Google collects more enemies—we haven’t been critical enough of it

My complaints about Google over the years—and the battles I’ve had with them between 2009 and 2014—are a matter of record on this blog. It appears that Google has been making enemies who are much more important than me, and in this blog post I don’t mean the European Union, who found that the big […]

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Avon walling

A week ago, Avon found an inventive way to get its brand noticed in peak-hour traffic.    I could make this about how people don’t know how to drive these days, or about the media fascination with Asian drivers when the reality does not bear this out, but let’s make it all about Avon—since they […]

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Farewell to Thomas Gad: a friend, a colleague, and a uniter

Tonight, I had the sad and solemn duty to announce publicly the passing of my friend Thomas Gad.    I’m still waiting for someone to come out and tell me that I have been severely pranked.    Thomas was the founder of what we now call Medinge Group. After working for 17 years at Grey […]

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Mitsubishi’s latest scandal: enough to shake it right out of the passenger-car market?

Above: The Mitsubishi eK Wagon, one of the cars at the centre of the company’s latest scandal. One thing about creating and running Autocade is that you gain an appreciation for corporate history. Recently, I blogged about Fiat, and the troubles the company is in; it wasn’t that long ago that Fiat was the designers’ […]

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No surprises as Facebook slips to third in Alexa, but tech press misses it

Above: Facebook’s latest move: ensuring that notifications for messages go to its own app. If you choose not to install it, tough. (Actually, you can reach your messages if you had bookmarked your old message index, and through some digging you can still get there. However, your old habit of clicking on the number won’t […]

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How will things play out at Fiat?

Above: The current Fiat 500. A year shy of its 10th anniversary, is it still cool in 2016? The Detroit News reports that Fiat has been having trouble Stateside, with dealers now permitted to sell the cars alongside Chrysler, Jeep, Dodge and Ram instead of at stand-alone showrooms.    It’s been worrying seeing Fiat’s plans […]

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Google and Facebook should not head “top brands” lists when consumers do not trust them

I’ve always been surprised when I see Google or Facebook appear on any “top brands” lists. It’s branding 101 that a strong brand must have loyalty, awareness, positive associations, perceived quality, as well as proprietary assets, based on the model from David Aaker, and implicit in this, I always thought, was trust. You can neither […]

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How can we help those fooled into believing what their local brands are?

How interesting to see a silly Tweet of mine make the Murdoch Press and lead an opinion column—I’m told it even hit the news.com.au home page.    It’s a very old joke that I’ve told since 2002, when I walked along Bay Road in Kilbirnie and saw a locksmith sign in Futura. Back then, Dick […]

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Volkswagen’s scandal won’t spread to other German car groups

If you want a humorous take on what happened at Volkswagen this week, the above video sums it all up. During my 2010 mayoral campaign, I noted that if New Zealand did not diversify its economy to have more of a focus on technology, there could be a problem. Relying on primary products (I didn’t […]

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Facebook’s still deleting drag accounts and keeping bots

Some interesting bugs out there on Facebook that my friends are telling me about. One has been removed from all her groups, including one that I run (we never touched her account), another cannot comment any more (an increasingly common bug now), while Felicity Frockaccino, well known on the drag scene locally and in Sydney, […]

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