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The Persuader
My personal blog, started in 2006. No paid or guest posts, no link sales.
Posts tagged ‘Audi’
01.12.2021
Here are December 2021âs imagesâaides-mĂ©moires, photos of interest, and miscellaneous items. I append to this gallery through the month.
Notes
Roger Moore and Ford Fiesta Mk I, via George Cochrane on Twitter.
More on the Volkswagen Fox in Autocade.
More on the Ford Consul Corsair at Autocade.
The Guardian article excerpt, full story here.
The devil drives Kia? Reposted from Twitter.
Audi maths on an A3, via Richard Porteous on Twitter.
Christmas decoration, via Rob Ritchie on Twitter.
Back to the â70s: Holden Sandman used for Panhead Sandman craft beer promotions.
GeorgiaâPacific panelling promotions, 1968, via Wendy O’Rourke on Twitter.
Ford Cortina Mk II US advertisement via the Car Factoids on Twitter.
Bridal fashion by Luna Novias, recently featured in Lucire.
Deborah Grant in UFO, with the VWâPorsche 914, which would have looked very modern at the time.
Freeze frame from episode 1 of The Champions (1968), with William Gaunt, Stuart Damon and Alexandra Bastedo.
Our rejected greeting card design, with a picture shot at Oriental Parade, Wellington.
Ford Taunus GT brochure spread via the Car Factoids on Twitter.
My Daddy Is a Giant image and UK measures, reposted from Twitter.
Richard Nixon attempts to appeal to younger voters, 1972. Simple, modernist design using Futura Bold.
A 1983 Pontiac Firebird Trans Am advertisement.
Mazda Savanna brochure via George Cochrane on Twitter.
More on the Renault Mégane E-Tech Electric in Autocade.
Lucire issue 44 cover, photographed by Lindsay Adler, layout by me.
Tags: 1960s, 1963, 1968, 1969, 1970, 1970s, 1971, 1972, 1980s, 1983, 1988, 2000s, 2006, 2021, actor, actress, advertising, Aotearoa, Audi, book, Brazil, car, celebrity, Christmas, COVID-19, design, election, electric cars, fashion, fashion magazine, film, Ford, GeorgiaâPacific, GM, graphic design, Holden, humour, ITC, Japan, JY&A Media, Kia, Lindsay Adler, Lucire, magazine, marketing, Mazda, media, modernism, New Zealand, newspaper, Norway, photography, politics, Pontiac, Porsche, Renault, Roger Moore, The Guardian, TV, Twitter, typography, UK, USA, Volkswagen, Wellington, Whanganui-a-Tara Posted in cars, culture, design, gallery, humour, interests, media, New Zealand, politics, publishing, TV, typography, UK, USA, Wellington | No Comments »
06.11.2021
Here are November 2021âs imagesâaides-mĂ©moires, photos of interest, and miscellaneous items. I append to this gallery through the month.
Notes
Nice to see BoConcept advertise on Lucireâs website (they were an early print advertiser).
Triumph 1300, Hillman Avenger Super and Range Rover advertisements via the Car Factoids on Twitter.
More on the Ford Sierra at Autocade.
Mindfood advertisement on the Lucire website: it might not be worth a lot but I’m still happy to take some money off my colleagues.
Aston Martin Rapide, photographed by me.
Audi R8 Typ 42, more at Autocade.
More on the 1968â70 Dodge Charger at Autocade.
Mercedes-Benz 280SL pagoda and Fart via George Cochrane on Twitter.
Renault 15 via the Car Factoids on Twitter.
Tags: 1960s, 1970, 1970s, 1980s, 1982, 1983, 2000s, 2001, 2009, 2019, 2021, advertisement, advertising, aeroplane, Aotearoa, Aston Martin, Audi, BL, BoConcept, car, China, Chrysler, Dodge, Fiat, Ford, GM, humour, JY&A Media, Lucire, magazine, Mercedes-Benz, modelling, NASA, New Zealand, publishing, Range Rover, Renault, retro, SAS, Sports Illustrated, Sweden, Triumph, Twitter, UK, USA, Volkswagen, Wellington, Whanganui-a-Tara Posted in cars, China, gallery, humour, internet, media, New Zealand, publishing, UK, USA | No Comments »
01.10.2021
Here are October 2021âs imagesâaides-mĂ©moires, photos of interest, and miscellaneous items. I append to this gallery through the month. Might have to be our Instagram replacement!
