‘A highly pleasurable read’—another positive review for Panos: My Life, My Odyssey

  I must have been pretty busy in July 2022 not to have read this review properly. I remember it coming in—it’s from The Bite, a London-based magazine—and thinking, ‘That’s great, it’s positive, add that to the files,’ but it really deserves a bit of a highlight here. Jada Brookes (a nom de plume for […]

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Google News continues bias against independent media

This is by no means a new complaint, but if you want to give a non-sinister explanation, then the idea that Google is too poor to build its search capability has to be one of them. And that it’s been poor for the good part of a decade. More sinister is the idea that all […]

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A celebration of Chinese languages by The Post

  I take my hat off to Eda Tang of The Post (formerly The Dominion Post) for highlighting six Chinese New Zealanders and our reo tūpuna (ancestral languages). As many of us said last year (and for many years prior) during “Chinese Language Week” (NZCLW), it’s not all about Mandarin, a relatively new tongue that […]

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Forget the “shoulds”

My Lucire interview with Bay Area designer Devan Gregori has gone online—it’ll likely appear in print afterwards with different visuals. Devan has a wonderful story about how she came to be a fashion designer, and it’s very different to those who fell into the trade through a childhood interest or watching their grandmother sew. I […]

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Hiding a Mediawiki category; Techdirt on its absence from Bing (‘Welcome to the party, pal’)

Since Autocade was reinstalled last year, an errant line appeared on the home page: ‘Category: Pages using DynamicPageList3 parser tag’. The sole page that was listed under this Mediawiki category: the home page. It was very useless information, especially for site visitors. I finally discovered how to hide this, and I’m recording it as the […]

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Going to HTTPS need not be this hard

Autocade finally got a secure certificate. The reason it took so long: people who make these things write convoluted instructions to lock out laypeople, or they are simply wrong. The Autocade one is through Let’s Encrypt, which has a confusing website. It linked to instructions for our web host, Hetzner, which were plain wrong. The […]

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How not to buy a website

  Not long ago, someone tried to buy Autocade. In the interests of transparency, I showed them a couple of forward plans we had, and we never heard from them again. I had done a bit of research on the potential buyer and it seems their MO is to buy sites on the cheap, and […]

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States of play for Facebook, Linkedin and OnlyKlans

Over a decade ago, I watched as Facebook intentionally broke organic reach and Lucire’s plummeted 90 per cent overnight. It was clear what Zuckerberg’s grift was: to get us to pay to boost posts. But there was already, back then, plenty of reasons you shouldn’t: it was buggy as heck. Fast forward to 2014 and […]

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Sharper headlines for Lucire

  We’ve made a tiny change to the look of the Lucire website, replacing Aileron Ultra Light in the headlines with Newsreader Display Light, namely the 72 pt cut. It always bothered me that Aileron didn’t have proper italics, only obliques. We could have licensed Freight Big Pro Light to match the print magazines, but […]

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We’re past the sort of digital marketing that some seek: the mid-’20s are about integrated marcom again

When I first started working, there was a profession called corporate identity. It wasn’t called branding. I noticed the vernacular change in the 1990s, more so in the early 2000s when even Wally Olins started using it more to describe what Wolff Olins did. You just have to follow the market. We’re at a point […]

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