have been too busy with our own ventures. The fact they surfaced (for me) in 2007, and became part of my routine the following year as the economy slowed canāt be a coincidence. Instagram, in 2012, also falls into this period. I convinced myself that these social media would provide some advantage, or bring opportunities that otherwise couldnāt be readily located elsewhere, but that wasnāt the case. Like Linkedin, Iām not sure if any of these websites have brought work opportunities that resulted in an invoice.
Once you fall out of the habit, then the device itself isnāt that useful, either, for someone who never really embraced the cellphone as a primary means of communicationāI maintained a landline all these years. I never even had a regular cellphone number till 2006: I got people to call my colleagues who did carry them (I was paying for the damned things, after all). Iām not sure I want to be contactable in my waking hours that readily. Iāll take work calls in my office, thank you, and personal calls elsewhere; and if Iām out, then Iām driving or meeting with someone, and neither is a good time to be interrupted. The landline has this amazing feature called an answerphone, and it records and plays back messages when I’m good and ready to hear them.
Since Dad passed, thereās one fewer need to be contactable day and night, and realistically I only see it as something that other members of my family and close friends should reach me on now. The number has never appeared on a single business card of mine, for good reason. As we head into the 2020s Iām hoping each of us decides where lines should be drawn. I think mineās right here: no more cellphones for work; at best, they’re a last resort. I need to organize my schedule better and cellphones just donāt help, apps even less so. It comes back to this crazy belief of mine that technology is here to serve us, not the other way round. By all means, if your cellphone serves you, then use itāI can think of countless professions where it is a must. But for the rest of us, it’s a relief not to be burdened with it.

Tags: 2000s, 2010s, 2020, 2020s, business, cellphone, Facebook, history, Instagram, LinkedIn, Meizu, social media, technology, time management, Twitter Posted in business, technology | 1 Comment »
09.02.2020
On Linkedin, they say you shouldnāt connect with people you havenāt worked with, although in the early days of the site, there were some of us keen to connect with the āpower connectorsā, those who had amassed lots of connections. Who knows if they really had worked with that many people? But before we knew much about social media and oneās regular tribes, some of those numbers looked really appealing. In later years I found myself disconnecting from them to give Linkedin visitors a more accurate picture of who I had actually worked with; and sadly, in some cases, disconnecting from people I really had worked with because I noticed my contact list was getting raided by newer power-connector wannabes.
But hereās someone I havenāt connected with on Linkedin, as I assume he isnāt on it (based on a fairly comprehensive search): Thomas Nguyen of Professional Painting & Decorating Ltd. And you know he must be good if heās wound up getting a blog post about him.
Thomas has been working on my partnerās rental property, both inside and outside. Heās proved to be reliable and accommodating. And when another contractorāwho I still donāt think knew what he was doingāscrewed up his part of it and walked off the job, we asked Thomas to finish things up, which he and his team did.
So far heās stuck to his quotes, been very flexible as we asked him to do extra things, and heās even gone above and beyond in a couple of instances. Heās taken all feedback on board, too, like a real pro. Even his SMSs are well written!
No surprise heās received four 100 per cent ratings on No Cowboys.
We checked out some of his earlier work before we hired him, so we arenāt one-offs.
Heās been going for five years and relied on word of mouth to get business. I told him I had a particularly big mouth when it came to Twitter, but a blog post seems less fleeting, and more sincereāwe really do think highly of him. If you need someone in the Wellington area, Thomas and Professional Painting & Decorating Ltd. are highly recommended.
Daniel at Harrisons has looked after us on the carpet front and heās also proved capable and friendly. Out of the carpet people weāve approached, heās also been the best, though admittedly you donāt have as much contact with the carpet salesā rep as you do with your painters.
Tags: 2019, 2020, Aotearoa, business, endorsement, LinkedIn, New Zealand, real estate, small business, Wellington, Whanganui-a-Tara Posted in business, marketing, New Zealand, Wellington | No Comments »
27.02.2011
Everyone deals with their social networks differently, which is great. It shows that we are in charge of the technology and how it serves us, rather than vice versa.
But with nearly sixty outstanding invitation requests to me on LinkedIn and five on A Small World, I thought I’d share mine.
Twitter
I’ll follow back real humans for the most part. But if your Tweetstream is filled with quotations from famous people, or coupons, I’m grouping you with the bots, even if you have some real Tweets. If I want to know what Benjamin Franklin once said, I’ll grab a book on him. I don’t need to see his stuff on Twitter.
Facebook
It seems to be such a default network now. I used it as a tool for business and my mayoral campaign. People I know and trust: you get full access to me, with the exception of a few private albums for a handful of friends. People I kind of know: you’re on limited profile, which means a few more albums and info on friends are blocked to you. Organizations pretending to be people and customers I don’t know: you get something even more limited, sorry.
LinkedIn
I admit I connected, in the early days (2003ā4) to a few I didn’t know, mainly people I met online through business groups. These days, I’ve changed my policy, and I’d disconnect from a few if I could. If we emailed once in 1999 or spoke once on the phone in 2004, that does not make us potential LinkedIn connections, unless that dialogue was earth-shatteringly brilliant. (Sending me a reminder of how brilliant it was in the invitation request is a good idea.) Being part of my LinkedIn network means an endorsement of sorts: it means I am willing to recommend you to a friend for your expertise, and I need to know you won’t mess it up.
A Small World
Since ASW is very strict on connecting, then if I don’t know you, then I won’t connect to you. Don’t presume that because we have a connection on the other sites that I am automatically going to connect to you here. If you saw my name on a forum and that is the only time you have seen me, then I won’t connect to you. I treat ASW as private, not a business network (that’s what LinkedIn is for). That also means I’m not a source of invitations for complete strangers.