Notes
Chrysler’s finest? The 300M rates as one of my favourites.
The original cast of Hustle, one of my favourite 2000s series.
Boris Johnson ‘wage growth’ quotationâwhat matters to a eugenicist isn’t human life, after all. Reposted from Twitter.
For our wonderful niece Esme, a Lego airport set. It is an uncle and aunt’s duty to get decent Lego. My parents got me a great set (Lego 40) when I was six, so getting one at four is a real treat!
Publicity still of Barbara Bach in The Spy Who Loved Me. Reposted from Twitter.
Koala reposted from Twitter.
Photostat of an advertisement in a 1989 issue of the London Review of Books, which my friend Philip’s father lent me. I copied a bunch of pages for some homework. I have since reused a lot of the backs of those pages, but for some reason this 1989 layout intrigued me. It’s very period.
Fiat brochure for Belgium, 1970, with the 128 taking pride of place, and looking far more modern than lesser models in the range.
John Lewis Christmas 2016 parody ad still, reposted from Twitter.
More on the Triumph Mk II at Autocade. Reposted from Car Brochure Addict on Twitter.
The origins of the Lucire trade mark, as told to Amanda’s cousin in an email.
More on the Kenmeri Nissan Skyline at Autocade.
Renault Talisman interior and exterior for the facelifted model.
The original 1971 Lamborghini Countach LP500 by Bertone show car. Read more in Lucire.
More on the Audi A2 in Autocade.
Tags: 1960s, 1967, 1970, 1970s, 1971, 1977, 1980s, 1989, 2000, 2000s, 2014, 2016, 2019, 2020, 2021, actors, actress, advertisement, advertising, Alarm fĂŒr Cobra 11: die Autobahnpolizei, Audi, Audrey Hepburn, Australia, Autocade, BBC, Belgium, Bertone, Boris Johnson, British Leyland, car, celebrity, China, Chrysler, COVID-19, design, email, England, Eon Productions, family, Fiat, film, friends, futurism, GenĂšve, Germany, graphic design, high-tech, Hong Kong, humour, Hustle, Italy, James Bond, JY&A Media, Lamborghini, law, Lego, London Review of Books, Lucire, Marcello Gandini, marketing, media, Nissan, parody, politics, Red China, Renault, retro, RTL, science fiction, Scotland, Switzerland, technology, toy, trade mark, Triumph, TV, Twitter, typography, UK, USA, Volkswagen Posted in cars, China, culture, design, gallery, Hong Kong, humour, interests, marketing, media, politics, TV, UK, USA | No Comments »
16.02.2021

The Dongfeng Aeolus AX7. But just where does Aeolus sit when it comes to indexing in Autocade?
This is something that might have to come out in the wash, and it might take years.
I think we can all agree that Ssangyong is a marque or a make, and Korando is a model. Never mind that thereâs currently a basic Korando, the Korando Sports (a pick-up truck) and a Korando Turismo (a people mover), none of which really have much connection with the other, name aside. We are as comfortable with this as we once were with the Chevrolet Lumina and Lumina APV, the Ford Taurus and Taurus X, and the Toyota Mark X and Mark X Zio. So far so good.
But when do these drift into being sub-brands? BMW calls i a sub-brand, but as far as cataloguing in Autocade goes, it doesnât matter, as the model names are i3 or i8 (or a number of ix models now coming out). Audiâs E-Tron is its parallel at Ingolstadt, and here we do have a problem, with a number of E-Tron models unrelated technically. Itâs not like Quattro, where there was the (ur-) Quattro, then Quattro as a designation, and everyone accepted that.
Similarly, the Chinese situation can be far from clear.
