We’re past the sort of digital marketing that some seek: the mid-’20s are about integrated marcom again

When I first started working, there was a profession called corporate identity. It wasn’t called branding. I noticed the vernacular change in the 1990s, more so in the early 2000s when even Wally Olins started using it more to describe what Wolff Olins did. You just have to follow the market. We’re at a point […]

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On Cantonese, for Te Papa’s Chinese Languages in Aotearoa project

  What a real honour to promote my reo! Thank you, Dr Grace Gassin and Te Papa for spearheading the Chinese Languages in Aotearoa project and for this incredible third instalment, where I get to speak and promote Cantonese!    Obviously I couldn’t say anything earlier, especially during Chinese Language Week, but I am extremely […]

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Alone again, naturally

Looking back over the years And whatever else that appears, I remember I cried when my mother died Never wishing to hide the tears. And at fifty-nine years old, My father, God rest his soul, Couldn’t understand why the only lass He had ever loved had been taken, Leaving him to start With a heart […]

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Did Facebook really mean it when it apologized to the drag community for freezing their accounts?

I’m getting quite used to the hypocrisy behind the likes of Google and Facebook. Remember last year, when Facebook received criticism for freezing accounts because users did not use their real names? It’s not dissimilar to the furore that came up when Google brought in the same policy a few years ago, affecting the people […]

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