I’m sure people have rejected connections to me for their own reasons, and that’s absolutely fine. The important thing is that these networks work for us, and we don’t get caught up in the myth of numbers. Quality, not quantity.
Tags: Facebook, internet, LinkedIn, social media, social networking, technology, Twitter Posted in business, internet, technology | No Comments »
25.01.2011
This blog post was originally published at Social Media NZ. Michael Moore-Jones has written a post in response here.
I read with interest Michael Moore-Jonesās review of Quora. He is very enthusiastic about the new website, and with some good reasons.
Iām still in the āwait and seeā camp. I joined, part of that 2011 rush he wrote about, though I had heard of the site earlier. However, I stumbled into Cwora, the spoof site, before I ever signed up into Quora.
Quora is attractive for now because of the people on it. The folks who invited me I both respect, so, like other networks in their infancy, you think thereās a nice community of well educated people on it. But, will it always stay that way?
Iām not entirely sceptical. I think Quora can grow, just as any other social network with a bit of momentum has grown for a period.
However, I look at the flip side, too.
Iām writing today after a few quiet days on Facebook and Twitter. The quietness is either down to winter blues (if you are in the northern hemisphere) or summer holidays (in the southern). Or, you can be cynical like me and say that people are āvirtually socializedā out, that, after all this time on the two networks, weāre looking for other stimuli. Maybe real life?
Facebook is, as it has been to me since I joined in 2006, a tool. I admit I have been suckered in to having it as a time-waster as well. But that seems to be out of my system. Iāve organized school reunions on it; Iāve played quizzes on it. Other than as a tool to talk to people, it no longer holds much appeal to me as a social network where I want to waste time.
Twitter was ruined when the Twitbots started trawling the Twitterverse for other accounts to follow. I used to delete them as they came in. I canāt be bothered any more. Bots, follow away. Last week, I had nine consecutive bots follow me before I Tweeted a whinge and cheekily got a human (who un-followed and re-followed).
Perhaps itās the economy kicking off again. There are things to do, things we put on hold for a few years while we reoriented ourselves. Facebookāforget it, itās not important. Tweetbots, why should I care?
I wrote a few years ago, for one of the Happy About series of books predicting the following year, that people would go back to brands they trusted for online entertainment. That hasnāt happenedāFacebook has continued to grow and become something that Altavista, Infoseek, Go and the like failed to in the 1990s. It has become a portal, somewhere where people go to before they even venture to the loo each morning, and where they can springboard to other places. Forget Google: Facebook has edited your interests for you.
But is it happening now? That weāve become so used to Facebook that itās invisible? And if it is invisible, then maybe weāve incorporated it into our lives so itās no longer a novelty. We take it for granted, like television or radio. As a medium, it is noise. Itās just there.
Not long ago, we of the Gen X years sat round the telly and enjoyed our two state-owned channels. There was a shared culture of everyone watching the same things. Because there was nothing else to watch. Television was the novelty and, oh, the choices we had with two channels! And, in 1989, the choices we had with three!
Where is that wave of excitement now? Television might try to innovate with Tivo or HD, but I watch so little of it now. Very, very little on prime-time even piques my interest, when all that seems to reside on the terrestrial channels are reality shows (I live in reality, thank youāI donāt need Mark Burnettās version of it), NCSIS: Duluth, Law and Order: the Unit without Alicia Witt and Everybody Loves Ramsey.
In the early 1990s, it was the ānet. So we all rushed to it. We all got email addressesāIāve had mine since the late 1980s. But who among us doesnāt now see email as vanilla, as noise, and even as an annoyance?
The appeal with email in, say, 1992, was a growing number of people on it. Usually our peers. And those who were not our peers were well educated people who had some similiarities to us. The business people on it were often trying to learn beyond their borders, as was I. I looked at telex machines and marvelled years before. I saw War Games and marvelled. Now this stuff was becoming real, on the screen in front of me.
Then the spammers came and ruined it.
But, never fear, there were blogs. Blogs were the next frontier, and so many blogs were worth following and reading.
Then the sploggers came and ruined it.
YouTube, what a great way to watch videos!
Then the commenters came and ruined it.
The pattern repeats, and while Quora compares favourably to the likes of Yahoo! Answers (which has also, in some part, been affected by netizens who just want to vent and be cheeky), will it ultimately become vanilla?
It seems there are two choices. One is to get big and risk the same-old downward trend of the other services. The other is to think small.
LinkedIn, despite falling into a funk in the middle of the decade for me, seems to be back with a vengeanceābut as a fairly closed network where theyāve insisted that you only connect with those you know and wish to do business with. On Facebook, we might waste time. On LinkedIn, weāre talking about commerceāwould we happily lend our name to being someoneās connection? If you tell me you have 5,000 connections, I might think twice about your worth to meāwhereas on Facebook, Iāve ceased to care about oneās number of āfriendsā.
A Small World, which some have labelled āSnobbookā, revels in its exclusivityāIāve certainly been picky in whose invitation I accept, again, thanks to the siteās strictness.
Yet I have come to trust both brands. They are still tools, but neither has been ruined in the eight and six years I have been on them respectively.
Iām going to hold back on being as enthusiastic as Michael. We are on the hunt for the next big thing, but I have a feeling itās going to be something even more radicalāas in, upgrade-your-gear-or-miss-out radical. Luddites queue here!
Tags: A Small World, Aotearoa, democratization, Facebook, history, internet, Jack Yan, LinkedIn, Michael Moore-Jones, New Zealand, Quora, social media, social networking, TV, Twitter, YouTube Posted in business, culture, internet, media, New Zealand, publishing, technology | 4 Comments »
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