Many years ago, GAC launched a single model based on the Alfa Romeo 166 called the Trumpchi. So far so good: we have a marque and model. But it then decided to launch a whole bunch of other cars also called Trumpchi (the original became the Trumpchi GA5, to distinguish it from at least eight others). Some sources say Trumpchi is a sub-brand, others a brand in its own right, but we continue to reference it as a model, since the cars have a GAC logo on the grille, just as the GAC Aion EVs have a GAC logo on the grille. (The latter is also not helped with Chinese indices tending to separate out EVs into âNew Energy Vehicleâ listings, even when their manufacturers donât.)
I feel that we only need to make the shift into calling a previous model or sub-brand a brand when itâs obvious on the cars themselves. Thatâs the case with Haval, when it was very clear when it departed from Changcheng (Great Wall). Senia is another marque that spun off from FAW: it began life with the FAW symbol on the grille, before Seniaâs own script appeared on the cars.
The one that confounds me is Dongfeng Aeolus, which was make-and-model for a long time, but recently Aeolus has displaced the Dongfeng whirlwind on the grille of several models. We have them currently listed in Autocade with Dongfeng Aeolus as a new marque, since thereâs still a small badge resembling the whirlwind on the bonnet. The Dongfeng Aeolus AX7 retains the whirlwind, but has the Aeolus letters prominently across the back, but to muddle it up, the AX7 Pro has the new Aeolus script up front. These canât be two different marques but the visual cues say they are.
Maybe weâll just have to relegate Aeolus back to model status, and do what Ssangyong does with the Korando (or Changcheng with the Tengyi). These are the things that make life interesting, but also a little confusing when it comes to indexing an encyclopĂŠdia.
Tags: 2021, Audi, Autocade, BMW, branding, car industry, cars, Changcheng, Chevrolet, China, Dongfeng, electric cars, FAW, Ford, GAC, Germany, GM, Haval, history, JY&A Media, Lucire, marketing, publishing, Senia, Ssangyong, Toyota, USA Posted in cars, China, internet, publishing, USA | No Comments »
24.12.2019

Some interesting traffic patterns at Autocade. At the time of writing, two models have been added: the Audi A2 and the Daimler DE36. Theyâve netted 5 and 2 views respectively, which is what youâd expect for new pages.
The last significant updates, when models were added, took place on December 13. The last model added was the Toyota Corona Mark II (X10), which has amassed an incredible 1,409 views. I would expect around 100â200 for a page of its age. Here are the views of the latest 20:
Audi A2 5 views
Daimler DE36 2
Toyopet Corona Mark II (X10) 1,409
Opel Fiera 689
Opel OlĂmpico 699
Opel Rekord C 1,776
Opel Rekord B 1,051
Morgan Plus Six 690
Lancia Lybra 1,075
Hyundai Veloster (JS) 127
Kia Seltos 190
Kia KX3 (KC) 118
Hawtai Lusheng E80 114
Hyundai Veloster (FS) 115
Lincoln Corsair 106
Perodua Nautica 108
Perodua Aruz 177
Perodua Axia 188
Perodua Myvi (2017â) 161
Volkswagen Golf VIII 154
Not that Iâm complaining one little bit, but the figures for the third to ninth entries are anomalous; the subsequent ones are where Iâd expect things to be. The Lancia Lybra link has had some social activity and the Opel Rekord C page is quite well linked on Autocade, so potentially people (or spiders) have hit it, but that doesnât explain the 690 for the Morgan Plus Six. The Toyopet remedied an old 404, but again Iâm surprised at the figure.
To whomever has been visiting this much, I do thank you. We may crack the 18 million mark before 2019 is out, and weâve netted a million page views on Autocade in record time. More on that after we get the next 14,000 page views.
Incidentally, the Po.st sharing gadgets across all our sites are down. Anyone else?
Tags: 2019, Audi, Autocade, car, JY&A Media, Lancia, Morgan, Opel, publishing, statistics, Toyota, website Posted in business, cars, internet, publishing | 1 Comment »
24.11.2018
Scott Milne and I had a little fun over ‘American English’ recently on Twitter (and hopefully US friends will see this in the humour in which it was intended). He wrote:
I responded that Americans like big numbers. It’s a big country, and everything must sound more impressive, even yuge. Therefore:

Rest of world: Audi 100
USA: Audi 5000

Rest of world: 2019 Range Rover Evoque
USA: 2020 Range Rover Evoque
âBlack Fridayâ
Western world: Friday 13th
USA: Friday 23rd (it was this year, anyway)
1,000,000,000
Originally in English: ‘one thousand million’
USA: ‘one billion’
1,000,000,000,000
Originally in English: ‘one billion’
USA: ‘one trillion’
I realize Americans mean something different when they say ‘Black Friday’ (and it doesn’t mean we need to adopt a change in definition, though judging by the last two we probably will), and I realize how their model years work (and they have nothing to do with calendar years).
Tags: 2018, Audi, humour, language, Range Rover, social media, social networking, Twitter, USA Posted in culture, internet, New Zealand, USA | No Comments »
08.05.2011
Thanks most recently to the work of Keith Adams, who added numerous important models into Autocade, we now have reached 1,500 models. The 1,500th is a bit mainstream, but after all the odd cars we’ve put in over the last three years, it’s nice to have something almost everyone knows.
Audi TT (8J). 2006 to date (prod. unknown). 3-door coupĂ©, 2-door convertible. F/F, F/A, 1798, 1984 cmÂł petrol, 1968 cmÂł diesel (4 cyl. DOHC), 2480 cmÂł (5 cyl. DOHC), 3189 cmÂł (V6 DOHC). More muscular, grown-up TT, longer and wider than predecessor, and on PQ35 platform. Aluminium in front bodypanels, and steel in rear, to help weight distribution. Excellent handling and roadholding. Diesel from 2008. V6 to 2010; TTSâs turbocharged four had more power and replaced the V6 in some markets earlier. TT RS from 2009, with 340 PS.
But I couldn’t let this post go without mentioning a few oddities. And since this blog started as a branding one, maybe these are good examples of what not to do if you want to build your model lines.
Each of the following cars, added this year into Autocade, had the listed nameplate for one year, or an even shorter period. There are many more at the site, but these four came to mind first.
If you want to confuse your customers, and flush marketing dollars down the toilet, then renaming after a year is the way to go.
Buick Apollo (X-car). 1975 (prod. unknown). 4-door sedan. F/R, 231 inÂł (V6 OHV), 250 inÂł (6 cyl. OHV), 260, 350 inÂł (V8 OHV). Last use of short-lived Apollo name for Buickâs Chevrolet Nova (1975â9) twin. Same platform as before, but restyled; two-doors now called Skylark, which four-door would be called after this model year. Better outward vision; Chevrolet Camaro (1970â81) suspension helped handling and ride. Buick V6 used instead of Chevy unit, which meant the Apollo was more durable, but average reliability only.
Pontiac J2000 (J-car). 1982 (prod. unknown). 4-door sedan, 5-door wagon, 2- and 3-door coupĂ©. F/F, 1835, 1999 cmÂł (4 cyl. OHV). Pontiac version of GMâs world J-car project, most closely related to Chevrolet Cavalier (1982â94). Similar body styles and comments, but with more dramatic front end. Labelled J2000 only for one year, when it was replaced by the 2000, an identical car with engine changes.
Lincoln Zephyr (CD378). 2006 (prod. unknown). 4-door sedan. F/F, 2967 cmÂł (V6 DOHC). Single-year entry for revived Lincoln Zephyr name, before car renamed to MKZ for 2007 (even the renaming was botched, with Lincoln staff calling it âMark Zâ before saying the letters). Basically a gloriïŹed Mazda Atenza, on that carâs platform, and too similar to Ford Fusion and Mercury Milan duo. Good equipment levels but best thought of as a Mercury with all the trimmings and the 3·0-litre Duratec V6.
Finally, so it’s not all US-market cars, though this company was owned by Chrysler when this model emerged for a short period in 1970:
Sunbeam Vogue (Arrow). 1970 (prod. unknown). 4-door saloon, 5-door estate. F/R, 1725 cmÂł (4 cyl. OHV). Very short-lived Arrow variant as the last Singer model transferred to Sunbeam from April 1970. The situation lasted half a year, and Sunbeam resorted to selling the Imp, Stiletto, Rapier and Alpine instead. In some countries, Sunbeam Vogue was the export name for the Singer Vogue.
Other cars of note added to the database that anoraks will enjoy include the Peugeot Roa, a 405 lookalike with Hillman Hunter running-gear, the Bizzarrini GT Strada 5300 (thanks to Keith), and one which might get BMW upset over the name, the Changâan Benben Mini. Hop on over and if you think of a model you’d like to see, please give me a shout in the comments.
Autocade progress
March 2008: launch
July 2008: 500 (four months for first 500)
June 2009: 800
December 2009: 1,000 (17 months for second 500)
January 2011: 1,250
May 2011: 1,500 (17 months for third 500)
Tags: 2011, Audi, Autocade, branding, cars, Chrysler, Ford, Germany, GM, history, Jack Yan, JY&A Media, Keith Adams, marketing, naming, reference, UK, USA Posted in branding, business, cars, interests, marketing, publishing, UK, USA | No Comments »
21.07.2010
Writing about cars calms me. So call me a freak. And maybe Iâve just needed to chill more in this last month as we head into the last few months of the mayoral campaign.
It surprises me that Autocade has reached 1,200 models: 100 in the past month. And since I knew we were about to hit 1,200, then subconsciously I did want something flash to mark that number:

Audi Sport Quattro. 1984 (prod. 224). 2-door coupĂ©. F/A, 2133 cmÂł (5 cyl. DOHC). Homologation special for Group B rallying, based on regular Audi Quattro but with 320 mm lopped from the wheelbase. Standard turbocharged engine producing 306 PS, though competition models tended to be up in the 450 PS-plus bracket. CarbonâKevlar body, steeper windscreen rake (of Audi 80 (B2)) for greater visibility as demanded by rally drivers, wider tyres. ABS, four-piston caliper brakes. This all came at a price: 203,850DM when new.
I didnât want a repeat of 1,100 when the Nissan Cherry was the landmark model. (There actually was a miscount, but I wonât go in to that.)
And in the 1,100â1,200 cycle, I managed to find yet another likely error (about a Ford development code) in Wikipedia which I harped on about over at my Tumblog.
As I said in the 1,100-car post, Autocade is not perfect and I find errors in my own work. However, I donât intentionally put wrong information in, and the Wikipedia error with the Ford CE14 code is like saying, in car-nut terms, that Margaret Thatcher was a member of the Labour Party. This error has now propagated all over the internet so that, if Wikipedia editors were to check, they would find plenty of pages to support a mistake of which their site could have been the source.
Tags: Audi, Autocade, cars, error, Ford, Jack Yan, Mediawiki, research, Wikipedia Posted in cars, internet, media, publishing | No Comments »
18.07.2010

As some of you know, I was at Cape Kidnappers last week, visiting the Napier area for the first time. (I tried getting there last October, but this was as far as I got.)
It was for the Audi A8 launch, and we at the office had a good laugh at this lovely and kind message that the company sent after the event:
The venue found some clothes in one of the rooms so if you are missing a pair of trousers and a jacket, we have them here.
Maybe itâs my warped sense of humour at this place, but the first thing I said to the team was, âIâm pretty sure I was wearing trousers when I got back on the plane, so it wasnât me.â
The conversation descended from there.
This weekâs humour spot: âSince Blogger/Google is USA based, they support the principles of âfree speechâ and of âinnocence until proven guiltyâ. Even genuine spammers are permitted to speak here, until they cross the line and become disruptive.â
As someone who has had legitimate comments deleted from the Google forums, and experienced that the actual stance is âguilty until proven innocence (sic)â, then this was another good laugh via the internet.
Tags: Aotearoa, Audi, car, Google, humour, Lucire, New Zealand Posted in cars, humour, internet, media, New Zealand | 4 Comments »
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